Recently, SAIC-GM-Wuling announced that it will reopen the chaochuang game world and launch the protagonist of this game, a new member of the Hongguang MINIEV family - GAMEBOY. The new car shape is more personalized, the configuration is renewed, the mileage provides 200km/300km two choices, and it is simultaneously equipped with the "first domestic original personalized customization service platform" on the line, with a new tide to create a way to meet the user's more personalized customization needs and achieve a thousand cars.
Respond to the user's personalized customization needs
Since its listing, Hongguang MINIEV has achieved a user tide rate of up to 72%, continuing to lead the new energy tide culture, and also setting off a trendy makeup culture with Wuling Girls. With the growth of users, Wuling Insight found that users' personalized customization needs are emerging in an endless stream, especially male users, who look forward to integrating personalized trend elements such as games and sports into their cars. Therefore, in order to meet the needs of users, Wuling further expands the sub-group, enriches the product matrix, and creates the "Street Fighter" Hongguang MINIEV GAMEBOY, opening the era of co-creation.
A thousand people and a thousand faces created the world
"Street Fighter" Hongguang MINIEV GAMEBOY is positioned as a new social equipment for urban tide creation, aimed at young people who pursue trends and interests, are highly creative and executive, especially young men who are keen on personalized customization. The new car is given an interesting space that can be customized by the tide, and the user can continuously upgrade and evolve the "equipment" through the "first domestic original personalized customization service platform", so that there is no one who is the same player. Wuling, from the folk user Chaochuang, to the official hand in hand with users, with a new way of playing to upgrade the Chaochuang culture, to create a thousand people and thousands of faces of the Tide creation world.
Personality "equipment" competes to dominate the streets
This time, Wuling drew inspiration from the classic game and named the new car "Hongguang MINIEV GAMEBOY". Its English name is taken from the literal translation of "Game Boy", which fits the male group mainly for the model, conveying the voice of young people who pursue individuality and dare to challenge; Chinese "Street Bully" further echoes and encourages life players to play more possibilities of "unlimited tide creation and domination of the street".
Today, the cumulative sales volume of Hongguang MINIEV has exceeded 590,000, which continues to set off a wave of new energy culture in China. At the beginning of the Year of the Tiger, with the domineering debut of Hongguang MINIEV GAMEBOY, Wuling will create a new era of Chaochuang, and continue to provide users with high-quality and reliable products and services beyond expectations.
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