Hongqi Winter Olympics before the car, high with Hongqi H9 big hand! Better than celebrity endorsements
During the Tokyo Olympic Games last year, faw-hongqi brand repeatedly stated that it wanted to send the car, and finally fulfilled its promise, according to the rules of hongqi motors, as long as the athletes who won the gold medal at the Tokyo Olympic Games can directly get a high-quality red flag H9, and then the silver and bronze medal winners also increased incentive measures, the same is the red flag H9 gift, but the silver medal and bronze medal winners get the right to use, not the ownership of the gold medal players. A rough calculation of the vehicles sent is worth at least about 50 million, which shows that Hongqi Motors is really a big deal.
Now that the Beijing Winter Olympics are about to kick off, the FAW Hongqi brand has a new action recently, and even took the lead in opening the car delivery activity, before the start of the race, a batch of Hongqi H9 luxury cars were sent out, and the 11 athletes who arrived at the scene successfully got the car keys, regardless of whether they can finally win the medal, they can drive the Hongqi car. It should be known that there are many domestic athletes participating in this competition, and Hongqi Automobile is afraid that it will have to pay tens of millions of dollars.
However, on the whole, the behavior effect of Hongqi Automobile to send cars to athletes is very good, if you spend money to ask for a spokesperson, the endorsement fee of first-line big-name stars is not cheap, if you spend hundreds of millions of dollars to ask big stars to endorse, the actual final effect is not necessarily good. And now Hongqi Auto lets Olympic athletes drive Hongqi H9 luxury cars, which not only creates a high degree of heat in a short period of time, but also affects the impression of domestic consumers on the Hongqi brand in the long run, especially more and more high-net-worth individuals will feel that the face effect of Hongqi cars is not lost to BBA.
Throughout 2021, the cumulative sales of Hongqi Motors exceeded 300,000 units, which of course is inseparable from excellent publicity planning, and the car delivery activities after the Tokyo Olympic Games are frequently on the hot spots, so that the popularity of mass production models such as Hongqi H9 has gradually increased. If you compare the luxury brands of Cadillac and Lexus laterally, The sales volume of Hongqi Automobile in 2021 has completed the reversal, although there is still some gap with Mercedes-Benz BMW Audi, but the follow-up growth potential is still very large.
Let's take a look at the Hongqi H9 model configuration for Olympic athletes, this sedan belongs to the medium and large size, as a daily scooter will not lose face at all, and the rear space experience is spacious enough, especially for some special sports people tall athletes are very comfortable. Although the visual effects look a bit like Rolls-Royce at first glance, the Hongqi H9 is not created by Taylor, the former design director of Rolls-Royce, and the model is a design language gradually formed by the local R&D team.
Objectively speaking, the interior configuration of the Hongqi H9 is thicker than that of the same level of Mercedes-Benz BMW Audi, and the leather soft bag coverage and technology configuration do not cut corners. The power configuration is also remarkable, the high-end version provides a 3.0T supercharged V6 engine, which is relatively rare in the domestic field, the original output of 283 horsepower is significantly stronger than most 2.0T power, and the key matching 7-speed wet dual-clutch transmission is also faw faw Hongqi's independent research and development, which can represent the domestic high level, and is no longer the original kind of technical structure that is patchwork together.
The question is, do you think the Red Flag H9 is more than audi A6L has face? Welcome to leave a message in the comment area and discuss with fans! Spend a second to pay attention and make good friends for a lifetime! Some of the pictures come from the Internet, it is not easy to write an article, and it is expected that the officials will be able to click three times in one click.