We've always thought of the hardcore off-road market as a niche market, but seeing the Tank 300 sales, we completely broke that statement. Last year, the Tank 300 sales reached 84,000 units, and the Tank 500 was pre-sold in only 2 hours, and the order exceeded 20,000 units, becoming the top of the hardcore SUV market.
On the side of imported off-road vehicles, Wrangler, Pajero, Guardian, Prado, etc., are all well-known, but because the price is too high, most people are out of reach, so that the tank 300 and tank 500 continue to be hot.
Here, there may be another hardcore off-road vehicle to say, it is the Ford Roadbreaker. It's just that because it is produced from Jiangling Ford, coupled with the higher price, the sense of existence is very general, so that it is gradually forgotten by us. Today, the Ford Roadbreaker will also usher in a new generation of models.
Brand new road shakers released, tough guy's favorite
The current domestic road-shaker is actually a veteran listed in 2015, and it has long been time to change. In fact, for an off-road SUV, the road shaker is actually relatively young, the original model was launched in 2003, less than 20 years ago, so it is obviously lagging behind other competitors in terms of influence and reputation, but this does not prevent the road shaker from being the most cost-effective one in the same price point.
The full generation of Ford Roadbreaker is based on the latest Ford Ranger Raptor to create, so in the shape will also follow the pickup truck similar design language, thick chrome double spoke decoration throughout the entire front face, and extended to the headlights, quite a domineering style of American cars.
In addition, the new generation of Ford Roadbreakers will also provide a second set of appearance schemes, that is, the chrome elements where the eyes are seen are blackened, and with the LOGO of the All England logo, it is more wild and sporty.
Because the vehicle uses a non-load-bearing body with independent girders, the sides look very tall and tall, and the relatively simple lines are also in line with the consistent style of hardcore off-road vehicles. As for the size, the official has not announced the specific size of the new generation of road shakers, with reference to the current model of 4892mm length and 2850mm wheelbase, the author personally guesses that the new car will not be greatly improved in size, after all, for off-road vehicles, the elongation of the size will inevitably sacrifice its passability.
In general, the new generation of road shakers has greatly improved in design compared with the current model, not only more domineering, but also more technological, further catering to the aesthetics of current consumers, and changing the mediocre design of the current model.
There is a high probability that the dynamics will be castrated
As the most important component of hardcore off-road vehicles, the quality of power directly determines the off-road strength. The new generation of roadbreaker overseas versions also introduced a variety of power options including a 3.0T turbocharged V6 diesel engine, a 2.0T single/twin turbo inline four-cylinder diesel engine, and a 2.3L EcoBoost gasoline engine.
From the current domestic emission indicators, 3.0T V6 diesel engine is definitely not domestic, the author personally believes that the new generation of domestic road shakers will be equipped with 2.3T engines, is expected to change little with the current model. The 2.3T engine on the current roadbreaker has a maximum horsepower of 276Ps and a maximum torque of 425N·m, which is quite good. In terms of transmission, it will be matched with a 10-speed SelectShift automatic transmission.
In addition, in terms of off-road capabilities, the new generation of road shakers is also unyielding, and the full-time four-wheel drive of its multi-piece clutch structure has also been changed to a time-sharing four-wheel drive structure, and there are two-wheel drive, high-speed four-wheel drive and low-speed four-wheel drive and other mode options. In addition, the new car is also equipped with a rear axle differential lock, with a wading depth of 800mm, and the off-road ability is very strong.
Can a new generation of roadbreakers save the market?
You know, the sales of the second generation of road shakers produced by Jiangling Ford are actually not ideal, after the listing in 2015, it lasted less than 2 years with an average of 1,000 units per month, and then completely lay at the level of 200 vehicles sold every month. Therefore, the new generation of road shakers is simply a savior-like existence for Jiangling Ford.
Whether the new generation of road shakers can save the market mainly depends on the pricing after domestic production. At present, the price range of the current road shakers is 275,800-374,800 yuan, and the new generation of road shakers has been significantly improved in all aspects, so the price will certainly be raised to a certain extent. The author personally speculates that the starting price of the new generation of road shakers after domestic production will not be less than 280,000 yuan, but it will not exceed 290,000 yuan.
From the price point of view, the new generation of roadbreakers is actually between tank 300 and tank 500, compared to tank 300, the new generation of roadbreakers have obvious advantages in size and performance. But compared to the Tank 500, a single 3.0T V6 engine is unbeatable for the new generation of roadbreakers.
In terms of influence and popularity, the road shakers are inferior to their opponents, and if they want to win this turnaround battle, they must have superiority in other aspects, and the cost performance is the advantage of the new generation of road shakers. However, in the 300,000 SUV, how many people will pay for the cost performance?
Write at the end:
Nowadays, hardcore off-road SUVs have become the object of more and more people's consideration, and the appearance of a new generation of roadbreakers overseas has also made the domestic version see the hope of replacement. According to the plan, the domestic new generation of road shakers will be listed as soon as the second half of this year, from the perspective of product strength, as a ranger pickup truck with the same platform of the new generation of road shakers off-road strength is not bad, and all aspects of the performance is very balanced, in the joint venture SUV is also a rare conscience work, do you think it can threaten the status of the Great Wall Tank brand?
(The image comes from the Internet, if there is infringement, please contact to delete)