"May Day" small long holiday
Where are the people of Qingdao?
In addition to the flower viewing and the most popular camping this year
There are also many people who go out as a whole
Go see the house~
Three days before the small long holiday
From the main city to the suburbs
Many real estate sales offices in the island city ushered in the "long-lost hustle"
As an important promotional node in the first half of the year
This year's "May Day" holiday
Qingdao's property market is more lively than ever
Multi-plate on new
Offers are on the rise
Trick marketing
In order to leverage the market, developers have launched limited-time "festival exclusive" offers. Especially in the suburbs, from the west coast to Jiaozhou, many real estate projects have played the "special price card".
In terms of preferential methods, most of the real estate still uses the "special price room" trick. For example, there are nearly 20 real estate projects for sale in the Jiaozhou Shanghe plate, and the developers of the inner volume are exchanging price for volume.
During the "May Day" period, promotional offers are also increasing. For example, a real estate in the Shanghai Plate, the "May Day" holiday launched 12 special price room quotas, the daily price of 9500-10000 yuan / square meter, after the discount to see the sea small high-rise unit price of 8XXX yuan / square meter (rough).
Not only for the just needed real estate has a special price, the suburban high-end real estate is not willing to show weakness. A real estate in the West Coast Golden Beach Area, the main products are stacked courtyard (commercial), apartment, "May Day" period also has a special price of housing, a set of original price of 2.9 million yuan of stacked courtyard, special price of 2.5 million yuan, directly saving 400,000 yuan. In addition, "visiting gifts" and "transaction gifts" are all "routine operations" of project discounts.
Some brand developers have launched multiple benefits for the "May Day" holiday. For example, Excellence Qingdao launched the "Excellence Youth Assistance Plan", five-plate linkage, from a specific listing to buy a house and send a car to subscribe for a 100,000 yuan home improvement gift package during the event, taking the "preferential + tide play" route to attract the attention of young home buyers. From April 30 to May 4, Heda launched the "51 Home Settlement Action", and the various offers of 13 properties in its 4 major areas were dazzling: second sale listings, transactions to send home appliances, "May Day exclusive 20,000 yuan house purchase discount" and "limited time to buy a house to send a parking space"...
The property market has entered the housing market, and developers are fighting hard to attract attention. During the "May Day" holiday, a real estate in the West Coast Golden Beach area launched the "Buy a House and Send Tesla" activity, directly tied the car to a big red flower and parked at the door of the sales office.
The "inner volume" is not only about house prices, but also about marketing campaigns. This year's "May Day" holiday, the island city real estate marketing has also played a new trick, enough to grab customers, the sales office collectively transformed into a playground, becoming an alternative parent-child travel destination.
There are handmade and delicious food
There are markets, music festivals, book clubs, and camping
There are also speed racing cars, fighting machines, bouncy castles, live doll machines...
The developers have operated hard, and the effect is immediate - more people are looking at the house. According to the person in charge of a real estate project in Jiaozhou Shanghe Plate, the number of visits on May 1 increased by two-thirds compared with usual. At 5 p.m. on April 30, at the main urban area of the hot plate, a real estate consultant said that five groups of customers had been received that day.
In the morning, I went to a real estate in Jiaozhou to do live broadcasting, and in the afternoon, I took customers to see a real estate project after the north floating mountain in the city, which was the itinerary of real estate agent Lu Zheng on May 2. The heat of the property market has rebounded, and brokers have also spent a busy "May Day" small holiday.
"Citizens who have plans to buy a house within three years may wish to take advantage of this 'May Day' holiday to visit the sales office to understand the market trends and not miss the discounts of their favorite projects." Lu Zheng suggested.
【Home Purchase Suggestions】
"Since April, Qingdao's overall market has rebounded steadily, especially in the number of second-hand housing online signatures, showing a week-by-week upward trend, and the recent shell Qingdao station cooperative brokerage brand store with a steady increase in the number of looks, has approached the level of viewing before the end of February, and the activity of customers' offline house viewing is improving." Liu Qianqian, a market analyst at Qingdao Shell Research Institute, said that according to the data monitoring of previous years for the small and long holiday period, the average daily viewing volume during the "May Day" period can usually reach 1.5-2 times before the festival, and offline house viewing is also a pastime for the "May Day" holiday.
"Strong markets look at the trend, weak markets look at quality, for housing enterprises, this year will become a year of 'fine internal repair, try to survive'." Zhou Dawei, deputy general manager of Shandong region of Ruili Data, suggested that when current home buyers choose houses, in addition to paying attention to product strength, try to consider choosing projects developed by housing enterprises with good market reputation, strong financial strength and steady rhythm, so as to avoid the risk of delivery due to business reasons, and relatively better to ensure the quality of delivery; at the same time, we must look at the house on the spot, and when conditions permit, we must investigate the lighting, management, construction quality and other aspects of the real estate.
Source 丨Guanhai News/Qingdao Evening News Reporter Dong Zhen
Edit 丨NN
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