On April 19, Ideal Released its first ESG report, which demonstrates Ideal's achievements and contributions to the environmental, social and governance sectors. At present, the market's attention to ESG continues to heat up, and special ESG-related ETFs such as DSI (iShare MSCI KLD 400 Social ETF) and SUSL (iShare ESG MSCI USA Leaders ETF) have also been introduced, all of which are comparable to the S&P 500 index. In this context, Ideal Auto, as one of the top three new energy vehicle manufacturers, has always followed the ESG concept and developed steadily. In ideal cars' ESG report, we found that ideal cars respond to national carbon peaking and carbon neutrality goals with self-developed extended range electric technology.
Source: Ideal Auto's official media platform
Ideal automotive self-developed extended range electric technology
First of all, the range extender technology of the ideal car deserves further understanding, and the extended range electric vehicle launched by the brand focuses on "electric", that is, using electricity as the source of vehicle power, which is in line with the national double carbon development goal. Ideal ONE pioneered a new electric mode of "urban electricity consumption, long-distance power generation", which not only solves the needs of urban travel with battery mileage, but also can perfectly solve the user's mileage anxiety problem through the range extender in long-distance travel.
Under this technical framework, how big the battery range is and under what circumstances to maintain pure electric mode is a direction worthy of in-depth study. Because these two problems can directly affect the emission reduction effect of the car during driving. Only when the battery life and the daily urban use demand reach a balance, can we not only solve the anxiety of battery life, but also achieve emission reduction, which is the original intention of the country to develop new energy vehicles.
When the ideal car developed its own range extension technology, most of the range-extended electric vehicles on the market at that time had a battery life of only more than 50 kilometers, and the actual use may only be more than 30 kilometers. Obviously, this does not meet the needs of daily urban use, nor can it meet the needs of emission reduction.
Mr. Li Xiang, founder and chairman of Ideal Auto, said in his speech at the 2022 China Electric Vehicle 100 Forum: "We have done a lot of research, and we believe that if the mileage can exceed 150 kilometers, it can cover all mainstream large cities in the world, and it can drive in the city with pure electricity without carrying more batteries, which is an important judgment we made at that time." Therefore, the ideal car is the world's first extended range electric vehicle with a cruising range of more than 150 kilometers, and it is also the world's first four-wheel drive extended range electric vehicle. ”
At present, the pure electric mileage of the ideal car ONE reaches 188 kilometers (NEDC driving conditions), which is enough to meet the needs of urban users. According to the data of Ideal Car, in the first-tier large cities of Beijing, Shanghai, Guangzhou, and Shenzhen, the average pure electric mileage of ideal ONE accounts for 70%, and the pure electric driving time accounts for more than 80%. Therefore, compared with other fuel vehicles of the same class, the carbon emissions of the ideal ONE are reduced by 65%, and the effect is better in Beijing, which can be reduced by 76%. In the "Research Report on China's Automotive Low-Carbon Action Plan (2021)" released by China Automobile Data Center, the carbon dioxide emission value of the ideal car ONE for the whole life cycle is 236.1 grams of carbon dioxide equivalent / km (total 35,415 kg), which is lower than most of the new energy SUVs of the same level, in order to actively respond to the national call for energy conservation and emission reduction.
It is not enough to balance pure electric endurance with the daily use needs of the city, which only solves the problem of energy. In order to make new energy vehicles different from fuel vehicles and become a new travel solution, we must also make efforts in intelligence.
Ideal Car adds intelligent algorithms to range-extender technology, which is expected to reduce carbon emissions by more than 90% in cities compared to fuel vehicles. For example, the ideal L9, which will be released this quarter, has achieved a battery range of more than 200 kilometers.
Source: Ideal Auto's official media platform
Intelligent operation, including advanced driver assistance systems. In December last year, Ideal Auto pushed OTA 3.0 car-machine software to all Ideal Car ONE users, including a full-stack self-developed navigation assisted driving NOA and a complete AEB function combined with visual perception algorithms. A series of innovations have made Ideal Cars the third brand in the world to have NOA full-stack self-development capabilities, and it is worth noting that Ideal Cars ONE is the only model in the test model that has the ability to accurately identify lateral vehicles and two-wheelers.
