Jointly produced by Youku Humanities and Guanfu Museum, the personal talk show "Guanfu Tu Du 2022" taught by Ma Weidu, founder and cultural scholar of Guanfu Museum, started broadcasting today, Ma Weidu with his unique "Ma's humor" style to fully integrate cultural anecdotes, historical allusions, life perceptions, travel insights, social topics, etc., and tell the story and views to the audience in a vivid and interesting, elegant and popular way of explanation.
From the launch of "Guan Fu Tu Tu Tu" in 2015 to today's "Guan Fu Tu 2022", the "Guan Fu Tu Tu" series of programs has been widely praised by the audience. At present, the series of programs has received a score of more than 8 points on the word-of-mouth platform Douban, and this high-profile result is inseparable from the double combination of Ma Weidu and Youku Humanities.
Ma Weidu is a well-known cultural scholar and collector, with rich life experience, mature and stable personality, many years of experience in the main lecture, and has output 270 issues of the "Guan Fu Du Du" program, which has long formed Ma Weidu's personal symbol in the hearts of the audience. Mr. Ma Weidu is not only knowledgeable, but also good at "translating" high-cold knowledge in concise and easy-to-understand words, and conveying the philosophy of life in a relaxed and humorous way. Through Ma Weidu's vivid and interesting way of explaining the elegant and popular, the stories and viewpoints are given more humanistic colors, and in the relaxed conversation and laughter, let the audience feel the charm of the profound traditional Chinese culture.
The recording scene of this season's "Guanfu Toot 2022" was selected in Ma Weidu's private museum - Guanfu Museum, wooden tables and chairs, warm yellow tone lights, flatly arranged books and porcelain cultural and creative water cups placed on the table, different from the cool and modern of other types of variety shows, the low-key recording atmosphere of "Guanfu Toot 2022" eliminates Ma Weidu's sense of distance from the audience, allowing the audience to complete the smooth transformation of body and mind in a short period of time, and enter the cultural world with Ma Weidu.
It is reported that the recording and broadcast of this season coincided with the Beijing Winter Olympics, and the main speaker Ma Wei gave vivid and profound explanations on the selected topics such as winter fun, wine culture, Song Ci, food, clothing, and housing of the Chinese people, and national customs and national tides. With its unique "Ma's humor" style, it transmits traditional Chinese culture, and its ideas follow the hot spots, giving people endless reverie and pleasant feelings.
The first episode of "Guan Fu Tu Tu 2022", which was broadcast today, as the beginning of the series, Ma Weidu took the Beijing Winter Olympics as an opportunity to tell his childhood winter memories. While looking back at the interesting plots such as snowball fights, ice fishing and eating frozen fruits, it also popularized historical stories such as various heating methods and court ice sports. Some interesting but unfamiliar knowledge to the audience, such as the Ming Dynasty Xiaoice River Period, the Ancient Ice Games, the ancient "Ice Special Soldiers" and their management organs, etc., under Ma Weidu's humorous and humorous explanation, added a lot of fun to the program, so that the cultural history of Gao Leng was more intimate with the audience.
Behind the evergreen of the "Guan Fu Tu Tu" series, we see two major characteristics of cultural content in the new era: the audience tends to be younger, and the traditional cultural content is more sought after. This is also the direction that the producer of the film, Youku Humanities, has always adhered to, thus achieving the brand business card of high-quality word of mouth and content creativity in the industry today. The IP matrix of cultural figures with Ma Weidu, Lu Yu, Bai Yansong, Dou Wentao, Zhang Shaogang, Liang Dong and other cultural celebrities as the core has been continuously launched, and new forms have been selected to meet the needs of the audience. Youku Humanities is also further innovating the program content, performance form, extending topics, giving depth, novelty of themes, and complete categories, creating a rich humanistic world for young audiences.