"I have a car" original innovative car shopping guide: it seems to be accurate that the demand for MPV in Chinese families will grow day by day, so SAIC Roewe brought us iMAX8...
In the past, the development of the domestic automobile market started relatively low, mainly the first purchase of cars by individuals, and as the general environment began to transition from the incremental market to the stock market, various segmentation opportunities began to emerge, of which the MPV field is one of them, this time Roewe launched high-end MPV products iMAX8, which is undoubtedly a crucial impact on the brand to enter the high-end automobile market.
With the rapid increase in the car manufacturing strength of Chinese car companies in recent years, excellent Chinese car brands have also promoted a new competitive pattern in the market. Like the Roewe iMAX8 is based on this background of the development of the product, with the arrival of the car, not only to promote the SAIC Roewe brand MAX high-end product line continues to rise, but also for Chinese users to bring new car purchase options.
▲ Successfully ranked among the TOP5 of the 200,000 MPV market
According to data released by the China Association of Automobile Manufacturers, in 2021, the sales volume of Chinese brand MPV in the market was 720,000 units, accounting for 68.3% of the total sales of MPV. Even if the achievement is down 0.3% from 2020, some insiders believe that the home MPV will continue to heat up in the future and become another battlefield for major car companies after SUVs.
It is also the profound insight into the Chinese automotive market that the SAIC Roewe brand has officially launched its first MPV model, the Roewe iMAX8, at the end of 2020 in response to the diversification of the needs of this market. As soon as the car was released, it received a certain market response, and today the Roewe iMAX8 has sold more than 25,000 new cars, and according to official data, the car has been listed in the top 5 of the 200,000 MPV market in one year, and the strength is indeed not to be underestimated.
With the gradual fermentation of the reputation of iMAX8, it does give Chinese consumers a new understanding of independent MPV models, and it is not difficult to foresee that under the dual influence of excellent product strength and good reputation, the road of the car in the future may be flatter.
▲ The sense of control is impressive
In the past, in the eyes of most people, the power of medium and large MPV was only barely enough, and even under the multiple influences of factors such as more than 5 meters long and more than 2 tons of vehicle weight, it was difficult for such models to talk about handling.
Compared with the same level of competitors, iMAX8 as a latecomer does have the advantage of being a latecomer, according to our previous learning with the manufacturer engineers, Roewe iMAX8 is close to the development concept of home user needs and built, which in terms of mechanical quality has also been targeted adjustment, so that it can meet the commercial at the same time, to the greatest extent to take into account the needs of family cars.
Saic Roewe iMAX8 uses saic blue core latest generation 2.0T turbocharged engine, with a maximum power of 234 horsepower (172 kW) and a maximum torque of 360 Nm, matching the 8AT hand automatic transmission.
After our recent practical experience, the 2.0T engine power reserve of saic roewe iMAX8 is sufficient to meet daily use, but it does not forget that it is an MPV based on comfortable riding, with the 8AT gearbox, the power output tuning is more restrained, and the power connection is also relatively smooth, in other words, the overall output texture is delicate and smooth.
In addition, the chassis selection also uses the common front McPherson + rear multi-link independent suspension of the same level, so the investment did not disappoint. SAIC Roewe iMAX8 actually does not have a strong sense of driving a big car, which must be praised, in addition to being able to feel relaxed when walking around the city, it is undoubtedly very well taken care of for inexperienced drivers. For the suspension itself, the support and comfort of the car have been adjusted to achieve a good balance, especially when passing through the bad road, the aftershocks are well suppressed, there is no up and down shaking, and the comfort in the cabin has played a higher guarantee.
In addition, out of the emphasis on the home MPV market, the SAIC Roewe iMAX8 is assisted by Bosch's third-generation BD-EPS advanced steering system, which adopts a layout closer to the tire position to improve sensitivity and accuracy, and can also achieve the purpose of stabilizing the wheels by changing the damping and sensitivity of the electronic boost. It can be said that the car has put a lot of effort into the steering target, after the actual experience, iMAX8 has a uniform feel in each speed environment, and what is more valuable is that the feedback of the steering target is very real, which has a relatively large advantage in the same level of competitors.
▲ Intelligence is an outstanding selling point
SAIC Roewe brand has always emphasized intelligence, networking, like the RX5 launch of the year also highlighted its first "Internet SUV" identity, to Roewe iMAX8, the car does not forget in its 12.3-inch central control screen built-in Zebra Zhixing VENUS system, and the first introduction of Tmall Genie car version, users can voice control home smart appliances in the car, provide ink weather, Weibo, tickets and other small program applications, the Internet experience can still give the young middle class a good feeling.
