If you want to ask who is the most attractive brand? Or ask what car can meet all the needs of successful people? Who will come to mind when the two questions are thrown out?
Is it Mercedes or BMW/Audi? NO, these three brands are far from enough, it can be said that in the spiritual world of many male consumers, a Land Rover model is their dream and pursuit... There was once a network bridge section that made the editor remember it vividly, which said that "only by eating bitterly can we open a Land Rover", so what kind of charm does Land Rover have that can make people want to stop? Let's take a good look at it today.
Speaking of this, I believe that there will be many consumers who do not agree with the statement of the editor, but even the end of the crossbow is not empty. J.D. Power is one of the most professional and authoritative market research firms in the world, attracting much attention for its independence and objectivity. In the 2021 U.S. Vehicle Charm List, Land Rover and Genises are tied for second, while the BBA just mentioned is only ranked fifth, seventh and thirteenth. Such intuitive data, if you want to say that this is not the China ranking, J.D. Power also investigated the Chinese market, Land Rover ranked third, and the four or five or six down the trend were ABB. In fact, it is difficult to imagine that since the charm of Land Rover In China is higher than that of BBA, the reason is not difficult to find that Land Rover is indeed deserved.
Land Rover brand Defender models can be said to be a ride in the market segment, unique design style plus vehicle performance, driving experience, safety attributes, entertainment systems and other comprehensive strength so that it was sold out of stock worldwide for a few times. This is also one of the main factors that have contributed to the rise in brand charm.
Since its birth in 1948, the Land Rover brand has had the title of British luxury all-terrain SUV, adhering to the spirit of "Above & Beyond heart to no boundaries" to create a variety of all-terrain vehicles. In the next 70 years of development, Land Rover has always studied technology, racking its brains and combining off-road attributes with each other, so that the vehicle has all-terrain capabilities at the same time, luxury, craftsmanship and technology are not inferior to the market. In recent days, the time has come to test the effectiveness, the Land Rover brand has released a new generation of Range Rover models, how to see its strength together!
The all-new Range Rover is available in four car configurations (all in extended wheelbase versions) and the official guiding price is:
The new generation of Land Rover Range Rover Seven-Seat Extended Edition: RMB 1,468,000
New Generation Range Rover Extended Edition: RMB 1,648,000
New Generation Range Rover Model Extended Edition: RMB 2,048,000
New Generation Range Rover Premiere: RMB 2,498,000
In response to the listing of the new generation of Range Rover, Land Rover also launched a VIP service for Range Rover owners, which includes an exclusive "exemplary worry-free service". Up to 6 free maintenance within 3 years, free road rescue within 3 years, free road rescue for life accident cars and free door-to-door pick-up and delivery services, the new generation of Range Rover exclusive 400 service hotline, store terminal exclusive reception room and exclusive rest area and VIP in-depth car wash and other exclusive services.
As the latest flagship model of the Land Rover brand, the new generation of Range Rover highlights its own unique elegance while inheriting the classics. The front face adopts a consistent and iconic design, and the large air intake grille matches the car's huge light set and the English characters above it, reinforcing the status symbol and adding a good sense of youthful vision.
On the side, the suspension roof with a rounded body design, and the current mainstream model holds a large difference, today's models in order to cater to the growth of the Z era; the angular lines also make its aesthetic fatigue, to say that fashion is reincarnated, then the rounded corner design of the model is time to return. In addition, the slowly tightening roof line plus a strong waist line and bulging wheel eyebrows are perfectly connected with the short front overhang, reflecting the integration while the visual feeling is more impactful.
When you come to the car, you will be greeted by the largest 13.1-inch central control touch screen in the history of the Land Rover brand, and the use of bezel-less curved design is undoubtedly the best performance of the Land Rover brand's research into technology. In terms of vehicles, the new car is equipped with the InControl OS 2.0 system, which can provide a higher hertz display and smoother operation for the two 11.4-inch high-definition entertainment touch screens in the rear. In addition, the rear executive class seats are equipped with a fold-over 8-inch touch screen in the center, which enhances the sense of prestige/luxury and creates a more luxurious visual effect.
In terms of comfort, the new generation of Range Rover is equipped with a third-generation active noise reduction system, combined with 60mm noise-cancelling speakers on the four-seat headrests in the front and rear rows, for a high-level quiet experience for driving/driving. In terms of safety, the new car is groundbreakingly equipped with a premium in-car air purification system, using dual nanotm X technology. Co2 management, PM2.5 air filtration and other systems are also equipped, so that the air in the car is further guaranteed.
At the off-road level, as the culmination of the Land Rover brand, it has 8+1 driving modes and automatically adjusts the chassis system according to the road conditions, reducing the driver's operating burden. Of course, manual adjustments and individual settings are also possible if required. It is worth noting that the new car also adopts an advanced dynamic response system and a 48-volt active roll control system, which makes the vehicle travel more smoothly in the corners. In the face of a very harsh off-road scene, the active rear electronic differential lock that is standard in the whole series can also let you get out of trouble safely.
According to the official information, the new generation of Range Rover premiere models are only on sale at the beginning of the listing, and there will be a probability of stopping production in the future, while the first version is equipped with a newly upgraded 4.4L V8 twin-turbo engine, which has a maximum power of 530 horsepower and a peak torque of 750 Nm. In dynamic start mode, the acceleration time from 0-100 km/h is 4.7 seconds.
Seeing the end, how do you think the officials are, and whether the results of the test have met the psychological expectations? For Xiaobian, the new generation of Range Rover models, like the brand itself, will always use excellent strength to confirm themselves, in terms of technology, comfort, power and configuration and other dimensions, The strength of Range Rover shown to us cannot be underestimated. Even if the price has reached the range of 1.5-2 million, the real experience it brings you in the whole scene of road conditions is invincible to many models, and in China it may not be as recognizable as the Mercedes-Benz Maybach GLS, but the experience given to you is believed to be absolutely beyond imagination.
"Only by eating bitterly can we open a Land Rover", perhaps the blessing of scientific and technological charm and the endorsement of the road conditions of the whole scene can be so addictive!