From the release of the brand at the end of last year to the present, but only 3 months, the mavericks who cross-border car manufacturing have already come up with the first model of the self-touring NV test car.
I have to say that such a rapid action makes us a little uncomfortable with watching more PPT cars. Especially in contrast to those who first brag about their own team and shout to overthrow their predecessors, Li Yinan's self-traveler is obviously much more low-key and pragmatic. And this undoubtedly makes people feel more good and confident about this new player who crosses from building a two-wheeled electric bicycle.
However, from the perspective of specific products, many people are quite critical of the appearance of self-touring NV. Some say like Haval dogs, some say like Land Rover, and some say like Ford's Bronco, but this is ultimately just a matter of opinion, harmless.
It is worth mentioning that as a medium and large SUV with a wheelbase of 2 meters and 9 wheelbases, the self-touring NV did not do too much tilt on the riding space, but left more space share to the trunk. I just don't know what kind of feedback the market will give to this choice and trade-off.
In addition, the interior of the vehicle is still the current mainstream concise route, but also has a certain texture. As for the power, at present, it is only known that there are two kinds of power, pure electricity and range extender hybrid, and the acceleration of 100 kilometers can reach 5.9 seconds.
Judging from the current information, in today's new energy market, this self-traveling NV can only be regarded as decent. It should be noted that for a new player, such moderation is somewhat dangerous.
The reason why "Wei Xiaoli" was able to survive in the early "new energy chaos" was largely due to the fact that they all had their own unique features, thus setting up a well-known label. For example, Weilai's power exchange and intimate service; Xiaopeng's technology and coolness; ideal range extender hybrid and daddy car image.
It is foreseeable that in the future period of time, there will be more new energy models on the market, making consumers overwhelmed. Therefore, it is crucial to have a shining point that can be remembered by consumers, otherwise it is likely to be drowned in the sea of cars.
However, under careful consideration, the self-touring NV seems to leave suspense in some places where the current perception is not obvious. For example, the small display screen at the air conditioner outlet can intimately display information such as temperature and air volume; there are two mobile phone wireless charging areas in the front row, which can charge two mobile phones at the same time, so that the mobile phone of the main co-pilot has been placed.
It is also worth mentioning that the self-touring NV also supports wireless CarPlay. You know, in the current new power models, many no longer support CarPlay and CarLife. But the reality is that many users are still accustomed to using mobile phones to connect to car machines. The practice of leaving the choice to consumers will surely win the hearts of some users.
As can be seen from the above, self-traveling NV seems to want to start with the details of giving consumers a better experience. I have to say that this is also a way.
After all, no matter how much it is blown, it is ultimately necessary to return to the specific level of use, and to be able to let users use it conveniently, use it comfortably, and use it coolly, which can already capture enough consumers. When it is officially launched, I hope that this self-traveling NV can bring us more surprises.
Finally, let's talk about the competition.
The size of the medium and large SUV coupled with the more unique range extender hybrid, the NV of the self-tourer makes many people involuntarily think of the ideal ONE. Therefore, the self-traveling NV has been interpreted by many people as the benchmark ideal ONE.
In fact, regarding the specific product positioning, since the tour is still in the exploratory stage, it is obviously not a wise move to directly target the ideal ONE that has broken through the fame.
Moreover, the unique advantages of range extended hybrid have been weakened with the emergence of more and more hybrid models, which also means that the self-touring NV is not as superior and uniquely competitive as when the ideal ONE was listed. Rather than challenging your predecessors at the beginning, it may be more important to find your own position first.
The Big Hero Car says:
At present, the market for new energy is still very broad. Whether it is a mobile phone or an electric bicycle, as long as there is a real willingness to build a car and a good car, I believe the market will give a warm response.
Come on, new players