Car stuff (public number: chedongxi)
Author| Mumi
Editor| Xiaohan
"Huawei car" is going to counterattack?!
Car East April 7 news, today Xiaokang shares announced March production and sales data, of which Xilix March sales of 3160 units, an increase of 1310.71%.
▲Xiaokang shares in March production and sales data
Xilis is a new energy brand with in-depth cooperation between Xiaokang and Huawei, and during the Shanghai Auto Show last year, Xilis joined hands with Huawei to launch the new huawei smart SF5. This is a range-extended electric vehicle equipped with the "Hump Range Extender" system jointly developed by Huawei and Xilix, which has a pure electric range of 180 kilometers under NEDC and can exercise 1,000 kilometers with full fuel and full power.
However, the sales performance of this SF5 is not outstanding, and Xiaokang will not publish the sales data of the Xilis brand before.
In December last year, Xilis cooperated with Huawei again to launch its high-end brand AITO, and released the Q&I M5, which is a model created by Huawei and Xilis in-depth cooperation, its electric drive system, intelligent cockpit are provided by Huawei, and even industrial design has huawei team deep participation, just one logo is "Huawei Car".
When talking about the sales target, Yu Chengdong, managing director of Huawei, CEO of Consumer BG, and CEO of Huawei's intelligent car solution BU, even said, "Relying on these three new cars, I hope that the monthly sales of AITO can exceed 30,000 units, this year can challenge the sales target of 300,000 units, and next year I hope to challenge the sales of one million units with partners." ”
Just after the official delivery of AITO's Q&I M5 at the beginning of last month, the sales volume of the Xilis brand began to increase significantly. At present, Cyrus has two cars, considering that the SF5 has been temporarily discontinued, it can be said that the production and sales results of these more than 3,000 units should be attributed to the M5. Judging from the rally in the first month of the delivery of the M5, "Huawei Auto" may really start to exert its strength.
First, the M5 delivery of more than 3,000 units in the first month this year will be pushed new cars
Just a few days ago, many car companies just announced the sales results for March.
In the camp of new cars in March, the best performer was Xiaopeng Automobile, with a single monthly delivery of 15,414 vehicles, once again becoming the monthly sales crown in "Wei Xiaoli". Ideal Auto delivered 11,034 units in a single month with the Ideal ONE model, while NIO's deliveries lagged behind last month, delivering 9,985 vehicles in March.
The zero-run and Nezha cars, which have been divided into second-tier new car brands, can be described as full of firepower in March, with zero-run cars delivering 10,059 vehicles in a single month, and Nezha cars delivering 12,026 vehicles in a single month. Extreme Krypton also delivered 1,795 vehicles this month, up month-on-month.
Just at the beginning of last month, Cyrus's Q&A M5 was officially delivered to consumers, and with this car alone, Cyrus's March sales broke through 3,000 units. Therefore, from this sales data, although there is still a significant gap, it can also be regarded as entering the range of rapid growth.
▲Q&I M5
Previously, Che Dong has experienced this M5 statically and dynamically many times. First of all, this M5 on-board system is very smooth to use, no different from Huawei's tablet, and the seamless circulation between mobile phones and car machines has further improved the level of intelligence.
And driving, the performance of this car is also very good, is a high-performance family model. Its relatively soft suspension and light steering feel are more inclined to home, but the M5 dual motor has a very strong performance performance, and even can compete with Tesla Model Y, which can be said to have both performance and home attributes.
▲AITO asked for the M5 track
According to the previous plan, this year's XILIS AITO brand will also launch a new car, positioning medium and large luxury SUVs.
Although no more parameter configurations for the new car have been exposed at present, it is certain that the new car will continue to use the drive scheme of the extender electric.
If the new car is predicted according to the power configuration of the Q&I M5, the HUAWEI DriveONE pure electric drive extended range platform will most likely not be absent. The new car may be equipped with a 1.5T four-cylinder range extender with the same model as the H15RT, which is a dedicated range extender engine with a power generation efficiency of 3.2 kWh/L.
▲AITO new SUV model spy photo (source network)
After the launch of this new car, the AITO brand will also have two different sizes of range extender SUVs, and then equipped with Huawei's Hongmeng cockpit and other intelligent configurations, it is expected that this year Xilis will gradually open the market.
Conclusion: Huawei sells lanes that are obstructed and long
In April last year, Huawei stores began to sell the first model, the Xilis Huawei Smart SF5, which is equipped with HUAWEI Sound audio, a single Huawei DriveONE motor, and a HiCar in the car, which has aroused great concern in the automotive industry. However, the sales of the SF5 did not take off significantly, so Huawei came up with a second car that was more deeply involved, the Q&I M5.
The car has a high level of attention, and the first month of delivery is a good start. After the launch of another new AITO car this year, Huawei's sales of vehicles are expected to continue to grow. However, this achievement is indeed a long way from the goal of 30,000 units originally released by Yu Chengdong.
Obviously, Huawei's selling lane is obstructed and long, and now Huawei's car business is like Huawei's mobile phone business in the past, after doing high-end and smart, Huawei's deeply involved in building cars can achieve greater take-off.