The new car is coming, and Geely Boyue L is making a big adjustment!
Geely Automobile will launch another blockbuster new car, which is the widely anticipated new generation of Boyue L. Recently, it was reported that the new car has appeared in 4S stores and will be officially launched in mid-May. As a replacement model of Geely's popular models, the new Boyue L will undoubtedly become a dark horse in the automobile market.
Not only will the exterior and interior be completely redesigned, but the powertrain and equipment will also be significantly adjusted. The most striking thing is the addition of a number of new car versions. It is understood that the new Boyue L will launch 5 new models such as Longteng Edition, Winner Edition, and King Edition to meet the needs of different consumer groups.
In addition to the version adjustments, the new car will also be equipped with upgrades. For example, the use of environmentally friendly double-pin interior, and the addition of on-board air conditioning, intelligent Internet of vehicles and other configurations, greatly improve the comfort and intelligent experience in the car. The powertrain will also have two options: 1.5T and 2.0T, bringing more power options to consumers.
The new Boyue L has a big price cut, and the cash is also crazy to make profits!
Although the configuration upgrade of the new car is expected, the price is also the most concerned issue for consumers. In this regard, some consumers speculate that the price of new cars may rise sharply. According to the latest news, the price of the new Boyue L is expected to fall further!
It was revealed that in order to expand the market coverage of the new car, Geely will adjust the positioning of the entry-level model of the new Boyue L. The starter version will eliminate more than 10 configurations, reducing its cost and positioning. It is expected that the starting price of the entry-level version of the new car will drop to about 100,000 yuan, which is comparable to the price of the current model.
For consumers, the entry-level joint venture SUV of 100,000 yuan is undoubtedly good news. In today's rising price environment, more and more consumers are beginning to pursue cost-effective products. This pricing strategy of the new Boyue L is likely to attract the favor of many price-sensitive consumers.
And for the owners of the current Boyue L, it is more favorable to wait for you. Recently, dealers around the country have been frantically selling promotions to free up inventory to prepare for new models. Some consumers have reported that the current naked car price of the entry-level version of the current Boyue L is less than 90,000 yuan, and the cash drop is as high as more than 30,000 yuan.
Geely's new flagship is attacking, and its brand influence continues to expand
The launch of the new Boyue L will not only bring sales growth to Geely, but also further enhance the market influence of this independent brand. As a replacement product of the main model, the new Boyue L is undoubtedly an excellent opportunity for Geely to show its strength to consumers.
Judging from the information disclosed so far, the new car has made major adjustments in configuration and positioning in order to meet the needs of more consumer groups. For example, a number of new model versions have been added, covering different levels from entry to mid-to-high-end; Another example is the upgrade of configuration, which will undoubtedly bring consumers a better car experience.
In terms of price, the price drop of the entry-level version of the new car, coupled with the crazy concession of the current model, will undoubtedly further improve the cost performance of Geely products. For more and more consumers who are looking for high cost performance, Geely will undoubtedly become a very attractive choice.
Through the combination of new and old models, Geely will further expand its market coverage. On the one hand, new cars will attract more consumer attention; On the other hand, the significant concession of the current model will also bring a wave of sales growth.