At the beginning of the Year of the Tiger, Extreme Kr broke through 100,000 at the fastest speed, refreshing the delivery record of high-end intelligent electric brands. In the field of new energy vehicles, Li Shufu, who has been depressed, has finally ushered in the bottom of the upside down.
1. Breaking 10,000 in 100 days?
On the first day of the Lunar New Year, the first day of the Year of the Tiger in the Lunar Calendar, Extreme Kr can't wait to announce the good news, and in the past January, the first model ZEEKR 001 new car delivery volume was 3530 units. It should be pointed out in particular that in the 100 days since the beginning of the delivery season, the cumulative number of krypton deliveries has reached 9537 units, which is about to cross the threshold of 10,000 units and continue to refresh the delivery record of brand models of new car-making forces. Although there is still a gap of more than 400 units between the delivery volume and 10,000 units, in fact, as early as January 26, the 10,000th mass production model of zeekr 001 was officially rolled off the production line, which means that Extreme Kr has actually stepped into the "10,000 Vehicles Club".
2. Fastest speed?
How high the gold content of the extreme krypton, which breaks through 100,000 speeds, we can intuitively feel it through comparison. The delivery of new energy models ranged from zero to 10,000 units, and the model Y of the leading car company Tesla broke through 10,000 days, taking about 400 days; Xiaopeng P7 and P5 exceeded 10,000 days, taking 114 days and 188 days respectively; the ideal ONE broke 10,000 days, took 195 days; weilai ES6 and ES8 broke the million for a longer time, about 180 days and 230 days, respectively. It can be seen that it took only 100 days for Extreme Kr to complete the road that other new energy vehicle companies can take for half a year, or even half a year.
It is worth noting that the positioning of Extreme Kr is high-end pure electricity, and the average price of ZEEKR 001 million units orders exceeds 335,000. The automotive industry is facing major changes unprecedented in a century, and Chinese cars have come to the cusp of overtaking in curves. If domestic new energy vehicles are still mixed in the entry-level low-end market, it will still repeat the tragedy of the fuel vehicle era, so independent brands must go up. The positioning and price of Extreme Kr have broken into the price range of luxury brands such as BBA. In the future, on the way to promote Chinese auto brands to overtake in the electrification era, Extreme Kr will play an important role.
3. Li Shufu flipped?
In fact, before the success of Extreme Krypton, Li Shufu was under a lot of pressure. Although in the era of fuel vehicles, Geely ate Volvo through snake swallowing elephants, thus laying the foundation for development and sitting firmly on the throne of "independent brother", in the era of new energy vehicles, Geely got up early and rushed to a late set. As early as 2015, Li Shufu opened the "Blue Geely Action", but Geely's new energy vehicle business is simply a failure, falling behind seriously, not only compared with Tesla, BYD and other investment in new energy vehicle companies, but also even the Great Wall and the new car-making force "Wei Xiaoli" is not as good.
After thinking bitterly, Li Shufu completely abandoned the compromise route of "oil to electricity" in the past, newly established Extreme Kr, and personally served as the chairman of the board, embarking on the high-end of pure electricity. However, what worries Li Shufu is that the extreme kryptonian teacher is unfavorable, and the storm is continuous. First around July last year, many customers defended their rights, ZEEKR 001 was questioned in disguise price increases, allocation reductions, delayed delivery and other issues; later, during the Mid-Autumn Festival, the mooncakes officially sent by Extreme Kr to car subscribers had moldy phenomena and encountered a word-of-mouth crisis. Fortunately, Extreme Krypton survived and proved his success with sales, and Li Shufu finally won a round in the field of new energy vehicles and achieved a reversal.
Breaking through 100,000 in 100 days, Extreme Kr officially entered the first echelon of the field of new energy vehicles and began to make great strides forward. It is reported that NIO will have a "Z" product line positioning high-end luxury, a "C" product line focusing on the mainstream car market, and an "M" product line that focuses on B-end travel models. This year, Kr plans to deliver 70,000 new vehicles and 650,000 by 2025, ranking among the top three in the world in the high-end electric vehicle market. We are happy to see that Li Shufu can reproduce the success of the era of fuel vehicles in the era of new energy vehicles and lead Chinese automobiles to a distant place that independent brands have never been.