So far, GrayDesign has shared nearly 300 tweets in 2021, including many hot topics that are still fresh in my memory.
Today's tweet is also the third design review of the year 2021, and here we will select 10 design hotspots that have occurred in 2021 and are widely discussed with you (in order of release time):
Xiaomi released a new logo, designed by Kenya Hara
At the Xiaomi press conference held on March 30 this year, Xiaomi CEO Lei Jun officially unveiled the new logo of the Xiaomi brand designed by Hara Kenya.
For the above-mentioned new Xiaomi Logo program, Lei Jun said at the press conference: "This designer (Hara Kenya) told me that it is definitely not a simple shape from square to round, but the inner spirit and temperament of the entire brand, which has undergone tremendous changes. ”
After the logo was released, it was quickly forwarded and shared by netizens in various social media with "the popularity of Hara Kenya in the designer community", "high design fees (2 million online transmission)" and "'obvious' changes before and after the Logo revision".
In order to publicize the safety of nuclear wastewater discharge to the sea, the Japanese government designed a mascot...
The Japanese government held a meeting of its cabinet on April 13 and formally decided to discharge nuclear wastewater from the Fukushima Daiichi nuclear power plant to the ocean.
In order to further publicize the safety of "radioactive tritium" contained in the treated water of the Fukushima Daiichi Nuclear Power Plant, the Japan Reconstruction Agency also specially designed a leaflet.
In this leaflet, the Japanese government designed the "radioactive tritium" contained in nuclear wastewater as a cartoon mascot (above).
This practice immediately caused a large number of netizens to complain and criticize. In order to avoid further negative effects, on April 14, the Japan Reconstruction Agency immediately removed promotional materials and videos containing the "radioactive tritium" cartoon mascot.
On April 22, the revised promotional materials were announced again, changing the "radioactive tritium" cartoon mascot that had been widely complained about by netizens to a simple element symbol "T" graphic (right in the picture below).
HarmonyOS 2 and Hongmeng Blackbody were officially released
In June this year, Huawei's next-generation intelligent terminal operating system, HarmonyOS 2, was officially released. As an operating system independently developed by Huawei, Hongmeng OS has always attracted much attention and expectation.
The newly released HarmonyOS 2 brings a back-to-origin design, abstracting the gravitational dynamic system from gravity, and simulating the texture of the real world with a lightweight design aesthetic.
In addition to HarmonyOS 2, Huawei has also worked with Hanyi Font Library to customize a new system font - HarmonyOS Sans (Hongmeng Blackbody).
This new Hongmeng black body not only supports 105 languages in 5 major language families such as Chinese (simplified + traditional), Latin, Cyrillic, Greek, Arabic and so on, but more importantly, it can also be commercially available for free.
"Shenzhen New Landmark" award-winning design plan is open, netizens: can it be built?
In June this year, according to foreign media reports, The Japanese company Fujimoto Shosuke Architects announced that its earlier participation in the "Qianhai City New Center Landmark Design International Competition" sponsored by the Shenzhen Qianhai Shenzhen-Hong Kong Modern Service Industry Cooperation Zone Administration and the Shenzhen Municipal Bureau of Planning and Natural Resources won the second prize (the first prize was vacant).
The design resembles an island suspended in mid-air, with the proposed tower 268 metres high, consisting of 99 separate tower-like structures connected to form a monolithic plan at the top.
This bold design plan has also aroused heated discussion among many netizens, and even many netizens have reservations about whether the plan can be completed.
After nearly 6 years, Windows 11 was officially released, and a new UI interface was unveiled
In June this year, Microsoft's new generation of operating system Windows 11 was officially released.
This is also microsoft since the official launch of Windows 10 on July 29, 2015, after nearly 6 years to launch a new version of the Windows system.
Windows 11 compared to the previous generation of Windows 10 has a significant change in the visual, not only the introduction of a new design language, the Windows 11 system UI has been a new revision and upgrade.
Even the Windows system logo with a perspective perspective has been "corrected" to be consistent with the Microsoft brand logo.
Microsoft released "Fluent Emoji", redesigning 1,888 3D emojis
On July 15 this year, Microsoft officially unveiled a new emoji system and redesigned 1800+ Fluent style 3D emojis - Fluent Emoji.
"Fluent Emoji" features bright, highly saturated colors and popular 3D design styles. Moreover, the vast majority of emojis will be presented in a dynamic form.
When the Tokyo Olympic Icon Meets Super Change
At the opening ceremony of the 2020 Tokyo Olympic Games held on July 23 this year, the "Tokyo Olympic Games Pictogram Performance Show" with a live-action live interpretation of 50 sets of sports icons burst out of the circle through the form of the classic Japanese variety show "Super Change".
The performance show was once recognized by netizens as the best program for the opening ceremony of the Tokyo Olympic Games, and through such a vivid and vivid interpretation form, it not only left a deep impression on the audience, but also allowed more people to have a deeper understanding of the design behind the icon through this program.
2022 Top 10 Design Trends Forecast Report
At the end of each year, design media around the world publish their design trends for the coming year, and this year is no exception.
Just last month, foreign design blog platform GraphicMama published its forecast for graphic design trends in 2022.
"We really enjoy watching professional and freelance designers from all over the world work all year long, allowing us to translate this fun into personal research, which allows us to clearly see the strongest trends and make them representative for the next year." ”
The main visual poster of the 34th Golden Rooster Awards in 2021 was officially unveiled, and "Rooster Gaze" was not selected
On May 23 this year, the 34th Chinese Film Golden Rooster Award Poster Design Competition was officially launched.
On August 27, 100 of the 1,610 poster design works officially collected were judged to enter the public voting process, including one entry called "Rooster Gaze", which was far ahead of the public voting process.
More than 2 months later, the official announcement of the 13 finalist poster works was officially announced.
On the morning of November 29, the official official unveiled the main visual poster and dynamic version video of the 2021 China Golden Rooster and Hundred Flowers Film Festival and the 34th China Film Golden Rooster Awards.
However, the officially finalized main visual poster of the 34th Chinese Film Golden Rooster Awards is not "Rooster Gaze", which is leading in the public voting process, but from another entry, "Majestic Rooster, Oriental Dawn".
PANTONE announces its 2022 representative color
Since the first release of the annual representative color in 2000, PANTONE (official Chinese name: Pantone) will attract the attention of many designers every year when it releases the annual representative color.
This year is no exception, on December 9, PANTONE Color of the Year 2022 - "PANTONE 17-3938 Periwinkle Blue" was officially unveiled.
It is worth mentioning that this year's Pantone annual representative color "PANTONE 17-3938 Periwinkle Blue" is also a new PANTONE color, which contains both the characteristics of blue and the tone of purple and red.
Presenting a dynamic, delightful attitude and a vibrant look will inspire courageous creativity and imaginative visual expression.
What's the most impressive design hotspot for you this year?
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