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Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

Three Gu Maolu

Zhuge Liang's debut is the peak, but he does not rely on his own achievements

A "Romance of the Three Kingdoms" sprinkled 640,000 words, 1191 characters of various colors were recorded, and more than 200 characters with drama were also more than 200. However, everyone found that there was no, but everyone with a head and a face had a process of accumulating merit, and after having achievements, they had fame and gradually developed their careers.

For example, Cao Cao, a tyrant, was only promoted to filial piety at the age of twenty and was awarded the title of Northern Lieutenant of Luoyang. Later, he served as a cavalry lieutenant, participated in the suppression of the Yellow Turban Army, and was promoted to the position of Jinan Xiang. In Jinan, Cao Cao played a role in exempting greedy officials, forbade obscenity, and enlisted as the Taishou of Dong Commandery (東郡太守), because of the chaos at the end of the Han Dynasty, he said that he would return home if he was ill. and Dong Zhuo was good at government, and he scattered wealth and raised troops, and consulted with Yuan Shao and others to discuss Dong Zhuo. In the third year of Chuping, Cao Cao served as yanzhou pastor, divided and lured more than 300,000 yellow turban troops, and selected its elite army as the Qingzhou army, and since then the strength of the army has been greatly enhanced, and has successively defeated Yuan Shu, Tao Qian, Lü Bu and other departments. They are all done step by step.

For example, Liu Bei, Guan Yu, Zhang Fei, when Taoyuan married, they were all white, and later Liu Bei developed his own forces step by step, built his own people's design, won the hearts and minds of the people, and had a busy meal, and only then did he have his number one on the road. Guan Yu was also the Marquis of Hanshouting, who had only been sealed after the siege of the White Horse, and gradually came to prominence. Zhang Fei broke his family and scattered his wealth in Zhuo County, followed Liu Bei in the Yellow Turban, and remained tepid until Liu Bei was defeated and retreated in Changshanpo, and Zhang Fei drank dangyang bridge in his throat, and then officially debuted.

Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

Zhuge Liang

However, there is a special case here, that is, Zhuge Liang, who debuted at the highlight moment, and the three Gu Maolu and "Longzhong Pair" were launched, and the world knew it. Then he was hired by Liu Bei as a senior consultant, in name only, and had not yet had a probationary period. From his debut at the age of 27, he has been firmly in the C position, and various allusions have emerged in an endless stream, and until his death, there is a legend of leaving a book to poison Sima Yi.

Zhuge Liang's debut was so smooth that his brothers who were born and died with Liu Bei were somewhat jealous of him. Why did he go so smoothly?

If it is said that Zhuge Liang's own talent is caused, but during the Three Kingdoms period, there were many talents, even if the talent was slightly inferior to Zhuge Liang, the situation should be similar, right? However, no one has made his debut as smoothly as Zhuge Liang. At that time, the talent of Wolong Fengchi was symmetrical, and Sima Hui said that no one in Nanzhou could compare with Pang Tong. However, Pang Tong has always been difficult to get ahead, and when he debuted, he was only a small gongcao. Defecting to Liu Bei was also not taken seriously, and a Leiyang County order was given, and there was a probationary period. In the end, he didn't do anything famous, and he died on the slope of Luofeng.

In addition to his talent, Zhuge Liang must have something else that allowed him to be separated from his contemporaries with talent. Today we will discuss the issue of Zhuge Liang's debut, which seems to be a series of coincidences, but behind it is a perfect debut plan of zhuge team.

Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

Zhuge Liang's wife is also a member of his team

Is Zhuge Liang's debut a solo fight, or is there a team behind it?

As everyone knows, Zhuge Liang's debut was three Gu Maolu, Zhuge Liang rejected Liu Bei with a high posture, and finally Liu Bei cried his nose and wiped his tears on the grounds that the world was born, Zhuge Liang reluctantly agreed, and when he was leaving, Zhuge Liang also instructed his younger brother Zhuge Jun to take good care of the farmhouse, and he still had to come back to live in seclusion in the future.

This made it seem as if Liu Bei took the initiative to chase after Zhuge Liang, and Zhuge Liang had no choice but to help Liu Bei. But is this really the case? Did Zhuge Liang not make a difference from beginning to end, learn to become a literary and martial artist, and sell goods to the imperial family? Isn't that a thought that most people have? However, once you go to the office with such a posture, people will be three or four times lower.

However, there is no shortage of talents in any era, and if you do not fight for it yourself, it will be difficult for you to get the opportunity to make meritorious achievements, especially in the Three Kingdoms period. So how can we take the initiative to pursue opportunities and avoid going down three or four?

Let's see how Zhuge Liang and his team operate.

Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

There is a good man who can struggle for ten years less

Zhuge Liang's team? Didn't he always live in seclusion in Wollongong? How did the team come out? Absolutely.

Zhuge Liang's team had his teacher Sima Hui, who was very famous before Zhuge Liang's debut. According to the "Later Han Shu Yuan Shao Liu Biao Lie Biography", in the third year of Jian'an, Jingzhou Mu Liu Biao set up a school and a scholar, because Sima Hui's name was equal to Song Zhong's name, he invited him to teach scripture, and students from Jingyi and Jingyi went to study. Zhuge Liang, along with Yingchuan Shi Guangyuan, Xu Yuanzhi, and Runan Meng Gongwei, traveled to Jingzhou, and naturally went to Jingzhou University, where celebrities gathered. In the Three Kingdoms, Shi Guangyuan, Xu Yuanzhi, and Meng Gongwei also referred to Sima Hui as Mr. Sima Hui, and it can be inferred that Sima Hui was once Zhuge Liang's professor.

The Later Han Dynasty Book of Yuan Shao Liu Biao's Biography: "Then set up a school, Bo Qiu Confucianism, Qimu Min, Song Zhong, etc., and wrote the Five Classics chapters and sentences, which are said to be determined later." Love the people and nurture the people, calmly protect yourself. ”

"ShuZhi Yin Mo Biography": "Yin Mo zi si qian, Zi Tong Fu ren also." Yibu is more expensive than the text, but it is not a secret sentence, and it is not knowledgeable. Nai traveled to Jingzhou and received ancient learning from Sima Decao and Song Zhongzi. ”

"Wei Luo": Liang is in Jingzhou, with Jian'an Chu and Yingchuan Shi Guangyuan, Xu Yuanzhi, Runan Meng Gongwei and other travels to study, the three of them are skilled, and Liang alone looks at its general outline.

Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

Good students should help each other, not engage in classmate gatherings, and worry about other people's wives

The four students took turns to perform, and their performance talents set off Zhuge Liang's talents

Just having the teacher's praise is certainly not enough to impress Liu Bei. The game must be done beyond the vision of the person in the game, if it is too simple, it will be seen through. Sima Hui's deception was only the beginning, and it was necessary for someone to constantly hit the periphery and exert influence. Zhuge Liang wanted to be good to those few classmates, all of whom went to the battlefield to help flicker. But there is a point, if it is like selling a house, Liu Bei must be suspicious, and it is necessary to appear in batches and inadvertently in order to penetrate Liu Bei's consciousness.

After Liu Bei's Lu Ma escaped from Tanxi, he first met a shepherd boy, who first threw Pang Tong Pang Shiyuan. Pang Tong also broke out of his fame by himself at that time, and Liu Bei even knew him, but his innate conditions were almost the same, and after he became famous, he has been tepid, and can only be used as a stepping stone to cultivate more promising people in the team. But why is Pontius willing to act as a stepping stone? It is because of the relationship between Pang Tong and Zhuge Liang.

Zhuge Liang had two older sisters, the eldest sister married Pu Liang's eldest son, Qu Qi, and the second sister married Pang Shanmin, the son of Pang Degong, who was Pang Degong's nephew. Counting up, Zhuge Liang is the brother-in-law of the Pang family, and there is still a reason not to help?

Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

Pang Tong suffered a loss in his appearance

The next thing was at Sima Hui's house, and when he was sleeping at night, he heard someone visiting Sima Hui at night, so he got up and eavesdropped. This is arranged interestingly. Some people you tell him that he is suspicious and cannot listen to him, but if he is told to eavesdrop, he must be convinced. Sure enough, Liu Bei suspected that the person who came was Fu Long Feng, but because he was a guest at Sima Jia's house, he overheard people talking, and it was impolite to come out to meet him, so he could only get up early the next day to ask, but Sima Hui just didn't say it, but vaguely promised to be good. This made Liu Bei feel like a little mouse scratching in his heart.

At this moment, Zhao Yun and Zhang Fei came to look for him, and Liu Bei could only resign. But if you really let Liu Bei get away, this will be out, and it will not be so easy to circle him back.

However, Sima Hui had already anticipated this, and asked Xu Shu, who had visited last night, to ambush Liu Bei in XinyeCheng, where Liu Bei was stationed, and wait on the road that Liu Bei had to pass. When Liu Bei came, he immediately sang to attract his attention, so as to stay by Liu Bei's side as an internal response.

Moreover, Xu Shu was at Liu Bei's place, and also guided Liu Bei to deal with the Eight Gate Golden Lock Array and defeat Cao Ren's attack. But Xu Shu gave Liu Bei a talent trial suit, too TM easy to use, is Liu Bei has never experienced the freshness before, immediately fell in love with this feeling, germinated the idea of using this product for a long time.

Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

Liu Bei often uses small samples, and the skin is good

If there were no other accidents, Xu Shu would then recommend Zhuge Liang and stay with Zhuge Liang to work with Liu Bei. However, he did not expect that Cao Cao had taken Xu Shu's mother away, so that Xu Shu could no longer stay with Liu Bei. But now Liu Bei has become dependent on the same type of products, and when he hears that Xu Shu wants to go, where he is willing to go, he will cry for a while.

Xu Shu was not in a hurry to recommend Zhuge Liang to him immediately. The next day to say goodbye to Liu Bei, first a wave of hunger and thirst marketing: "Sorry, dear customers, due to the shortage of raw materials, our product had to stop production with tears, you will no longer need it, don't think too much about me." ”

He said that Liu Bei was more eager for talents, and in the case of unchanged supply, his demand curve rose sharply, invisibly raising Zhuge Liang's debut price. Looking at Xu Shu's distant back, Liu Bei's eyes were full of despair: "Yuan Zhi, don't leave me, don't you want to be small and prepared?" He raised his whip and pointed to the forest in the distance and said, "I want to cut down all the trees here, because I am hindering Xu Yuanzhi's eyes." ”

Xu Shu felt that Liu Bei, who was tossing and turning, was almost finished, and he beat the horse back: "Surprise! Dear customer, I have a good news to inform you. Although I have discontinued this product. However, our company also has a limited edition of the upgrade product, which is also about to be launched. Now is in the hot booking, hurry up to buy and buy, late can not grab Oh. ”

When Liu Bei heard this good news, he immediately turned from sadness to joy and asked: "How does the new product function than the old product?" ("How is this man more virtuous than Mr.?") ”)

Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

Yuan Zhi's luck was a little worse

Xu Shu immediately introduced Zhuge Liang's product functions: "In a certain comparison, for example, a horse and a unicorn, a jackdaw with a phoenix ear." Every time this person tastes himself, he is happy and resolute; in my opinion, he is not as happy as this person. This person has the talent of the heavens and the earth, and the person who covers the world is also! ”

Liu Bei said, "Wow, such a bull fork!" Why haven't I heard of it before? Is it okay? ”

Xu Shu introduced Zhuge Liang's origin, lineage, and reputation in detail, indicating that his preciousness and rarity are worth having, and finally it is to promote a single link: "This person is a unique genius, so that jun is anxious to see it in vain." If this person is willing to assist each other, why worry about the world! ”

Xu Shu listened to Aha and began to go to the Dao, and immediately echoed: "Right, right, right! It is he who is him, quickly place an order, buy him buy him buy him. ”

Liu Bei completely lost his mind at this time, and made a positive appearance: "Be well, I will place an order immediately, and if I do not place an order at this time, I am not blind." So he bid farewell to Xu Shu and returned to Xinye to prepare money, planning to leave immediately and buy Zhuge Liang in full.

Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

Uncle Liu Huang: I bought it, all the money

Xu Shu saw that Liu Bei already had the intention of buying, and did not go to see his old wife, but went directly to Wollongong to report to Zhuge Liang and tell him to be mentally prepared. Zhuge Liang was happy to see that things were going so smoothly, but he wanted to protect people at present, and he couldn't give Liu Bei an impression that I wanted to sell to you, so it wouldn't be worth much. Be reluctant to sell, be high, say we are not worried about selling, you wait. So he said to Xu Shu, "The king sacrificed me for the sacrifice!" "Say it, roll up your sleeves and go in." This is their private matter, others can not know, but Zhuge Liang can write a microblog or something to send out, pretend to complain about Xu Shu, so that the world knows that Zhuge Liang is very high.

Xu Shu completed the task of stimulating Liu Bei's desire to buy, and the teacher Sima Hui was not at ease, and came to Xinye to brag about it, that is, we said above that he recommended Zhuge Liang, and he will not repeat it.

If Zhuge Liang was invited out of the mountain this time, the work would be found, but it always gave people a feeling of selling literature and martial arts, which was a bit worthless. Since Liu Bei's purchase intention is already very firm, the next step is to raise his value, so he must not be easily obtained.

Come first, second time. "Excuse me, sir, the goods have not arrived yet, so let's take a look at the other products." We have Boling Cui Zhouping, Runan Meng Gongwei, the same zhuge Jun, a generation of Huang Chengyan these products, you first experience it. ”

Liu Bei tried it, and it was really exciting, and the sense of experience was already very advanced. "How's the sir?" Are these products still satisfactory? ”

"Mm-hmm, not bad, how much is this?" Liu Bei asked.

