Today,the media exposed a set of BYD's new models of espionage photos, the new car model code name is "SEAL", the car or will become the bydIR Marine series after the dolphin after the second pure electric sedan, is expected to be listed in the second quarter of this year.
It is understood that the new car is based on BYD e platform 3.0 to build, positioned in pure electric coupe, SEAL will be put into production at BYD Changzhou base, planned annual production capacity of 60,000 vehicles, expected monthly sales of 5,000 vehicles, and bydir officially said that it will launch a pure electric coupe to benchmark Tesla Model 3. Judging from the published information sources, seals will directly benchmark tesla model 3.
In terms of appearance, due to the camouflage treatment of the new car, it can only be understood that the new car is suspected of retaining hidden door handles, borderless doors and a sneaky rear design, and from the overall point of view, the seal adopts a dolphin-like headlight design. In terms of body size, according to the body information exposed earlier, the length, width and height of the new car are 4770/1860/1460mm, the wheelbase is 2900mm, and the positioning is an entry-level coupe, and the size is between Qin Plus EV and Han EV.
The interior layout has not been officially announced, but the new model "Seal" and "Dolphin" are based on BYD e platform 3.0, so it is expected that the interior will also use the marine design style.
In the power part, the new car will provide two kinds of powertrains, rear-drive and four-wheel drive, and will be equipped with a blade battery with high energy density, supporting an 800V high-voltage platform, with a pure electric endurance of up to 700 kilometers, and a four-wheel drive performance version of zero hundred acceleration of only 3.3s.
In terms of competitors, the comprehensive BYD new model seal body size, configuration and power, the new car "Seal" will compete with the Tesla Model 3, at present, the new car "Seal" data are better than tesla Model 3, but the "SEAL" vehicle price and appearance are not very clear, perhaps only after BYD announced all the parameters of the "Seal" can more accurately position the final market performance.
At present, THERE is only one model on sale in the BYD Marine series, on August 29 last year, BYD officially launched the Dolphin model, positioned as a small car, a total of 4 models, the price after comprehensive subsidies is 93,800 yuan - 121,800 yuan. At the design level, as the first model to use the aesthetics of marine design, the dolphin uses many marine elements in the design of the whole vehicle, such as the roof shape resembles the dolphin of marine life that jumps out of the sea, so it is also known as the "new species of pure electricity". In terms of power, dolphins are equipped with a drive motor code-named TZ180XSF, with a maximum power of 70 kW, a peak torque of 180 N·m, and equipped with a lithium iron phosphate blade battery, which provides a range of 301 km and 405 km. According to bydir's previously released data, Dolphin's orders exceeded 2,000 in the 1 hour after the pre-sale began on August 13, which shows that BYD Dolphin is very popular with consumer groups.
In terms of automobile sales, BYD's sales in pure electric vehicles continue to be hot. On January 4, BYD announced the december 2021 and overall sales data, and by 2021, BYD's total sales volume reached 730,093 vehicles, up 75.4% year-on-year. Among them, the sales of new energy models were 593,745 units, up 231.6% year-on-year. Among them, the Dolphin model sold 10,016 units in December, and the cumulative sales volume from August to December 2021 was 29,598 units. From the data point of view, the launch of Dolphin has further contributed to the rise in BYD's overall sales, so it is expected that the arrival of seals will also fill the market gap between Qin PLUS EV and Han EV.
According to BYD's planning, most of the models basically sold by Ocean Network in the future are new energy models, including the Ocean series and the warship series, the Ocean series will be all pure electric models, such as the previously listed "Dolphin", in addition to the "Dolphin" that has been listed and the "Seal" mentioned above, the future BYD Ocean Series will also launch "Seagull" and "Sea Lion" based on the e platform 3.0, Seagull will be a small car, positioning will be lower than dolphin but slightly higher than Wuling Hongguang MINI EV, Or it is an entry-level model for the Marine series; Haishi is positioned as a medium-sized SUV, benchmarking the Tesla Model Y. Sea Lion is expected to go public in the fourth quarter of this year. The emergence of these models will further improve BYD's layout in the 100,000-200,000 market, and will also form a differentiated development with the current Dynasty series models.
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