Pour into Honda's new global benchmark for car manufacturing and recast the faith of a new generation. On December 17th, the "Synchronize Your Desire INTEGRAL YOUR DESIRE" Shenyang Listing Conference was held in Shenyang Shengjing Grand Theatre. A total of 6 versions of the new car were launched, the CVT version guidance price was 142,900-166,900 yuan, and the MT manual version guidance price was 129,900 yuan. Integra inherits honda's pure performance lineage, integrated cool and sharp design, equipped with BOSE luxury sound system, card key and other style equipment; the whole series is equipped with 240TURBO power, and specially launched an exclusive MT version to create the ultimate sporty performance, leading the industry trend with the original "style sports" value.
Integra burst on the market
At the event site, the guests were in the immersive intelligent world of type speed and felt the opening of a new era of sports cars!
The press conference was officially opened, and integra released the charm of style sports, the desire of young people of the same frequency, and brought a rich five-sense experience to the on-site media and fans!
High-end style, let the expectations be filled in an instant
Youth dances and ignites inner longing
Xu Yong, director of Guangqi Honda Shenyang Business Center, delivered a welcome speech
Personality representatives share the boundless desire for a new car
Burning engine appears, the most stereotypical freeze-frame
All-round definition of "Style Sport Mid-Level Car"
Sincere price live up to expectations
Style and fans jointly open the era of rapid intelligence!
Honda Architecture empowers new value
Fully renewed new product imprint to activate new charm
Integra positioning style sports mid-level car, the new use of Honda Architecture, based on the latest car-making technology, advanced car-making concept, sophisticated equipment technology, to create a synchronous era of the early young people's desire, from the inside to the outside is a comprehensive new product imprint of the trend of the car.
High-end athletic performance, rekindling the soul of blood
Integra inherits the sports gene of the legendary model INTEGRA, and meets the sports aspirations of the new generation of young people with the highest level of dynamic performance with the new architecture. The entire series is equipped with a 1.5T turbocharged VTEC engine, which is leading the class with a maximum power of 134 kW and a peak torque of 240 N·m. The exhaust side of the engine adopts Honda's proud VTEC technology, and adopts advanced technologies such as high-power turbochargers, high-rigidity crankshafts, and high-rigid oil pans to create high-fuel performance, match the optimized CVT transmission, and integrate G-Design Shift technology.
240TURBO power
"It is very rare to launch MT manual transmission in the current market, inheriting the essence of INTEGRA sports and must be praised!" Many senior automotive media have given high praise to new cars. Inheriting the pure performance essence of INTEGRA, in order to meet the ultimate pursuit of more young people for sports control, INTEGRA has specially launched an exclusive MT version, priced at 129,900 yuan. MT manual transmission takes into account the short stroke and high rigidity of the gear shift experience, people and vehicles in one, combustion driving. At the same time, the new type (INTEGRA) also brings a more sporty personality of the phantom night version, the wheel hub adopts a blackened design, equipped with a bright black rear spoiler tail, exterior mirror cover, shark fin, door handle, elegant cool black style, further satisfying the user's desire for personalized styling.
Exclusive MT version
Unique Night Edition
For ultimate handling, the new car is equipped with 18-inch cutting wheels and sporty tires. The whole vehicle adopts low center of gravity design, more sports potential, the chassis has been fine motion tuning, the use of low friction technology, lightweight high rigidity aluminum alloy subframe, shaping the solid movement of the chassis performance, bringing the dream of passionate driving. Won the admiration of professional racing drivers: "It feels like the God of War is resurrected!" ”
Integra gallops down the road
Type cool style "limited" to unlock the trend password
Integra adopts a simple and trendy cool design, and the charm of the style is breathtaking. The simple and sharp front face shape of the new car is very aggressive, the sharp three-pupil LED headlights and blade-style LED taillights are not angry, the stretch waist line runs through the body, the cool and simple shape, and the eye-catching index is explosive. The new car is equipped with 6 rich body colors, including hot yellow and emerald blue, of which the emerald blue car color is a limited car color of the exclusive magic night series, with a total age of 2,000 units, and the temperament is extraordinary and outstanding.
Stylish look
Under the design concept of Honda Architecture architecture, the body design of the all-new grid (INTEGRA) perfectly balances the ultra-low center of gravity and wide field of view, and realizes the perfect integration of visual effects and functions. The whole vehicle adopts low center of gravity and wide wheelbase design to create a strong grip of the coupe and the visual impact of low lying motion; the diversion holes on both sides of the front can inhibit the disordered air flow, thereby reducing the wind resistance.
