Jack Tretton, former North American PlayStation CEO, certainly had ups and downs at Sony. While his tenure had far more highs and lows, PlayStation did go through tough times between 2006 and 2014.
In a new interview with Axios, Treton shares his best and worst moments at E3 during his tenure at Sony. The release of the PS4, for example, dealt an overwhelming blow to the Xbox One before it went on sale.
E3 Sony's disclosures that year included an "official PlayStation instructional video" that mocked Microsoft's policy of trying to restrict Xbox used game deals (although Microsoft eventually reversed the policy). Also, since the Xbox One's original kit included the Kinect, the PS4 debut was about $100 less expensive than the Xbox One.
"I have a lot of friends at Microsoft now, and I had a lot of friends back then, and I didn't have to sacrifice them. I just think it's good (to do this to ourselves). Treton said.
But for Treton, times weren't always rosy. In 2011, Sony suffered a 23-day outage of the PlayStation Network after a hack that led to the disclosure of about 77 million accounts. PlayStation was heavily criticized for the incident, eventually offering all members a 30-day free PSN membership, among other benefits.
Traeton recalled that at the E3 show that year, the first thing he did on stage was to apologize for the incident: "Although it was an unspeakable event, I thought it had to be said. ”
Elsewhere, Traeton looked back on some of his other projects at Sony that he felt were "unloved" and didn't get the necessary attention. He said the unsatisfactory sales of PSVs and the slow progress of PS VR are both like this: "Of course there are some technologies that I think are good, but they are not getting the level of support they deserve. ”
Treton joined Sony in 1995 and became CEO of PlayStation in 2006 until leaving in 2014. He now works at Interactive Gaming Ventures, which works closely with many independent game developers.
The acquisition is a hot recent investment, Xbox and PlayStation are steadily moving forward with acquisitions, and Terreton doesn't think the trend is negative, and he is currently looking to acquire a billion-dollar game company.