Recently, Changan New Energy Vehicle has taken a new action, and its newly registered Qiyuan Automobile has surfaced.
Through the search for the public account "Qiyuan Automobile", it can be seen that the new account was registered on January 28 this year, and the main account body is "Chongqing Changan New Energy Automobile Technology Co., Ltd." It can also be found on the national trademark information network that the trademark "Qiyuan Automobile" registered by Chongqing Changan New Energy Automobile Technology Co., Ltd. can be traced back to November last year.
However, while the outside world is speculating about what brand Kaiyuan Automobile is, on March 14, the certification name of the public account was changed from "Kaiyuan Automobile" to "Changan Deep Blue". What remains unchanged is that the public number head portrait is still a partial picture of the C385 model.
As the first strategic model of Changan's new dedicated electric vehicle platform, the C385 was actually unveiled in August 2021, and since its debut, it has been labeled as changan automobile's new energy brand upwards.
In view of the information revealed by the avatar, the outside world speculates that Changan Deep Blue or Qiyuan Automobile, or the final name of Changan New Energy's new CD brand, and the C385 is the first model of the brand.
According to the information previously disclosed by Changan New Energy, Changan New Energy expects to release the first new energy vehicle of the CD brand in 2022 on the eve of the Beijing Auto Show (mid-to-late April), that is, a pure electric sedan code-named C385, and open pre-sale. Judging from the registration time of the new trademark, it is particularly suitable for the time when the new brand and the new car are expected to be released.
This means that in addition to Avita, Changan New Energy will also launch another brand new brand and release the first model before Avita 11.
According to the information revealed by Changan Automobile recently, Changan Automobile has planned a total of 5 new vehicles in new energy vehicles, involving four major routes of EV, PHEV, REEV and FCV.
Specifically, on March 10, Changan's plug-in hybrid model UNI-K iDD has been officially launched; Changan New Energy will launch three models, including the C385 pure electric sedan expected to be released in April, the C673 positioned as a crossover SUV, and the A185 positioned as an A00-class model. In addition, the Avita 11, which has already been unveiled, is expected to be released in the second quarter of this year, and the first batch of mass production and user delivery will be achieved in the third quarter.
It can be seen that in 2022, the comprehensive layout of long-term safety line new energy products will surface. Judging from the expected launch time of Changan's new energy models, it will basically maintain a gradual rhythm, and at the same time, it will also cover the needs of high-end users in the field of new energy.
In the past year, "Changan's new energy sector relies on micro-electric vehicles to support sales" once became a slot for the outside world. According to the data of the Association, the cumulative sales volume of Changan's own brand new energy passenger cars in 2021 was 76,500 units, of which the cumulative sales of Changan Automobile Benben E-Star exceeded 70,000 units in the whole year.
This year, the layout of the whole line of new energy products may become an important part of making up for the high-end gap of Chang'an new energy vehicles.
According to Changan's plan, Changan New Energy's sales target this year is 200,000 vehicles, and the sales target by 2025 is 700,000 vehicles, and "become one of the top two new energy brands in China." In the process of Changan's transformation to new energy, the UNI brand is obviously the role of carrying the first banner. From the high-profile layout of Avita and the deep blue of Chang'an, which has just emerged from the water, it can be seen that Chang'an's bet on new energy includes a multi-legged walking pattern.