"I'm sorry, sir, we're not selling. The new products have not yet been officially released, and the performance of our new products is better than what you experience now. ”

"So, then, when will the new product be released?" Liu Bei couldn't wait.

"Soon, but the specific date has not yet been set, or you can add me, pay more attention to the recent information released by our company."

Heck, Liu Bei scratched his heart and lungs, had to go home and wait, and was looking for someone to calculate the gua, and he was bathing and fasting, he was eaten to death by the Zhuge Liang team, even if the Zhuge Liang team wanted to raise the price to the highest and encroach on all his consumer surplus, he didn't care.

In this way, when Liu Bei went to Zhuge Liang's place for the third time, Zhuge Liang agreed to go out of the mountain in a sad manner. Out of the mountain and out of the mountain, he was not out of the mountain as Liu Bei's subordinate, but the master invited by Liu Bei with his head prostrated, and this status was different. Of all the strategists in the entire Three Kingdoms, only Zhuge Liang won such treatment, which was inseparable from his debut planning.

Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

Looks are talent

Good appearance conditions, a bull nickname, customer demand analysis, eye-catching copywriting can not be less

Above we only analyzed the role of team members, in order to successfully debut, there are other elements, not all people can use this method to debut. Same team, why don't they package Ponton? Wolong Phoenix Chick combination, Pang Tong only ended up with a dozen soy sauce.

One of the points is that God appreciates the meal and eats, and Zhuge Liang looks good. He was "eight feet long, his face was like a crown of jade, he wore a scarf on his head, he was covered with cranes, and he fluttered like a god." "Big tall, good looking, a look is the appearance of a tall person in the world, as long as you don't mess with the relationship between men and women, don't pay taxes, a little planning, it's easy to make a fire, any era of people are yan value party."

You look at which feng chick looks like, "thick eyebrows and nose, black face and short hair, described as strange", let him go to the Deyun Society to say cross-talk, baoqi can still be red. To praise him as an idol is a pure waste of social resources. Let Pang Tong and Zhuge Liang be called Wolong Phoenix Chicks, which is obviously for people to choose Zhuge Liang.

Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

Longzhong pair

In addition to the shape and name, the analysis of customer needs is also very important. Among many ambitious people, Zhuge Liang's team chose Liu Bei, who lacked a wisdom tank, so that it was easier to stand out, if it was Cao Cao, there were more people there, even if the talent was not as good as Zhuge Liang, the size was almost inseparable, how zhuge Liang went to have the feeling of standing out from the crowd, it was difficult to think of getting ahead. Liu Bei now urgently needs a strategic talent to assist himself, and Liu Bei also has the heart to compete for glory.

Then Sima Hui added the dose: "It can be compared to Jiang Ziya of the Eight Hundred Years of Xingzhou and Zhang Zifang of the Four Hundred Years of Wanghan." ”

Cui Zhouping knocked Kong Ming next to him to make up for Qiankun; Huang Chengyan's side attack on Xian's son-in-law could mediate heaven and earth.

Finally, Liu Beisan Gu Maolu saw the true face, and before he could speak, he first came to read a poem to you: "Who dreams big dreams first?" I know myself all my life. The grass hall slept enough in the spring, and the day outside the window was late. To scare Liu Bei into a daze, Kong Ming then took the long-prepared "Longzhong Pair" written on the basis of the investigation and study of Liu Bei's psychology and the situation in the world, and Liu Bei could not stop Ah Ping, and threw his body to the ground: "Great God, please accept my knees." Anyway, in front of your eyes, I can't use my knees in my life, but fortunately, my hands are long, and I can walk with my hands in the future. ”

Cold eyes to see the Three Kingdoms: Zhuge Liang's debut is a perfect team planning case, worth studying

Zhuge Liang has not made public about Huang Yueying's help to him

But if you think about it, Zhuge Liang does not privately memorize the question bank, can he have the strongest brain? Before letting Liu Bei come, Zhuge Liang's team had already prepared the copywriting perfectly for Liu Bei's needs.

However, looking back at Sima Hui as a teacher, Cui Zhouping, Shi Guangyuan, Meng Gongwei, and Xu Shu as classmates, Zhuge All as younger brothers, Huang Chengyan as an old man, and Pang Tong as Zhuge Liang's brother-in-law's cousin. People are a team, play you Liu Bei alone, that is not a piece of cake?

Before Zhuge Liang's debut, everyone blew Zhuge Liang to be so strong that it was not useless, but among the Three Kingdoms, shu Han was the first to be destroyed, and it seemed that it was not so cattle as to settle the world and make up for Qiankun.

However, in general, the planning case of people's debut is quite high, and it is worth studying carefully.

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