Undoubtedly, with the landing of the two- and three-tire policy, the MPV market is getting hotter and hotter, and there are constantly new MPV models such as Hyundai Kustu and Kia Jawa entering the market. But the strange thing is that in today's development of new energy cars and SUVs, there are few new energy MPVs. Therefore, many consumers began to look forward to the high-end MPV model that BYD had previously exposed, the landing ship.
However, recently, we have not waited for the latest spy photos of the BYD landing ship, but we have waited for the new MPV model exposed by Denza. In some ways, BYD holds 90% of the shares of Denza, we can also equate it with BYD, or maybe Denza's new MPV is the brother model of THE BYD landing ship?
On December 24 last year, BYD and Mercedes-Benz have reached a new agreement on the reallocation of denza's shares, making it clear that in the new equity, BYD and Daimler will hold 90% and 10% of Denza's shares respectively, which also means that the future development of Denza Automobile will be led by BYD. On February 14 this year, the new Denza Automobile Sales Service Co., Ltd. was also officially established, and from the latest announcement, Denza is a wholly-owned subsidiary of BYD Automobile Industry Co., Ltd.
This means that Denza Automobile is about to become BYD's new high-end brand and officially has its own sales network, and from the Weibo of Zhao Changjiang, director of BYD's high-end brand preparation office, it confirms that Denza will soon be a high-end brand under BYD to make up for the lack of BYD's own products in the high-end market.
It can be seen that dentist MPV is coming, BYD landing ship believes that it will soon be displayed in our eyes, although we can not know the details of the landing ship, but we can know from Denza's new MPV A SERIES next series of actions in the MPV.
According to Zhao Changjiang's disclosure on Weibo, the new Denza MPV will use a new exclusive team design, with a high probability of adopting a 2+2+3 layout, while taking into account the comfort of the third row. In addition, the new car will have the best ground clearance of 15cm and high-end features such as air suspension and advanced audio system.
Most importantly, desist MPV will have two versions, pure electric and plug-and-mix versions, of which plug-and-mix must have a pure electric endurance of 200km, and at the same time have a comprehensive endurance level of 800-1100km; and the actual cruising range of the pure electric version should reach 500-800km.
Of course, these are only based on his personal remarks and the suggestions of some netizens, and the specific parameters of the real car have not yet been announced. However, if the above functional configurations can be realized, then Denza MPV must be a high-end new energy MPV that integrates comfort, performance, luxury and intelligence, which is still very expected.
Here it has to be said that after BYD got the absolute controlling right of Denza, Denza can be said to have really taken off, although Denza was backed by Mercedes-Benz and BYD at the beginning of its establishment, two major car giants, and was figuratively called a brand born on the shoulders of giants. Because of the relationship between the joint venture, whether it is Mercedes-Benz or BYD, it will not invest too much resources in Denza, Denza is always like a malnourished child, and it cannot get the essence of Mercedes-Benz in the brand, nor can it get the support of BYD in technology, and the development in recent years is indeed not ideal.
Write at the end
In general, Denza becoming a high-end sub-brand of BYD is a good thing, although we can not wait for the BYD MPV landing ship that we think for the time being, but the new Denza MPV is also quite good, and it is the first product of BYD to test the new energy high-end MPV market, even if the initial sales are not satisfactory, but you can also pass on the experience to the BYD landing ship, double insurance will not be wrong. So for Denza's new MPV, do you think it can become famous in one battle?