Sporty aura & low center of gravity design
Under the exciting appearance, it is a delicate and comfortable carriage atmosphere, bringing a new tactile and visual experience. The new car features Honda's original honeycomb mesh alloy air outlets, color-blocked leather seats, high-quality materials and buttons that give back to the feel of comfort The highly technological sense of 10.2-inch color TFT multi-function full LCD instrument, 9-inch color intelligent interconnect screen system, to meet the new generation of users' technology cockpit appeal, neat and smooth dashboard layout, to create a refreshing and comfortable cabin atmosphere; with a wide glass area and low nose design, even the low center of gravity body can have an unprecedented wide field of vision.
Shulang interior layout
Extraordinary style equipment, quality travel more with feeling. The all-new type (INTEGRA) is equipped with a specially tailored BOSE luxury sound system (12 speakers), under the careful design and exclusive tuning of BOSE and Honda engineers for 4 years, bringing the listening enjoyment of the concert hall, so that the authoritative automotive media directly shouted: "Shocked by the sound quality, the same level of models are rare!" ”。 The new car is also equipped with card-type keys, wireless mobile phone charging, interior mood lights and other stylish and comfortable equipment. Every "type" movement is a heart-warming enjoyment.
BOSE Luxury Sound System (12 speakers)
Card-type key
Pioneer intelligent technology, smart life online
Open a new way of linking people and cars, integra (INTEGRA) with the "Guangqi Honda APP", can realize the digital key function, let the mobile phone incarnate as a key, complete a series of operations such as car search (flashing lights, honking), starting the engine, opening and closing doors and windows, door switch locks, etc., to avoid the embarrassment of not finding a car in the parking lot or forgetting to close the window and lock, bringing users a travel life that is more closely connected with the car. In the era of intelligent travel, INTEGRA leads the new trend of rapid smart life with pioneer scientific and technological equipment that surpasses its peers. The new car is equipped with a full-featured Honda CONNECT 3.0 intelligent guidance interconnection system, which integrates advanced functions such as AI intelligent voice assistant, car home interconnection, mobile phone remote control, and OTA online upgrade. Voice control recognition accuracy is well received, a sentence "Hello, Honda" can let the voice assistant control the air conditioning, navigation, central control screen and other functions for you, "smart, obedient" is the authoritative automotive media evaluation of the system; the remote control function of the mobile phone makes the car interconnect more free, can remotely open / close the air conditioning, unlock / lock the door, view the location of the vehicle, confirm the vehicle status and other operations through the mobile phone APP; users can also wake up the Tmall genie through the car interconnection function, realize the two-way interconnection of vehicles and smart homes, You can even order milk tea and coffee for you.
Honda CONNECT 3.0 Intelligent Guide Interconnection System
Integra is equipped with the award-winning Honda SENSING safety super-sensor system, coupled with the breakthrough in the safety factor brought about by the new architecture, to fully escort users on their travel. The system is innovatively equipped with a monocular wide-angle camera for longer distances and more accurate identification; its TJA function (Traffic Jam Assistant Traffic Jam Assist System) is combined with the ACC Active Cruise Control System to achieve steering assistance in the full speed domain, which greatly reduces daily driving fatigue; the ACL active steering lighting system is standard throughout the series, which illuminates the inner road with the turn signal and steering wheel to ensure driving vision; The high beam can be automatically switched according to the vehicle position in the front field of view, which can not only reduce the light interference to other road users, but also expand the lighting range, ensure a clear field of view, and illuminate every departure with the light of wisdom.
Honda SENSING Safety Supersensory System
The new structure of the car benchmark, breaking through the new limit of strength
Under the new architecture and new benchmark, integra is based on a high-rigidity platform, and the rigidity of the body has been breakthroughly improved. The new body benefits from the application of new structure aluminum alloy and high tension materials, improves the structural strength of the frame, achieves an 8% increase in torsional rigidity, a 13% increase in bending rigidity, and a high rigidity and strong quantitative body performance to achieve double enhancement of safety performance and handling performance.
The safety performance is all-round, and the new car is equipped with 10 airbags, pre-tensioned seat belts and pedestrian protection systems as standard, and the powerful safety configuration is rare in the same level, with the high rigidity body and honda SENSING safety super sense system, bringing the dual guarantee of active safety and passive safety.
10 airbags are standard
The new architecture of the car concept brings users an unprecedented sensory experience. The car adopts a new HMI design, the instrument display is simple and advanced, the control logic is clear and easy to understand, bringing users a refreshing and easy-to-read car experience; NVH, by suppressing the generation and transmission of noise, and rational use of sound-absorbing materials, silent comfort is better; at the same time, a large number of high-quality materials and decorations are used to create a fully enjoyable sensory experience in the three dimensions of vision, hearing and touch.
