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Positioning a small SUV, geometric E new car attack, Geely this time aim to win?

Geometry Automobile is an independent new brand under Geely, mainly the production of new energy trams, in the past few years, Geometry Automobile has successively launched Three models of Geometry A, Geometric C, EX3 Kung Fu Niu, but the results achieved are not too ideal, and sales have been in the downstream of new energy trams. In order to further enhance the competitiveness of the brand, Geometry Auto recently launched a new model - Geometry E, positioning a small SUV, is expected to be listed in May, and the new car Geometry E can save the position of Geometry Car in the new energy tram market?

Positioning a small SUV, geometric E new car attack, Geely this time aim to win?
Positioning a small SUV, geometric E new car attack, Geely this time aim to win?

Judging from the official pictures of geometric cars, the exterior design of geometric E is not the same as the geometric cars currently on sale. The front face design has a stronger sense of layering, and the headlight design has been greatly adjusted, using split headlights, separating the headlights from the daytime running lights, of which the daytime running lights use a segmented through-line design, which looks more fashionable and young. The lines on the side of the body are also richer, and the taillights at the rear of the car look more three-dimensional than the current geometric cars, while the new car will continue to use a two-color body, and the overall appearance looks relatively young and fashionable.

Positioning a small SUV, geometric E new car attack, Geely this time aim to win?

The new car geometry E positioning small SUV, according to the exposure of the relevant vehicle data, the body length, width and height size are 4006 * 1765 * 1550 (mm), the wheelbase is 2585mm, the body size and wheelbase are comparable to the current mainstream models of the same level, and there is a certain guarantee for the use of space. In terms of price, with reference to its own brand EX3 kung fu cattle model, both are positioned as small SUVs, and the body size is close, the current ex3 kung fu cattle price is 688-7.88 million yuan, then the newly launched geometric E price is expected to be closer to the EX3 kung fu cattle, the new car price should be around 70,000 yuan.

Positioning a small SUV, geometric E new car attack, Geely this time aim to win?

The new car geometry E adopts a single motor, front-mounted front drive, the maximum power of the motor is 60kW, the maximum torque is 130N·m, and will use lithium iron phosphate battery, and the cruising range can reach 401km. Compared with the EX3 Kung Fu Cattle model currently on sale, the motor power has become smaller, but the mileage has increased, which is a relatively good adjustment, because consumers who buy this type of car, in the choice between power and endurance, may be more people will care more about the mileage, but there is not so high requirements for power.

Positioning a small SUV, geometric E new car attack, Geely this time aim to win?

Outlook

Over the years, Geely Automobile has been in the first echelon of domestic brands, and its sales of fuel vehicles have created many records and launched many successful models. In recent years, on the road to transforming new energy vehicles, Geely Automobile has not done a good job, in the field of new energy trams, although a new brand of geometric cars has been established, and cars, SUVs and other models have been launched, but sales are relatively general. The new car Geometry E, which is now launched, may be an opportunity to prove itself once again.

Positioning a small SUV, geometric E new car attack, Geely this time aim to win?

summary:

From some information about geometry E, it can be seen that the geometric E of the new car has made major adjustments in the design. The exterior design style is younger, and the power and endurance have also been optimized, which has improved the vehicle endurance, and the overall market positioning of the vehicle is clearer, and it is expected to be listed in May. Whether the new car geometry E can save the current situation of geometric cars, the answer will naturally be revealed after the listing.

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