Since its strong appearance at the Beijing Auto Show after four years, the world's first mass-produced variable new car, Changan Qiyuan E07, has been hot. During the auto show, in addition to Xiaomi Auto Lei Jun, BYD Wang Chuanfu and other major OEMs came to watch the new car, it also attracted a lot of foreign dealers to stop and watch the scene, and gave the evaluation of China's production version of the Cybertruck, and even the CEO of Babos, the Mercedes-Benz royal modification brand, also came to watch the new car. The majority of riders have different opinions on its product positioning, use scenarios, and price ranges. Recently, Chang'an Qiyuan E07 is about to open a unique "variable form special live broadcast" to comprehensively answer the doubts of netizens.
Changan Qiyuan E07 is a new car built by Changan Automobile in four years under the guidance of the "New Automobile, New Ecology" strategy. The product is positioned as a mid-to-large high-end intelligent electric SUV.
Since the emergence of the SUV category in the Chinese market, major car companies have provided a lot of SUV products to the Chinese market, which has driven the development of the Chinese auto market, and the SUV category has also accounted for half of the country. The three English words that make up the abbreviation SUV, namely S (Sport), U (Utility, multi-purpose/multi-functional), and V (Vehicle, car), are the essence and three spiritual cores of "SUV". As Wang Jun, President of Changan Automobile, said at the Beijing Auto Show Changan Qiyuan E07 press conference, the best way for Changan Automobile to deal with involution is to return to the essence and original intention of user needs, return to the unmet needs of users, and develop original new products that can meet these needs in order to truly cope with the involution of the industry.
In the current market environment, consumers' demand for automobiles has been "changing". First, the high consumption power and open consumption concept of young people make cars a necessity to improve their quality of life. At the same time, with the increasing size of young consumer groups, they have gradually become the new main group of people buying cars. With the liberalization of the two-child and three-child policy, the demand for cars in Chinese families has also changed.
Second, consumers face different car use scenarios, and there are certain differences in their demand for cars: for example, on urban roads, we may need a handsome and stylish car; When we go to the suburbs on weekends, we need an SUV with good passability and enough space to take our families together; With the acceleration of the pace of work and life, people's demand for outdoor cars is increasing, it may be a weekend afternoon outdoor family or friends leisure time, or a three-day holiday overnight outdoor camping, or a long-distance self-driving trip or light off-road, especially the Spring Festival home always feel that the trunk volume is not enough, at this time it is best to have a pickup, but do not want the pickup truck restrictions, 15 years of mandatory scrapping and holidays do not exempt tolls. According to the latest statistics, only 41.7% of households in China own a car, and less than 10% of households can own two or more cars. However, consumers' demand for "one car to many cars" is real, as Wang Jun, president of Changan Automobile, said, consumers are forced to make multiple choices in cars, SUVs, and pickup trucks, not because consumers have no demand, but because the supply side does not provide products that meet such needs. The car must have variable attributes to meet the changing needs of users, which is why Changan Automobile developed the purpose and original intention of Changan Qiyuan E07, a new car, which is the real SUV with S (Sport), U (Utility, multi-purpose/multi-functional), and V (Vehicle, car).
Changan Qiyuan E07 has the industry's first sliding rear dome design, with Air Lock electric partition, electric swing tailgate, and CDC air suspension, which can easily realize the "change as you want" between cars, SUVs, and pickup trucks, and meet the needs of users in diversified use scenarios.
Sedan form
For users who enjoy the pleasure of handling and pursue comfortable driving, the air suspension equipped with Changan Qiyuan E07 can be adjusted up to 90 mm under static, and the ground clearance of the vehicle is only 127 mm when reduced to the lowest state. At the same time, its air suspension can also automatically adjust the height of the vehicle according to the driving speed during driving, thereby reducing the drag coefficient to 0.237 Cd, which is the top level in the SUV category, reaching the middle and upper level of sedan products, and further reducing energy consumption. In addition, when the suspension is lowered, the E07 can have coupe-like handling, and when accelerating and cornering, the smaller suspension travel can bring less body pitch and roll angles, making the acceleration action faster and the cornering response more direct. In addition, the main and co-driver are equipped with zero-gravity seats, with 12-way electric adjustment and electric leg rests, with excellent padding rebound effect and wrapping experience, creating a driving feeling comparable to that of a sedan. Users can also customize the airborne lowering angle and seat recline angle in the Topspace scene DIY interface to create a personalized and exclusive coupe mode.
In the form of a sedan, Changan Qiyuan E07 can not only bring users a passionate driving experience, but also bring a return rate comparable to that of a coupe.
Pickup form
For users who pay attention to the practical functions of the vehicle and have the need to travel frequently, Changan Qiyuan E07 can also be transformed into a pickup truck. The rear dome slides open, revealing the tail box, which immediately has an "unlimited height" trunk loading capacity, and the biggest advantage is that it can greatly increase the height limit of the load, and the loading of large items such as shopping and camping can be done in one car.
The carrying capacity of the rear compartment of Changan Qiyuan E07 has reached 300kg, which is unique in the SUV category. It can accommodate up to 5 adults at the same time, surpassing both sedan and SUV models. During the Beijing Auto Show, E07 also became the commanding heights of friends in order to "chase stars".
At the same time, thanks to the novel design of the Air Lock electric partition, the sound and odor insulation between the passenger compartment and the rear compartment can be effectively realized, and there is no need to worry about the noise of the open air load in the rear cabin, and there is no need to worry about the odor items in the rear cabin affecting the riding experience of the front cabin.
Changan Qiyuan E07, not a pickup, beyond the pickup! There is no restriction on travel, no scrapping, and no tolls on holidays.
Medium and large high-end smart electric SUV
Of course, as a real medium and large SUV, the vehicle is 5045 mm long, 1996 mm wide, 1695 mm high, plus the best wheelbase in its class of 3120 mm, so that it brings users better riding space and storage space. The flexible space combination capability also provides more possibilities for users to travel happily (the official app Topspace is named "top space"). When the rear seats are folded down and the electric swing tailgate is closed, the user's "bedroom" space reaches 1667 mm long and 1028 mm wide, which can sleep a "big guy" with a height of 186.5 cm; Retract the partition to open up the front and rear cabins, and open the electric flat tailgate at the same time, you can enjoy a maximum space of 2880 mm and a maximum width of 1550 mm, close to 4.5 square meters. In addition, Changan Qiyuan E07 also has a four-wheel drive mode, when the suspension is adjusted to the highest state, the vehicle's ground clearance can reach up to 227 mm, and the wading depth can reach 600 mm (SUV conventional about 350 mm), which can adapt to various road conditions and provide users with a more relaxed driving experience. Based on the sliding rear dome design and the Air Lock electric partition function, a variety of space combinations can achieve an interesting scene beyond expectations, allowing you to have a "one-bedroom, one-living room and one terrace".
Chang'an Qiyuan E07, leave a little space for love.
In the current market, the price of high-end products at the same level as Changan Qiyuan E07 has generally reached 30-500,000 yuan, and what is the final price of such a comprehensive all-rounder? I believe that this question that the majority of fans are generally concerned about will be revealed with the mass production and launch of Changan Qiyuan E07 in the second half of this year. If you want to become the "first car owner" of Changan Qiyuan E07 and learn more first-hand information, you can download the official APP Topspace of Changan Qiyuan E07 and "make friends" with the real SUV to unlock rich Transformers co-branded benefits.
At 16 o'clock on May 19th, Chang'an Qiyuan E07 "Variable Shape" special live broadcast will be launched soon, interested friends can follow the official Douyin or video number: Chang'an Topspace.