Brand new HMI design
Inheritance performance bloodline rapid response to love and faith
A fully rejuvenated worldview synchronizes your boundless desires
The pioneering young people of each era have unlimited vitality, unlimited imagination, unlimited desire, and an extreme sports car is their faith pursuit. INTEGRA carries the pursuit of Honda's ultimate sportsmanship, integrates cutting-edge equipment in one, is born for the blood of faith, from its birth to meet the desire of young people in all eras for extreme sports, and with pioneering engine technology, has become the "performance king" in the minds of Honda loyal fans.
Perpetuate legendary beliefs and synchronize your desires
In the 1980s, countless sports cars and sports cars emerged, which was the existence of aesthetics, sports and performance equipment that young people at that time most longed for. Honda responded to their desires by combining beautiful styling, advanced equipment, advanced performance, and extreme handling to create countless Honda iron fans of "Dream Car" - INTEGRA, VTEC engine, Type-R, champion's voice, pioneer king... Each label makes the fans' faith DNA surge violently. The blockbuster INTEGRALGRA has become Honda's sports spirit totem, portraying Honda's most extreme sports pursuit.
Coming to the new era of informatization, intelligence and rejuvenation, the young people at the forefront of the times put forward more requirements for the pioneer sports car, and they are eager for style, cheerfulness, pleasure, peace of mind and imagination. Insight into the new trend of the times, integra (INTEGRA) to renew the brand world view to pursue a new era. Inheriting THE PASSION GENE OF INTEGRA, the new car has been transformed under the new architecture of Honda Architecture, and has become a new belief in Honda Sports with Honda's latest car-making benchmark, once again defining the new generation of Honda "sports" label. "Type" is handsome, personality; "grid" is style, taste, type in the trend of movement and stillness, the first trend of the style, "type" means sports, style of brand charm and galloping at the forefront of the times.
The era of same frequency informatization, intelligence and youth
A new strategic starting point, opening a new era of car-making
As a new strategic mid-level vehicle of Guangqi Honda, INTEGRA is based on Honda Architecture, pouring into honda's latest benchmark and highest achievements in global car manufacturing, and taking integra as a new strategic starting point, GUANGC Honda has opened a new era of car-making. Integrating the latest design concepts and unique style sports equipment, creating the original value of "style sports", creating unprecedented product charm for users with a new value benchmark and a new product imprint.
The addition of INTEGRA further strengthens the matrix of Guangqi Honda sedans, and together with ACCORD, CRIDER and FIT, accurately covers the full market segments from A0-class, A-class, A+-class and B-class sedans, complements and develops synergistically, and jointly enhances the competitiveness of the sedan matrix.
GUANGQI Honda's new strategic mid-level model all-new model (INTEGRA)
Rapid intelligent creative "combo", pet fans are full of surprises
"Pet fans" and "responses" have always been the marketing highlights of INTEGRA, living up to every love and responding to every desire. At the online press conference on September 28, INTEGRA debuted as a mysterious Easter egg, igniting the desire of young people. Later, it opened a pre-sale tour exhibition in Guangzhou and Beijing business districts, showing the charm of style sports and responding to the expectations of car fans. Immediately after the 3rd Guangqi Honda Dream Festival, INTEGRA brought the past GENERATION OFTEGRA family models to the whole field, detonating the performance belief and enthusiasm of enthusiastic loyal fans. Later, Honda loyal fans were also specially invited to participate in the first batch of test drives as "super fans", and the strength of the pet fans. The Shenyang listing conference also continued the intelligent fashion marketing model of the media test drive, the integra and the headquarters listing meeting at the Guangzhou Auto Show, and the product charm of the new type (INTEGRA) corresponded one by one. Guangqi Honda responds to the support and love of user fans with step-by-step marketing full of sincerity and enthusiasm.
Strength pet fans, live up to expectations
Next, Guangqi Honda will also focus on the unique style of the new type (INTEGRA) sports charm, with "fast intelligent weapon, synchronize your desire" as the marketing communication concept, will synchronize the young people's "cheerful", "style", "pleasure", "imagination", "peace of mind" desire, at the forefront of the times, synchronous forward, to create a "speed intelligent weapon" that catches up with the times.
Speed Smart Tool syncs your cravings
Condensing Honda's sports achievements, inheriting the faith in blood performance, integrating sophisticated technical equipment, and synchronizing the infinite desire of the times. INTEGRA will further strengthen GUANGC Honda's car matrix, integrate Honda Architecture's new architecture car manufacturing benchmark, open the era of new car buildingism, and open a new round of fission evolution for high-value strength. Integra resonates with the young forces of the new generation, comes for the forefront of desire, starts for the dream of faith, and reshapes the trend of movement with unprecedented charm, breaking through the imagination of strength.
Enjoy Shenyang, Shen Bao Rong Media Editor: Nostalgia
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