Now people buy a car in addition to looking at the face to see the quality of the three major pieces, but also look at the retention rate, before there were always people who said that the retention rate is of little significance, indeed, if you are not short of money like Ma Zong, or buy a car to drive for more than ten years without changing the car, then the retention rate has no reference value, but if you plan to open a few years after the new car, then the retention rate is part of the cost of replacing the new car in the future. Generally speaking, the quality of the car with a high retention rate will certainly not be bad, otherwise no one will want to buy it in the second-hand car market in three days. The second is that the product force is recognized by consumers, and then there is the brand power, under the joint action of these factors, the retention rate is naturally high. Today's old drivers take stock of several products with high retention rates in 2021 to see if there are any "wealth management products" that you like.
Tank 300
New car guidance price: 19.58-30.80 million
Old driver hot comment: Everyone knows that tank 300 is very hot, hot enough to make the brand independent, from the listing to the present has been in a state of difficult to find a car. According to unofficial sources, the current order for tank 300 has exceeded 200,000 units, and there are more than 100,000 orders that have not yet been delivered, so consumers who are anxious to pick up the car will turn their attention to the second-hand car market, after all, the tank 300 has not been on the market for a long time, and the car condition will be relatively reliable. From the major second-hand car markets to understand, the price of second-hand tank 300 is higher than the price of new cars, and even second-hand car dealers broke the price increase of 20,000 to receive a tank 300 back was snapped up, this degree of popularity is really the ceiling of the domestic car retention rate.
As for why it can be so popular, there are only a few reasons. First of all, follow the trend psychology, just have to buy a new car just need friends to see everyone buy, will feel that this car is good, buy it with the flow, and "things are rare and expensive", so the order is so explosive, and their orders can be applied for refund, that is to say, the cost of waiting for the car is only the cost of time. Secondly, the reputation is good, it is undeniable that the emergence of the tank 300 has realized the off-road dream of many people, and the prices of prado, wrangler, big G, etc. are a bit expensive, while the domestic Beijing BJ40 is due to well-known reasons, many people are not willing to choose it.
The price and configuration of the tank 300 are very conscientious, and the design is not bad, so it can fire. Riders are also asking whether this car is worth buying? The old driver thinks that you really want to know your own car needs, in the budget of 20-30 million want to buy an off-road vehicle tank 300 is still very capable of fighting, but if you just want to buy a daily scooter, tank 300 is obviously not necessary to buy, especially for consumers who value the cost of the car, you can directly pass it.
GAC Toyota Highlander
New car guidance price: 25.88-34.88 million
Old driver hot comment: Highlander has always existed with a high retention rate in medium-sized SUVs, which is also one of the important reasons why Highlander is selling well. Highlander has always been an "industry benchmark", whether it is product strength, quality or retention rate, at present, what can beat Highlander is really Highlander itself. Before some areas of the car friends with us to reflect, some of their local dealers of the previous generation highlander is still selling a few thousand yuan, that is, the one equipped with an imported 2.0T engine, strangely there are still people to buy!
The old driver feels that it is not necessary, although the overall strength of this car is really balanced, but there is no need to rush to it, after all, it is not irreplaceable. In the same class, you want to be more fuel-efficient, more space-efficient or more equipped, in fact, there are a lot of models to choose from. Originally, everyone thought that its sister model Crown Land was released, which could inhibit the price increase momentum of the new Highlander, but the result was that people sold at a higher price, and you said that you were not angry.
Toyota Alpha
New car guidance price: 83.90-92.00 million
Old driver spicy comment: It is estimated that at present, Alpha is in line with the label of more and more expensive, the car market price is more than 800,000, and the treatment of 300,000-400,000 yuan is enjoyed all year round, and what is more crazy than the price increase is that the retention rate exceeds the whole network, the first four years not only do not depreciate but also increase in value, following the "spicy method" after a stable "investment". Elfa currently has no rivals in the domestic market, and some are also its own sister models, so it is equivalent to no opponents, just like the Highlander. The label of "nanny car" first appeared in the Hong Kong market, because of the spacious space, especially the comfortable rear seat, convenient travel and business reception, so it became the first choice of many stars and rich people.
Although the domestic MPV boss GL8 or Volkswagen Weiran and other high-end models are not weak in their product strength, but in the brand image is always a low grade. In addition, because the monthly amount of domestic regular imports of Alpha is fixed, and this amount corresponds to the huge Chinese market is obviously a drop in the bucket, this car is difficult to find the situation is similar to the tank 300. Because of this, many people choose used cars, which are the reasons for the high price of second-hand Alpha. If you have a bigger budget, you might as well look at Lexus LM, which is also the world of rich people we don't understand.
Lexus ES
New car guide price: 29.49-48.89 million
Old driver spicy comment: In general, in addition to the more classic models such as G-class, found 4, luxury brand models are generally not very value-preserving, after all, the base of the original price is already high, and often the first two years of the retention rate will be lower. Lexus ES is an exception, looking through the data, it is learned that in the 2020 medium and large car 1-5 year retention rate ranking, Lexus ES with 97.88% (1 year), 92.55% (2 years) retention rate to get the first place, surpassing Mercedes-Benz E-Class, BMW 5 Series and other models. Due to the reduction in costs, 300,000 can now buy luxury cars with a length of 5 meters and an extended wheelbase abound, and second-tier luxury brands are even more difficult to mix. But Lexus does not lengthen, two do not have turbocharging, three do not have a large discount, only with natural inhalation and hybrid to become the first luxury brand imported models in 2020 sales, this hard power is really to make BBA helpless. In fact, Lexus ES is also the top of the list of "consumers trust overseas luxury brand models" project.
Another point is that a policy has been launched before that is for some models that meet the standards (ES200, ES300h, RX300 models that are licensed after January 2020, and the total mileage is within 18,000 kilometers, no accidents), and the original price of the fare is repurchased, which is equivalent to the ES that has been a white prostitute for a period of time. The old driver is curious about whether the owner of the car who bought the car at a markup is based on the fare or the buyback after the markup? Is it a loss or a gain?
Porsche Panamera
New car guidance price: 97.30-2.458 million
Old driver spicy comment: In the early days of porsche Panamera listing, it was not optimistic, because in the market of this D-class flagship sedan, consumers are relatively older on average and prefer to buy large executive cars, so the style of sports luxury cars itself is not too recognized, and with the younger consumer groups, panamera, which can meet the needs of business reception and has good enough power and control, has begun to fire. From a dozen points of discount to the current car is difficult to find, some have to wait a year. On the one hand, because of the natural brand advantage, in the eyes of most consumers, it is one level higher than BBA, and Porsche's customized options can also meet the different needs of different young consumers, so even if you have to give more money and wait a while, car owners are also happy.
The original demand is strong, coupled with the chip problem, the supply cycle of new cars has become longer, so the price of second-hand cars is also climbing, and this change also acts on the retention rate. Anyway, people who have no money can't afford to buy it, and people who have money will also buy it at a higher price, so the retention rate is naturally high.