In addition, on the 12.3-inch full LCD instrument panel, SAIC Roewe iMAX8 provides AR-driving virtual safety display technology on the brand's high-end models, in addition to combining the actual scene to make clear navigation guidance, it can also mark pedestrians in the blind area of the A-pillar through the "small red box" to further remind drivers to pay attention to driving safety.
Under the premise that the central control screen and the full LCD instrument have reached the mainstream level, the Roewe iMAX8 also specially prepared a new configuration - a removable smart mini bar, the most interesting thing about the bar is that it can slide freely in the front row and the second row as the center, and the built-in temperature is about 3 ~ 55 ° C between the constant temperature and heating box, as long as you say a "zebra, I want to drink Coke, the bar will go to the corresponding position according to the sound source position, which can add a lot of color to the actual car experience in the future."
In addition, unlike other high-end models equipped with large screen materials in the back row, this time Roewe iMAX8 is prepared with a slender strip of 9.88-inch magic screen "Mobar", which supports querying real-time weather, navigation, flights, schedules, as well as karaoke, music, radio, tourist attraction interpretation and other functions, the second row of passengers can wake up through voice, and solve the light travel information query function through "Mobar", and the degree of intelligence is quite comprehensive.
In addition, SAIC Roewe iMAX8 also tries to meet the expectations of family users in the texture of the carriage, in which the new car presents a simple center console shape, the focus is placed on the 12.3-inch central control screen, combined with iris blue + oatmeal rice color, both the family users pay attention to the sense of warmth, but also without losing the luxurious atmosphere.
At the same time, in order to meet the needs of users for a comfortable experience, SAIC Roewe iMAX8 also prepared configurations such as BOSE audio, automatic air conditioning, electric tailgate, 360° panoramic image, side blind spot image, etc., so that the configuration level is enough to match the high-end model identity of roewe iMAX8.
▲ MPV is not safe?
Family travel is the top priority, usually when selecting a new car, the main focus is the active/passive safety level, and the Roewe iMAX8 can be said to be very good at these two points.
First of all, in terms of passive safety, among the new cars tested by Zhongbao Research Institute last year, Roewe iMAX8 won the G (Excellent) rating of 7 sub-items in the three major test items of the vehicle occupant safety index, the pedestrian safety index and the vehicle auxiliary safety index, which also means that the car has refreshed the best record of MPV collision of Zhongbao Research Institute.
Such excellent results are inseparable from the high-strength cage body structure support used by the Roewe iMAX8, of which the height of the car is as high as 81%, which not only plays a good role in passive safety, but also improves some driving stability. In the "second line of defense", the iMAX8 is equipped with 6 airbags as standard, combined with the active safety functions such as AEB active braking system, RCTA rear cross traffic alarm, LKA lane keeping assist system, etc., and indeed achieves the responsibility of comprehensively caring for the family.
In addition, in addition to the safety dimension, the space in the cabin is also the advantage of SAIC Roewe iMAX8. As a product aimed at the high-end market, the car naturally strives for an upward breakthrough in size, of which the new car has a three-dimensional dimension of 5016x1909x1782mm, a wheelbase length of 3000mm, and a body size that is larger than the Odyssey.
At the same time, with such a body blessing, SAIC Roewe iMAX8 provides a 2+2+3 type 7-seat layout, and the second row has a forward and backward movement range of 360mm, which is enough to leave a generous seating space for passengers, and more importantly, the adjustment range of the third row of seats in the new car also reaches 200mm, which fully guarantees the travel space for the whole family.
In the medium and large MPV segments, there has never been a shortage of business-oriented products, but making the growing number of home users feel warm and intimate is the efforts made by iMAX8 behind it.
Compared to SUVs, MPVs are inherently space-rich, while lower floors are more convenient for the whole family to get on and off. Thanks to the exclusive MPV architecture, the Roewe iMAX8 has a 385mm ultra-low platform, which undoubtedly brings a new travel experience for users with elderly or children at home.
In summary, Roewe iMAX8 in the premise of large space and high safety characteristics, not only high configuration, and even open up more in line with the actual use of home users, it can be said that it meets the actual travel needs of family users in almost all aspects, compared to those MPV models that often appear in people's perspectives mainly in commercial use, it is also more affinity!
"I have a car" summary: Although buick GL8 has always been the sales king of domestic high-end MPV, in fact, there are not many choices in the current MPV market, which also means that the market in this field has not yet achieved full competition, and with the arrival of Roewe iMAX8, I believe that the car also has many opportunities to get a piece of the pie and promote the brand to better break through. "I have a car" there are more original innovative car / price reduction market reports yo, come to get the first-hand purchase of cars, car information!