Wang Ye said financial news: On Friday (11th), according to the latest data from 2 market research agencies, the global smartphone sales champion "substitution", that is, the sales of Apple mobile phones in the United States surpassed Samsung in South Korea and became the "king of global mobile phones".
First of all, according to the latest data from market research institute - Strategy Analytics, in the fourth quarter of last year, Apple surpassed Samsung and became the world's largest smartphone manufacturer, with a market share of up to 22%, global sales of 80.1 million units, while Samsung's market share of 18%, sales of 69 million units, as shown in the following figure:
(Global smartphone sales in 2021)
Coincidentally, the results of the latest data from Counterpoint Research, another research institute, are the same.
According to specific data, according to Counterpoint Research data, in the fourth quarter, Samsung's global mobile phone shipments were 67.2 million units, while Apple's was as high as 81.5 million units, surpassing Samsung.
So the question is: Why did Apple's mobile phone sales soar in the fourth quarter of last year?
In this regard, Strategy Analytics analysis commented that in the fourth quarter of last year, on the one hand, Apple launched the latest iPhone 13; on the other hand, China's smartphone demand is strong, and eventually, Apple's mobile phone sales soared, which surpassed Samsung.
It is worth mentioning that in the fourth quarter of 2019, Apple's global market share of mobile phones was 18%, which is the same as Samsung. By 2020, though, Apple would rise to 21 percent, while Samsung would drop to 16 percent.
Of course, although in the 4th quarter, Apple's mobile phone sales and market share once exceeded Samsung, but in 2021, Apple's mobile phone sales are still less than Samsung, and Samsung's global smartphone dominance is still the same!
According to Strategy Analytics data, in 2021, Apple's mobile phone sales will be 228 million units, the world's second; Samsung's mobile phone sales will be 272 million units, the world's first; followed by Xiaomi (190 million units, the world's 3rd), OPPO (150 million units, the world's 4th), VIVO (130 million units, the world's 5th).
What do you think about that? Who do you think will be the next, 2022, the king of global mobile phone sales?
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