Recently, there is a phenomenon in my circle of friends, that is, some media people in Guangzhou have proposed a manual version of the Guangqi Honda type (the manufacturer also gave away 2400 yuan of official modification kits, the exclusive car logo of the type super fans). Once upon a time, there was a saying called: If the Civic does not change, it is better to push it into the sea. It shows that today's young people, at least in South China, have such a tradition. In fact, the Civic I can see in Guangzhou has basically changed, running on the road is not slow, and sometimes even likes to provoke the BMW owner.
We know that the previous generation of Civic is manual, but because of poor sales in the middle and late stages, the latest Civic has cancelled this configuration, and many people on the Network feel pity for a while. As Honda's strategy in China in recent years, it has long been heard that Guangben has a Sister Car of The Civic to be listed, that is, the type of recent listing, but the latest Civic that was listed first did not have a manual version, so everyone also generally believes that the Broad version of the "Civic" does not have it.
But the world is so magical, Guangqi Honda model was listed at the end of last year, and really launched a manual version, and the lowest price (124,900 yuan). According to the characteristics of southerners, since you like the ultimate driving control, since you like to change it so much, it is better to give a most "fast" configuration, the most sincere price, and let the hot-blooded Honda powder "head".
Indeed, with the foundation of the Broad Book Dream Festival in recent years, we can confirm that there are not a few people in the country who like the manual version of the "type". Even if the manual version of the configuration sales in the long run, it may not be able to make Hiromoto have any big gains on this model. But Hiromoto did just that.
Of course, according to my judgment, people who like the manual version are still a minority after all, so manufacturers will divide the launch time of this model into a time period, perhaps a year. When the manufacturer found that the first wave of loyal "manual powder" car purchase was completed. It is highly likely that the car will no longer appear on the sales list in 2023 (predicted, uncertain).
Therefore, like the friend to grasp, can not become your toy in 12 months, in the future to have, can only from the second-hand car market, or the car club inside the transaction.
Type R out of reach? not necessarily!
Guangqi Honda's call for the care of young people is very high, and Dongfeng Honda has no action? How is it possible, recently we got the news that the latest generation of Civic TYPE R is about to be introduced in China. This is undoubtedly another news that is like a king in the minds of young people. You know, any generation of type R is the ultimate handler car that many people can reach in the minds of many people.
Even this model in our minds with the BMW M3 is a level existence, on the track, can have a competitive fun. However, based on the fact that there is no large trade channel in China before, it can occasionally see the landing price of 660,000 + 10,000 yuan through parallel import cars! It really makes the "dead fans" who like civic look at the car and sigh.
It is reported that the latest generation of TYPE R will be equipped with a powertrain supported by Honda's NSX, which should still be based on a 2.0T engine, and a hybrid system may be added. As for the time to go public, it is most likely around September in the second half of the year. Regarding the price, how much do you think is appropriate? 250,000? It feels unlikely. According to my judgment, it is likely to be priced between 300,000 and 350,000 yuan.
Still the same idea, the introduction of this car, Honda China, Dongfeng Honda may not be particularly profitable. Because of the formal channels, the upfront cost of introducing a car is very high, and the sales volume does not reach a certain amount, which is a loss. What do you think is the total number of people in the country who actually pay for TYPE R?
At the same time, I also predict that friends who like this car and even want to collect it should be early. Because after the first loyal fans have purchased it, it is also possible to stop importing (prediction, it is uncertain), so that only a small number of used cars will be circulated in the future.
Why is Honda doing this? In our opinion, there are the following points: First, China has entered an era of personalized consumption, the hot sales of Lynk & Co 03+ and 02HB, Great Wall "cat" and "dog" series products show that the consumption power of young people is getting stronger and stronger, and it is becoming more and more personalized, and the acceptance of new things is getting higher and higher.
Honda Integra Type-R (DC2)
Second, Honda's feelings, understand Honda's know, this technology-oriented "science and engineering man", "straight man", in some aspects is still very persistent, so they can harvest their own fans for a long time, with them, feelings can be inherited; third, manufacturers can not only think of profits, sometimes some products do not make money, but can enhance the reputation of the brand, is an intangible asset blessing.
Therefore, in the case of hot sales of other models in Honda's two joint venture plants, the introduction of some "rare" products is a good plus project.
Off-topic, the current domestic automobile market, the hot sales of Tesla-related models in the field of new energy vehicles, the average transaction price of Weilai brand models of 440,000 yuan, the ideal can sell more than 90,000 vehicles a year with an ideal one, etc., further explains that even if it is a serious Chinese market, it is not without the opportunity to open up new areas. And for traditional manufacturers, if the introduced models are still so traditional, it is like sailing against the current, and if it does not advance, it will retreat.
The time has come to push yourself! But who isn't?
Finally, friends who like these two cars, are you still hesitating? Don't wait, like, when you see it, you should shoot, become a player on the street who is not easy to be "provoked".