I have to say that the polarization of the current automobile market is very serious, those hot, or brand first-line models, really do not worry about sales, even if you have no discounts on this car, and even need to increase the price, there are not a few people who can pay for them. In our cognition, Toyota and Lexus are typical, especially Lexus, whose cars are either on the way to increase prices or increase prices. However, because there are many types of models in the automobile market now, so many models with mark-ups will not be competed for by the Chinese people as before, like Toyota Senna is typical, because of the price increase, its number of brands is really very small, based on the Toyota brand, it is not successful. But then again, the second-tier brand models on the market now, in order to achieve competitive advantage, are really positioning downgrades are very obvious, especially the second-tier luxury brands, many cars are positioned down more than 100,000, and the car I want to introduce today is so, many people say that it "compromised", with 2.0T and 9AT only more than 230,000, more all-terrain perspective technology, it is land Rover discovery sports version.
For the Land Rover brand, people who like and dislike are also seriously polarized, for men, the Land Rover brand is very good in both name and model design, full of hormone atmosphere, so when Land Rover first entered the domestic market, Land Rover Aurora and Discovery Shenxing is very hot, and it is difficult to find a car in line for a price increase. However, the land rover did not operate well, and the aurora and discovery after the domestic production have been spat on by the majority of consumers because of quality problems, so in the minds of many people, they feel that the model of the Land Rover brand is not too hard in quality, and it has also become a negative reputation. But in fact, over the years, Land Rover's models have been improved in overall quality, not as bad as those people on the Internet say. However, due to the impact of previous events, land rover model sales are now very average. But the current Land Rover model is really affordable and high configuration, take this discovery sports version, its positioning price is 35.68 - 45.58 million, after the positioning downgrade of more than 230,000 can start, really very close to the people.
And now we will first take you to understand the car from the appearance, first of all, the front face, the overall shape of this car is still the style of the Land Rover family. Its intake grille size is not large, with a mesh of bright color treatment to make it look more fashionable, next to the grille for the headlights, the headlights of the daytime lights show a U-shape, the two daytime lights together or more recognizable. On the side of the body, its body shape has a slightly square effect, which has a hardcore atmosphere. However, the absence of a hovering roof does feel a bit different from Land Rover's models, after all, the suspension roof used to be a feature of Land Rover. The design comes to the tail, the tail feels very thick and tough, and the symmetrical treatment of the tail lamp combined with the English letters above is still very advanced. Finally, there is the body size, the length, width and height of this car are 4597/1904/1727mm, and the wheelbase is 2741mm.
Into the car, the interior design is slightly simple, first of all, it has a full LCD instrument, this is good, but the size of its central control display is slightly smaller, perhaps because the black panel of the air conditioning control area below is too large, so it makes the upper display more small. However, the car's electronic gear handlebars and leather material wrapping on the center console are still worthy of recognition. Finally, in terms of configuration, this car has 6 airbags, road traffic recognition, active braking, front and rear reversing radar, 5 driving modes, electric trunk, active closed air intake grille, Internet of Vehicles, negative ion generator, etc., in addition, but also Land Rover's world-first all-terrain perspective technology, this technology can be imaged through the camera, look at the road surface under the chassis, just like the current transparent chassis, although this technology is not a novelty now, However, the use of first-class models at this price point is still relatively rare.
Powerly, this car is equipped with a 2.0T turbocharged engine with a 48V light hybrid, this engine has high and low power, the entry-level model is a low-power engine, the maximum has 200 horsepower, and the high power maximum has 249 horsepower, which is very good in horsepower data, and pulling such a large car is more than enough. And the match is the 9AT gearbox, for such a set of power combinations, in the same level are considered to have an advantage, whether it is horsepower data, or 9AT, I believe that the BBA model at the same price point absolutely does not have its conscience. However, under such a set of power, the car's 100 km acceleration is slightly slower, the entry-level model needs 9.2S to break the hundred, while others need 8.2S to break the hundred, based on the horsepower data and the size of the model, both of which are measured, which is really general. However, as a family car, we do not attach great importance to the acceleration of 100 kilometers, as long as the power reserve is sufficient.
In general, the market competition is very fierce now, and the same is true in the luxury car market, because the BBA model has a large audience and great popularity, making it really difficult for many second-tier luxury brands to survive. For the Land Rover brand, it is actually well-known, and it is really not worse than BBA when it first entered the domestic market, but it is a pity that it is not well operated. And for this Land Rover Discovery Sport Edition, this car is really very good, first of all, the price is very close to the people, more than 230,000 prices can start with the lowest equipped model, the lowest equipped model also has 200 horsepower, and the configuration is also very high, like the ones I introduced above, it basically has, so in terms of cost performance, this Land Rover Discovery Sport Edition is really full. Unfortunately, many consumers now give up it because of Land Rover's early word-of-mouth reasons, in fact, based on the price of more than 230,000, you can get a 9AT, full-time four-wheel drive, 2.0T, equipped with "stacked" luxury cars can be described as very few, like the same price of Audi Q3, BMW X1 what is really not as strong as it, I don't know if all of you think so?