Nanduwan Finance News Agency reporter learned on April 22 that the Weibo account "YPL Sports Tide Products" issued a statement on the afternoon of April 22, saying that the "YPL sunscreen cool pants" products sold in the egg live broadcast room of the anchor of Xinxuan Group do not belong to the category of YPL sales, and related distribution companies and production companies are not YPL regular distribution and production channels, and there is no YPL brand marketing, authorized use, product production and sales qualifications. The statement revealed that on the evening of April 18, it received complaints from relevant channels that eggs were sold illegally in the live broadcast room; relevant data showed that the price of the product in the live broadcast room was 63 yuan, the number of sold pieces exceeded 100,000 pieces, and the amount of illegal sales exceeded 6 million yuan.
"YPL Sports Fashion Products" also said in the statement that considering the huge number and amount of sales of the product, YPL will pursue the responsibility of the product distribution company and production company according to law. The official seal on this statement is "Australian Health Industry Limited".

On the evening of April 22, Xinxuan Group responded to Nandu reporters on the suspected counterfeiting of YPL pants in its live broadcast, saying that after preliminary verification, the brand holder Harbin Aoshengyuan Trading Co., Ltd. (hereinafter referred to as "Aoxengyuan Trading") provided Xinxuan with authorization links and related written materials.
Xinxuan is still conducting further strict verification of these materials to ensure the authenticity, completeness and accuracy of the relevant materials of the brand side. If the final verification results show that there are any violations of laws and regulations by the brand holder (Aoxenyuan Trading), XinXuan will seriously investigate its responsibility in accordance with the law and resolutely safeguard the legitimate rights and interests of consumers.
"YPL Sports Fashion Products" Weibo has not certified registered enterprises. Nanduwan Finance Agency reporter inquired and found that the Weibo left by the official website of the YPL Chinese is this "YPL sports tide product" without certification; the public account "YPL sports tide product" left by the official website of the Chinese, and its registered company is Help Future (Beijing) Technology Co., Ltd. (hereinafter referred to as Help the Future). According to the data of Tianyancha, the shareholders who will help the future are Li Zongning and Liang Zhaoxia, and their official websites are the official websites of YPL Chinese. According to the official website of the YPL, this is an Australian functional sports brand.
YPL Chinese official website
But neither YPL's Douyin nor the Tmall flagship store operates the future. Nanduwan Finance Agency reporter inquired and found that YPL's two store account registration companies in Douyin were "Hangzhou Sydney Brand Management" (hereinafter referred to as "Hangzhou Sydney") and "Hangzhou Sara Beauty Brand Management Co., Ltd." (hereinafter referred to as "Sara's Beauty"). According to Tianyancha data, Hangzhou Sydney has changed its name to Hangzhou Laidu Lailai Brand Management Co., Ltd. (hereinafter referred to as Hangzhou Laidu Lailai), holding 80% of the shares of Sara Beauty. The main operator of YPL's Tmall flagship store is also from Hangzhou.
The "YPL Sports Trend" mentioned in the statement of the egg that live broadcast on April 18, gray dolphin data shows that this live broadcast lasted 7 and a half hours, sales of 240 million yuan, a total of 83 products on the shelves. The questioned "YPL sunscreen cool pants" sold 106,000 pieces, with sales of 6.685 million yuan. It is understood that egg egg is the anchor of Xin Xuan, and the cargo force is second only to Xin Youzhi in Xin Xuan.
(Grey Dolphin Data)
Clicking on the commodity link, the reporter of Nanduwan Finance Agency found that this product was sold from the "YPL direct supply store" live broadcast platform small shop, which has been removed from the shelves. On the goods interface, there is also a YPL trademark registration form in English with the Australian government logo and the official seal of COMMONWEALTH OF AUSTRALIA (Commonwealth of Australia). According to the registration documents, the application date is April 17, 2018, and the registration period is 10 years from April 17, 2018.
Written by: Wang Chenchen, reporter of Nandu Bay Finance Agency