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It can be challenging for car designers to rebrand an existing model, especially when it is already a popular phenomenon on the market. If there are few changes, it seems insincere; if you change too much, you will be accused of being too radical.
As a result, the replacement of hot-selling models often requires careful consideration. Generally speaking, the replacement cycle of ordinary models is 6-8 years, the major modification is between 4-5 years, and the mid-term modification is about 2 years, and there will be annual models every year thereafter.
The second-generation CS75PLUS of Changan has to be impressed by its shortening of the replacement cycle of the model to 2 years. On January 20, the second-generation CS75PLUS announced the opening of pre-sales, and a total of 6 models of new cars were launched, including three 1.5T and three 2.0T models, with a pre-sale price of 127,900 yuan to 154,900 yuan.
Since its official listing in 2019, Changan CS75PLUS has attracted the favor of many consumers with its strong product strength by virtue of the four major values of tomorrow's design, tomorrow's power, tomorrow's wisdom, and tomorrow's safety. At its peak, it even surpassed the Haval H6 with a sales score of 32,697 vehicles and became the sales champion in the domestic SUV market.
Therefore, in this case, the replacement of Changan's second-generation CS75PLUS is full of courage to change. For consumers, it is more concerned about whether it can bring a new experience with a more valuable sense of value on the basis of existing models.
Intelligent charm, make your car more "human"
At the previous media tasting meeting, Changan Automobile staff had said that as a blockbuster model of Changan Automobile, the two most important design concepts of Changan's second-generation CS75PLUS are inheritance and advancement. The inheritance is naturally to retain the advantages of the original Changan CS75PLUS, and the advanced is to give more on the basis of the original product.
For example, in terms of design style, the second generation of CS75PLUS provides two kinds of grille styles, the design of the whaletail hitting wave grille is inspired by the 46.7-degree angle in the Chang'an LOGO, and the laser-carved energy grating of the headlights together constitutes a three-dimensional energy matrix, the overall visual sense is flexible and fresh; and the crystal matrix grille is more scientific and technological, and the overall visual effect is both concise and full of energy; the whole LED light group composed of 528 LED lights in the whole car makes the entire body shine in the dark night.
For example, in the interior, the second-generation CS75PLUS is equipped with a double 12.3-inch LCD screen as standard, a double screen with an 8.1 ° caring curved surface, a giant screen panoramic sunroof with the standard of the whole series, a large area of soft covering the car (dashboard, door interior panel occupants can touch the limb coverage rate of 70%), a suspension center console, a double color-block yacht-style electronic gear shift handle, etc., which significantly improves the sense of atmosphere in the entire car.
Compared with this sensory touchable design advancement, the second-generation CS75PLUS is more important in its development of intelligent configuration. Changan Automobile said, "The second generation of CS75PLUS gives technology to humanity, just to become your intimate wisdom partner, accompany you, and make every moment of travel more warm." ”
To this end, Changan Automobile has optimized the second-generation CS75PLUS in terms of intelligence. For example, in the hot summer or cold winter, we can use the in Call intelligent vehicle interconnection system in advance before going out, turn on the air conditioner through the mobile phone, adjust the temperature in the car, turn on the seat ventilation/heating, and start the air purification, no matter when you enter the car, you can be comfortable.
After entering the car, as long as the steering wheel is held, the second-generation CS75PLUS can also "recognize the owner" by realizing Face ID face recognition, and automatically adjust the steering wheel and seat position according to the user's driving habits to set the vehicle.
During driving, intelligent W-HUD can deliver important information to the best position of view; IACC can realize intelligent car following, intelligent cruise driving in the lane, reducing the driving burden; Wutong Car Federation TINNOVE Advanced Edition can help us open navigation, play music, control the sunroof, reply to WeChat, etc. according to voice recognition commands; using gesture control, even during the driving process, the camera inside and outside the car can record the journey.
When parking is inconvenient, you can also open the APA5.0 remote control valet parking system through voice/mobile phone, which can realize the difficult parking scenery such as one-click intelligent parking outside the car, multi-scene parking and reversing. At the same time, the HIGH-DEFINITION 540° panoramic imaging system also allows us to monitor the safety distance around us in real time.
Match the whole series with 8AT to make your car more "vibrant"
Compared to intelligence, the advancement of power may be more attractive to the driver. The blue whale new generation NE1.5T and 2.0T engines equipped with The second-generation CS75PLUS of Changan are the star engines of many of Changan's models, among which the Blue Whale new generation NE 1.5T engine has a maximum power of 138 kW and a maximum torque of 300 N·m, while the blue whale new generation 2.0T engine has a maximum power of 171 kW and a maximum torque of 390 N·m.
It is worth noting that both engines are matched with the Aisin 8AT transmission. You know, the current SUV models of the same level on the market are generally equipped with CVT or dual-clutch transmissions. Most of the models in the same class that can use AN transmissions are also 6AT.
Due to cost control, the 8AT gearbox is generally installed on models priced at more than 200,000 yuan, and is now installed on the 1.5T second-generation Changan CS75PLUS model with a pre-price of only 127,900 yuan, which is enough to prove the sincerity of Changan Automobile.
From a technical point of view, the Aisin 8AT gearbox, with its fast and precise oil pressure control, can improve the overall gear change response by 40%. With the Blue Whale 1.5T engine and Aisin 8AT transmission, the comprehensive fuel consumption of Changan's second-generation CS75PLUS can be as low as 6.4L. The Honda CR-V, which is also equipped with a 1.5T engine, also has a combined fuel consumption of 6.6 liters per 100 kilometers.
Smooth gear changes, fast response power, and extremely economical fuel consumption performance make Changan's second-generation CS75PLUS the most advantageous player in the same level of SUV models.
More importantly, combined with the Changan CS75PLUS fully matched 8AT gearbox, coupled with the Blue Whale 1.5T and 2.0T two engines, more advanced intelligent configuration, and the already superior space performance, the current second-generation CS75PLUS pre-sale of 127,900 yuan - 154,900 yuan, is still very competitive.
epilogue
In the past two years, Changan CS75PLUS has proved its strength with sales. According to the sales data of Changan Automobile in 2021, the annual sales volume of The Changan CS75 series has exceeded 280,000 units. This is definitely ahead of most models.
The second-generation CS75PLUS, which is built on this basis, not only has a significant improvement in the design of the interior and exterior, but also the power system is a rare existence of the same level, coupled with the assistance of high-tech intelligent configuration, it will inevitably make the already competitive compact SUV market more stormy.