Entering 2022, many industries are facing opportunities and challenges of adjustment, and have begun to enter a period of re-exploration, and some industries have clarified the direction and begun to march forward, and new energy vehicles are the most dazzling one here.
In fact, many times the industry heat and consumption heat are growing at the same time, and this is the case in the new energy vehicle market. It is reported that in the first two months of this year, the sales of pure electric vehicles in the mainland reached 480,000 units, an increase of 131.8% year-on-year, and the penetration rate reached 14.4%, and the pace of rapid growth this year has been determined.
So why are people suddenly starting to accept new energy vehicles? This question, the evaluation jun found three important reasons from the speech of Wang Chuanfu, chairman and president of BYD, at the recently held 8th China Electric Vehicle 100 Forum.
First of all, new energy vehicles surpass fuel vehicles in technology.
Wang Chuanfu said in his speech that with the rapid iterative progress of technology and products, new energy vehicles have comprehensively surpassed traditional fuel vehicles in terms of performance, modeling, noise, acceleration, smoothness, intelligence, and cost of use, and the price has begun to have a certain competitiveness, and the endogenous drive has continued to increase.
Buying goods, the most important thing is the product itself, the performance exceeds the fuel vehicle, is the most important point of the rise of new energy vehicles.
In fact, as long as the owners of new energy vehicles have used in recent years, they will be deeply impressed by these advantages. Acceleration, needless to say, directly beats the internal combustion engine vehicle. In terms of styling, because there is no shackle of the intake grille in the front, the shape of the new energy model is even cooler. At the same time, through the design of the front streamline shape, low wind resistance wheel hub, hidden door handle, etc., the wind resistance of the electric vehicle is further reduced, and the endurance is improved.
In terms of intelligence, late-starter electric vehicles can make rapid leaps forward, and a large number of automatic driving technologies have appeared in new energy vehicles. Of course, new energy vehicles have a battery life anxiety that plagues car owners at the beginning, but this anxiety has been greatly alleviated in the past 2 years.
Secondly, the environment is more supportive of new energy vehicles.
For car owners, travel is not only related to driving and vehicles, but also inseparable from the management of the city. Wang Chuanfu said, "Pressures such as rising oil prices, emission upgrades, energy conservation and environmental protection, and industrial transformation have more and more negative factors restricting fuel vehicles." ”
In fact, we can find that there are indeed many restrictions on fuel vehicles at present: some are city-level, such as low pollution of electric vehicles, cities are more encouraged to shake electric vehicles, and some cities have no restrictions on pure electric vehicles; some are national, such as increasingly high emission standards; some are world-class, such as large fluctuations in oil prices. The choice of new energy vehicles, including pure electricity and plug-in hybrids, will get more opportunities and convenience.
Therefore, without mentioning the response to climate change, achieving carbon peaking and carbon neutrality, and not mentioning national energy security, we can look at the ordinary consumers themselves, and they can see the support of the entire environment for new energy vehicles, and have the opportunity to enjoy dividends from them.
Third, the company's technological innovation gives users confidence.
Wang Chuanfu said that in the past year, BYD has adhered to the "two legs" of pure electric and plug-in hybrid with subversive technologies such as blade batteries, DM-i super hybrid, and e-platform 3.0, ushering in the outbreak of technology, products and markets.
Indeed, in the whole year of 2021, BYD sold 740,000 vehicles, including new energy vehicles exceeded 600,000 units, an increase of 220% year-on-year. This year, BYD continued to take advantage of the momentum, with sales of new energy vehicles exceeding 180,000 units from January to February, a five-fold increase year-on-year. At present, BYD has undelivered orders of 300,000 units, and it has also started production and production in several factories, and there are many factories under construction to cope with demand.
The reason why BYD can grasp the explosive rhythm of the new energy market, the core reason is that it is BYD's blade battery, DM-i super hybrid, heat pump air conditioning and other innovative technologies, giving users confidence, driving the heat of the industry, so that users choose new energy vehicles after comprehensively considering safety, long endurance performance, and winter performance.
In short, it can be seen that from the perspective of multiple dimensions such as the environment, enterprise innovation, and actual product performance, new energy vehicles are quickly becoming a more suitable travel choice in people's minds, and BYD has made new energy vehicles into pure electric and plug-in hybrid "two-legged" walking pattern through technological innovation, which provides a comfortable choice opportunity for the huge stock fuel vehicle market, and the performance of new energy vehicles in 2022 is more and more expected.