On December 27, two new power models of Haval Chitu were launched in the form of online live broadcast, namely Haval Chitu Jinxing Edition - Copper Rabbit and Brass Rabbit, priced at 104,800 yuan and 99,800 yuan respectively; Haval Chitu Hybrid DHT Version - King Rabbit, priced at 138,800 yuan. The two new power models will be strongly aggregated with the existing Haval Red Rabbit Radical Edition models to create a powerful "Haval Red Rabbit Three-Body" product matrix, which will cover a wider range of people, meet more segmented needs, and let more consumers experience the charm of "New Dimension Radical Driving". In addition, Haval Chitu also actively expands the surrounding area, creating a series of important measures such as track training camps, trend modifications, cross-border cooperation, etc., to create a "dimensional ecology" and bring users a pleasant and attractive car life.
At the same time, in order to meet the needs of users' car purchases, Haval Chitu launched six major car purchase rights, and from December 27, you can enjoy the car purchase worry-free gift, enjoy the zhilian gift, the rabbit tide upgrade gift, the intimate warranty gift, the value replacement gift and the tide play gift Six rabbit tide surprise gift, further reducing the pressure on consumers to buy a car, bringing a more valuable car purchase experience.
To create a diversified model matrix, Haval Red Rabbit three weight pounds to attack
As one of the important models of China's Haval, haval brand based on user thinking, and constantly improve product competitiveness, heavy launch of Haval Chitu Jinxing Edition and hybrid DHT edition of two new power models, and the existing Haval Chitu Radical Edition to form a "Haval Chitu Three-Body" product matrix, will more comprehensively meet consumer needs.
The listing adopts the form of live broadcast, not only the on-site guests tell the wonderful story of Haval Red Rabbit and the unique views of the model, at the same time, the scene also actively interacts with netizens to draw exquisite prizes and mobile phone awards. Unlike the traditional press conference, the price announcement of the new car on the market was impressive. Haval brand CEO Li Xiaorui, Haval brand CTO Lv Wenbin and Haval Red Rabbit Merchandise Director Li Zhentao announced the price of the new car in the form of a video "track blockbuster". In the video, the three executives respectively drove the "Haval Red Rabbit Trisolaran" three models, showing their skills on the professional track, while fully demonstrating the performance of the product, but also brought the first track combination appearance of the Haval Red Rabbit Trisolaran.
Each has its own advantages and characteristics, and the new power model brings more diversified choices
The Haval Red Rabbit Edition and hybrid DHT edition listed this time bring consumers a richer and more accurate model selection with their respective characteristics and advantages.
Haval Red Rabbit Edition accurately understands the needs of young consumers, providing users with more car purchase options, it takes handling as the core connotation, equipped with 1.5T+7DCT powertrain, maximum power 110kW, peak torque 220N·m, strong power, fast response speed, 100 km fuel consumption as low as 6.7L.
Haval Chitu Hybrid DHT version is based on the Great Wall Lemon Hybrid DHT technology as a strong support, Haval Chitu Hybrid DHT version equipped with 1.5L + DHT powertrain, the maximum power of 140kw, peak torque up to 370N·m, 0-60km/h acceleration time is only 3.9 seconds, 100 km fuel consumption is only 4.7L, the comprehensive cruising range can reach 1000km.
The three models of "Haval Red Rabbit Trisolaran" provide consumers with richer and more diversified product choices with different positioning and advantages. Among them, the Haval Red Rabbit Radical Edition model that has been listed, with strong power performance and advantages as the core label, can meet the young consumers' yearning for speed and passion. The newly launched Haval Chitu Jinxiang edition model, with excellent handling performance and balanced product power, allows more consumers to easily experience the cool life brought by Haval Chitu. Haval Red Rabbit hybrid DHT models, with long endurance, high energy saving and other advantages, bring users a fast, smooth, quiet and provincial travel experience.
Enrich the dimensional ecology and bring users a wonderful car life
Haval Red Rabbit has a deep insight into the needs of young consumers of Generation Z, and takes the initiative to play with young people who are keen to chase the trend, so Haval Red Rabbit will bring together a variety of trendy play popular elements to create a new value connection for users covering food, clothing, housing, product co-creation, and cultural foundation, so that every user can participate, expand the radius of life, explore a better life, and unlock a wonderful life.
In addition to providing richer choices in terms of products, the conference is also committed to improving the user's car experience in all aspects. For users, Haval Chitu is not only a means of transportation, but also a part of life. In order to bring users exquisite and colorful car life, Haval Red Rabbit has launched a number of heavy measures, such as: track training camp plan, trend modification activities, cross-border cooperation, etc., actively expanding the surrounding area and providing users with a colorful car life.
As a new dimensional excitement car designed for young consumers, Haval Chitu has been recognized by many consumers for its hardcore product strength and marketing innovation. "From one to three, three-body in one", the Haval Red Rabbit "re-evolution", the launch of the "Haval Red Rabbit Three-Body", will further open up the market territory, enhance the brand potential, to create a more comprehensive, more accurate and more attractive Haval Red Rabbit model matrix. In the future, Haval Chitu will continue to deepen user co-creation and marketing innovation, with hard-core strength and pet fan characteristics, with a unique new trend concept, without compromising on the product proposition of boring life, and users to work together to embrace a better travel life, harvest more young people's hot pursuit, and create a new dimension of SUV trend.