DPCA officially announced that as of January 28, january sales have exceeded 13,000 units, which is expected to increase by more than 85% year-on-year. This is the fifth consecutive month since the sales volume exceeded 10,000 in September 2021, and this is also the second time that the monthly sales of DPCA have exceeded 13,000 units after a gap of 4 years. In terms of new cars, DPCA will launch a number of new cars such as Citroën's new Tianyi C5 AIRCROSS and Peugeot 308 crossover version in 2022.
In the past 2021, DPCA has successively launched new cars such as 2021 C6 Comfort Edition, 2021 Tianyi, new 4008, new 5008, new C3-XR, 508L 2022, Versailles C5 X, 2008 THE ONE and Tianyi Ride Adaptation Edition. With the acceleration of the pace of new product launch, the sales performance of DPCA is continuing to rise. Among them, versailles C5 X has also become one of the most popular models on the whole network, contributing greatly to the continuous improvement of DPCA's sales.
In 2022, DPCA will also have new cars on the market. For example, Citroën's new Tianyi C5 AIRCROSS, Peugeot 308 crossover model, etc. Among them, the road test spy photos of the new Tianyi C5 AIRCROSS have been exposed, as a mid-term redesign model, the new car has fine-tuned the appearance and interior design, and the power is expected to be equipped with the current 1.6T and 1.8T turbocharged engines.
Peugeot 308 crossover version (Dragon P54) will also be launched in 2022, the front face is equipped with a new lion logo, fangs headlights, the side of the car using a slipback design, the C-pillar is blackened, the side skirt and wheel eyebrows are made of black plastic hemming, these elements constitute the fashion appearance of the 308 crossover version. In addition, The Dragon also has two cars with internal codenames (e) C43 and R83R, which are also in the product planning for 2022.
The successive launch of new cars, brand attention and sales have rebounded, bringing a good start to DPCA's 2022. In 2022, DPCA set a sales target of 150,000 units, an increase of nearly 50% year-on-year, of which the monthly sales target of the Versailles C5 X is 4,000-5,000 units.