Whether it is the wave of electrification, the rise of new forces, or the change of the demand for future cars by the new generation of consumer groups, they all urge this huge industry that has been born for more than a hundred years to begin to change and transform.
On the eve of the recent 2021 IAA Munich International Motor Show, the new Smart Genie #1 concept car made its global debut, revealing the evolution direction of the new generation of smart pure electric vehicles, highlighting the brand's strong strength and firm confidence in opening up new markets.
And just this past New Year's Day, the new Smart Genie #1 concept car global roadshow China station was grandly opened in Shanghai.
Comprehensively reveal the evolution direction of future mass production vehicles
The first product of the new generation smart will be a pure electric SUV model, designed by Mercedes-Benz Global Design, and engineering research and development at Geely Holdings Global R&D Center. The new car is developed based on the Vast SEA Intelligent Evolution Experience Architecture.
"The new Smart Genie #1 concept car is a milestone for the Smart brand," said Daniel Lescow, Vice President of Sales, Marketing and After-Sales, Global Joint Venture, Smart Brand, "This outstanding masterpiece representing brand renewal combines imaginative design, new luxury fashion and cutting-edge technology, not only for consumers to preview many surprising elements worth looking forward to in the future of mass production cars, but also shows our latest ideas for the future of urban transportation." ”
In terms of appearance, it applies the "sensibility and sharpness" design philosophy tailored by the Mercedes-Benz global design team for the smart brand, and the future sense of technology of the whole vehicle shows the three elements of "love", "purity" and "surprise". Under the exterior dimensions of a compact SUV, the Smart Genie #1 Concept also has an interior space comparable to that of higher-level models.
It is worth mentioning that the new smart genie #1 concept car is equipped with a high-performance, highly integrated computing power architecture, which can centrally control the four core modules of infotainment system, driver assistance system, electric drive electronic control system, electronic/electrical system, etc.; it also has the leading passive safety technology and the ADAS intelligent driver assistance system that matches the highest technical level in the industry. In addition, for the first time, the concept car adopts a highly recognizable "geometric polyline" UI/UX user interface and interactive design style to create a "smart universe" intelligent human-computer interaction system.
Software-defined smart cars take you on research
In addition, engineers from the smart product development team have given it the leading passive safety technology and the ADAS intelligent auxiliary driving system that is comparable to the highest technical level in the industry, which can support intelligent parking assistance, adaptive cruise, pilot assistance, lane keeping, emergency avoidance and other functions, which will not only greatly improve the comfort and safety of the vehicle, but also make smart have a leading position in the same level of market segments in this regard.
At the same time, smart brings users a seamless digital experience and creates a third living space with multi-screen linkage. As an important part of building a digital ecosystem, Smart will launch a super APP with full-scenario functional integration. Not only can it be used as a digital key, but it also combines community and multiple web services and features. Users can link with the large on-board screen through the APP to operate vehicle functions on mobile phones or smart devices, such as the intelligent light language system of the control ring body, and diy customize the exclusive "rhythm light language" special effect at will.
It is understood that the new generation of smart mass production models will be officially launched next year, with unique innovative technology to meet the diversified needs of consumers for smart pure electric vehicles, and become the urban close friends of the tide pioneer group in each journey.