Nowadays, the joint venture 200,000 yuan B-class car market has been very involuted, either relying on sharp price reductions to obtain shares or relying on differentiated competition. Consumers familiar with the B-class car are well aware that Mondeo and Regal belong to the same opponents of the past, and now they have ushered in the latest models, as the representative models of American sports, which of the performance of these two models is stronger or weaker?
Concave shape, Mondeo's new design is more stylish and dynamic
The new Regal in terms of styling belongs to the type of exquisite sports, the front face adopts a typical Buick family design, with a delicate light group, a sporty posture, but if you compare with the previous generation, you will find that the overall shape of Buick Regal is not much of an evolution.
Friends who know Ford may know that Ford is one of the few brands that pays special attention to "handling" and "driving pleasure". As a B-class car, Mondeo's most recognizable label is "Sporty". Compared with Buick Regal, the replacement model can be said to have undergone earth-shaking changes in design.
As a well-known global model of the Ford brand, Mondeo has been widely welcomed by consumers around the world for generations, and since it first landed in the Chinese market in 2004, Ford Mondeo has quickly established a distinctive and unique image with a sporty styling language and forward-looking technical experience. Therefore, from design and development, to the appearance of interior styling and configuration, it is all about the needs of young people.
From the fame of the "Martin Face" to today's new shape, Mondeo has always been around the sporty design in the design. The new-generation Ford Mondeo uses details such as a breathing dragon scale front grille, hidden exterior door handles, and a black roof to make the overall look sporty. At the same time, the new generation of Ford Mondeo uses a front-long and short body ratio, which looks more dynamic and smooth in visual effects.
Also as a representative model of the American B-class car, from the perspective of product strength, the change of the new Mondeo is a big step in the direction that young people like.
Sportier than sport, Mondeo's strong momentum is smoother
Since the previous generation, there has been a saying in these two models, "100 meters acceleration three princes, Regal CC Mondeo". As representatives of American sports models, Regal and Mondeo's "skills" in sports can be described as well-known.
From the beginning of Mondeo-Zhisheng, it has focused on the performance of power, and provided 2.3L and 2.5L engines for consumers to choose from, which can be said to officially open the subversive moment of the Mondeo family in China.
And now the new generation of Mondeo is equipped with a 2.0T engine, matching the 8AT gearbox, the "golden power combination" plus Mondeo's always good driving texture, driving quality is naturally no need to worry.
Spelling space, Mondeo is spacious and more comfortable
When domestic consumers buy cars, they always take "big" as the beauty, and therefore, the B-class cars that focus on large space have increasingly become the new favorites of some consumers. From the perspective of the car, the B-class car with the spacious interior can bring a more comfortable driving experience for the members.
The current Buick Regal vehicle has a low axle length ratio, and the wheelbase of 2829mm is not outstanding in the same class.
Also as a B-class car, the new generation of Mondeo vehicle size is 4935/1875/1500mm, the wheelbase reaches 2945mm, especially the axle length ratio of 0.59 belongs to the leading level of the same class. From the perspective of body size alone, it has even touched the threshold of some medium and large cars, which means that the new generation of Mondeo cars will have a more spacious seating space. But when faced with the smooth look of the new generation of Mondeo, you may forget that this is a big car with a length of nearly 5 meters and a wheelbase of nearly 3 meters.
Heap configuration, Mondeo intelligent technology is more abundant
At present, the similar competitors in the B-class car market are basically between semi-mechanical and semi-intelligent products, while the American cars have not slackened in the slightest in terms of intelligence. In recent years, American manufacturers represented by GM and Ford have played the role of pioneers in scientific and technological innovation. The new generation of Mondeo can be said to be at the forefront in creating a sense of technology and intelligence, and the new generation of Mondeo is equipped with a landmark 1.1-meter ultra-high-definition display, which can bring more amazing visual effects.
In contrast, although the interior of the new Regal continues the family style, there is not much change in style or configuration with the previous generation model, and the whole series of models is not only not equipped with a full LCD instrument, but also the size of the central control screen is only 8 inches. This level of configuration is placed in the current B-class car market, which is only at the level of "enough". The overall performance at the design level is also not eye-catching enough.
Write at the end
At present, the B-class car market is still the world of German cars and Japanese cars, and American cars need a powerful weapon if they want to occupy a place in the B-class car market. In the previous model, the performance of Regal and Mondeo was indistinguishable, but with the new generation of Mondeo leapfrogging, it and the new Regal pair of former rivals, obviously the gap is getting wider and wider.
The new generation of Mondeo is as unique as ever in terms of vehicle power, handling and design expression, and it is also a foothold that distinguishes it from other mid-to-high-end cars and is proud of. If the pricing is right, it should lead to good sales.