In 2021, ideal automobile innovation research and development investment reached 3.29 billion yuan, mainly used in the next generation of extended range electric system and high-voltage pure electric technology, full-stack self-developed driving assistance system, and intelligent cockpit system with comprehensive solutions for in-vehicle interaction. As of December 31, 2021, Ideal Auto has obtained a total of 1,171 authorized patents and 494 registered and approved domestic trademarks.
In terms of manufacturing, ideal automobile Changzhou manufacturing base as a municipal green factory, the use of energy-saving and environmental protection methods, to achieve far below the national wastewater emission standards of green and low-carbon production mode, including many green materials, green processes, efficient environmental protection treatment facilities widely used.
Source: Ideal Car ESG Report
An excellent "Daddy Car" that practices the ESG concept
The ideal car one equipped with an extended-range electric system is very popular with consumers, with 90,491 units delivered in the full year of 2021, an increase of 177.4% year-on-year. In the first quarter of 2022, a total of 31,716 units were delivered, an increase of 152.1% year-on-year.
Source: Ideal Car official website
It is worth noting that the ideal car ONE ranked first in the sales of large-scale SUVs in the Chinese market in 2021, and if compared with Tesla, the ideal car ONE has better sales in major second- and third-tier cities. If you compare BBA models at the same price point, the ideal car ONE is also better than them. This is one of the few car brands that sell Chinese auto products at a price of more than 300,000 yuan and have sustained monthly sales of more than 10,000, fully demonstrating the true recognition of users and the market.
Ideal ONE closely revolves around the family scene and occupies the minds of the "Daddy" crowd. The traditional "Daddy Car" only has the element of large space. However, the ideal ONE not only has a large six-seat space layout, it can carry three generations of the same house, achieving a "mobile home" that the whole family likes. In addition, the four-screen interaction and full-vehicle voice interaction created by Ideal Car, from car control to entertainment, to the free dialogue of "Ideal Classmate", are designed to meet every travel member.
Source: Ideal Auto's official media platform
In addition, the ideal car has always been only "standard" in terms of family travel safety, and refuses to be "optional". According to the ESG report, in 2021, the R&D quality, supply chain quality and manufacturing quality of ideal cars will also be praised by professional institutions in the industry. On February 8, 2021, the test results of China's New Car Evaluation Regulation (C-NCAP) were announced, and the Ideal Car ONE received a five-star rating of C-NCAP test with a comprehensive score rate of 92.2%, of which the active safety sub-score rate was 100%.
At the same time, ideal car ONE has also become the first medium and large SUV in China to obtain the best results in China's new car evaluation regulations (C-NCAP), China Insurance Auto Safety Index (C-IASI) and China Auto Health Index (C-AHI).
On August 5, 2021, the Ideal Car ONE model won the first place in the J.D.Power 2021 China New Energy Vehicle New Vehicle Quality Research IQS (New Car Satisfaction) segment and APEAL (Automotive Attractiveness Index) segment. These honors all illustrate the recognition of the ideal car by professional organizations in the industry.
Source: Ideal Car ESG Report
BlackRock CEO Larry Fink wrote a letter to CEOs in 2020 about why ESG is the benchmark for investors today. In essence, as Fink writes in his letter, "You see, climate risks exist and cannot be separated from business risks. ”
Ideal Auto always attaches importance to sustainable development in operation and production, actively responds to the impacts and opportunities brought by climate change, and implements the environmental strategy of low-carbon development and green development. Ideal Auto has set up a carbon neutral working group to track and interpret low-carbon laws and policies at home and abroad, propose countermeasures, and implement and verify them in production operations. At the same time, the Ideal Vehicle Carbon Neutrality Committee will be established to assist Ideal Vehicles to further optimize the sustainable development strategy of reducing carbon emissions and responding to climate change.