Mazda is now declining globally, last year's overall sales of 1.287 million vehicles, a year-on-year decline of 9.3%, while the financial report also has a loss of 31.7 billion yen, indeed reduced to a niche brand, but perhaps it is Mazda's brand culture concept doomed to today's results, indulging in technology development Its initial goal was only to please 2% of the world's users, may not have the idea to become a toyota Honda-sized car company. Today's Mazda seems to have become more paranoid along the way. As early as before, Mazda said that it would transform to second-tier luxury, which is not just talk, Mazda has long begun the journey of high-end.
Also in 2020, Mazda released its new in-line 6-cylinder engine and a new plug-in hybrid system, which said at the time that the engine would be used in mass production in 2022. Not long ago, the new SUV model CX-60 trailer information was exposed on the Internet, the car should be regarded as Mazda's first chess piece in the high-end field, the new car not only uses an inline 6-cylinder engine, but also based on a new longitudinal rear-drive platform to build, which undoubtedly makes its positioning rise in a straight line.
CX-60 above the inline six-cylinder engine displacement of 3.0L, and with compression technology, while matching the 48V light mixing system and 8AT transmission, in order to comply with emission regulations, other car companies will be the model to smaller and smaller displacement of the current, Mazda sacrificed a stronger performance of the 3.0L straight six is undoubtedly like dropping a depth bomb on the market, will splash a lot of ripples.
And the control of human unity has always been Mazda's selling point, and the CX-60 created by the vertical rear-drive platform is easier to achieve a 50:50 gold counterweight ratio, which will further enhance Mazda's control advantage.
In addition, the CX-60 will also launch a 3.0T diesel turbo six-cylinder engine and a 2.5L plug-in system version, and the performance should not be underestimated. The car is expected to make its global debut on March 8 and will be introduced to the domestic market in the future, but considering the overall domestic environment, it is not known whether the 3.0L version is expected to be synchronized.
The CX-60 reinterprets the spirit of Mazda, and should bring great surprises to consumers in terms of core performance and handling. And we also know that this brand has always paid great attention to design, the minimalist style of the soul gets rid of the inherent styling constraints of the car, and the blanking technique creates a high-level visual perception, CX-60 also has Mazda's high recognition, the soul design language has been upgraded, the headlights are sharper, and the back can see the coupe slippage effect.
In terms of size, the new car is 4620/1840/1680mm in length, width and height, and the wheelbase is 2750mm, and the dimensional data is very close to the Volkswagen Tiguan L.
After the introduction of this car in China in the future, competitors are likely not to be the volkswagen Tiguan L and other similar cars, after all, the platform advantage determines a higher premium, but we also know that Mazda's appeal in China is actually not as good as before, last year also broke out some quality crises, consumers can really accept the more expensive Mazda?