Large but not strong, is the commonality of many industries in China, which also indirectly leads to the fact that many domestic goods will be cheaper than foreign goods. For the automotive industry, independent brand manufacturers are even more bitter waiting to pour out, our model size is larger than foreign brands, the shape is also very characteristic, the configuration is very rich, often is the performance of the level, the performance is not bad, but the price is to be cheaper than foreign brands tens of thousands.
The reason is that one of the most important ones is that the control of product quality by domestic products is not enough, and the stability of the product is not strong. Or take the automotive industry as an example, we can see J.D. Power's new car quality ranking, the top ranking is basically foreign brands.
So how to make up for this shortcoming?
Beiqi Blue Valley Magna opened a new joint venture model
In the past, joint venture automobile brands did build a number of very advanced modern factories in China, but these factories generally only produced joint venture brand models, which played a limited role in the quality improvement and progress of Chinese brands.
Today, Beiqi Blue Valley Magna is exploring a different joint venture road, seeking to form a benchmark for China's high-end intelligent automobile manufacturing in the field of production and manufacturing.
BAIC Blue Valley Magna, a high-end new energy vehicle manufacturing joint venture jointly built by BAIC Group and Magna, with a total investment of 6 billion yuan, is the production base of ARCFOX Jihu series models, and provides electric vehicle research and development and vehicle manufacturing services for the market.
It is different from the common joint venture car companies in the Chinese auto market. In the "new joint venture" model between BAIC and Magna, Magna has fully opened up a series of core documents including Magna's century-old manufacturing process system, patented technology, product development process, training documents, etc., involving two major areas of technology research and development and production and manufacturing, which is unique in other automobile joint venture models.
This is also Magna's first vehicle manufacturing plant outside of Europe.
For a simple example, most of the joint venture car companies in the market are more like inviting foreign monks who can chant the sutra to build a foreign-style temple, which has great market influence and can quickly make incense flourish, while the Buddhist attainments of Chinese investors are not easy to improve.
The Beiqi Blue Valley Magna moved foreign monks who could chant the scriptures together with the scriptures and temples, and also accepted Chinese apprentices. Chinese investors can not only understand the composition of the temple, but also improve themselves from the scriptures and teachings. This is a very good exploration and attempt for China's automotive intelligent manufacturing.
Is Magna a good teacher?
Magna is a world-renowned vehicle engineering manufacturer and service provider with more than 100 years of experience and history in high-end automotive manufacturing, manufacturing more than 3.7 million luxury vehicles. The well-known Aston Martin, Mercedes-Benz G-Class, BMW 5 Series/Z4, Toyota GR Supercar, MINI Countryman/Paceman, Peugeot RCZ, Jaguar I-PACE/E-PACE and many other luxury models are mainly supplied by Magna and produced at Magna's Graz vehicle plant in Austria. Magna has 347 manufacturing/assembly plants worldwide.
In addition to Magna's plant in Graz, Austria, Beiqi Blue Valley is the only oem with four workshops: stamping workshop, body workshop, painting workshop and assembly workshop. In addition, Beiqi Blue Valley Magna also has a battery PACK workshop, which has all the processes for producing new energy vehicles. Therefore, Beiqi Blue Valley Magna is also known as The Oriental Graz.
Baiqi Blue Valley Magna also adopts magna MAFACT production and operation management system.
MAFACT (Magna Factory Concept) produces high-quality products from five aspects: lean thinking, management and control, information and communication, quality system and employee system through standardized processes and target management, and continuously improves all processes to maintain core competitiveness.
In terms of manufacturing technology, With the help of Magna's rich experience in high-end automobile manufacturing, Beiqi Blue Valley Magna High-end Intelligent Manufacturing Base is at the first-class level in the industry in automated production, intelligent manufacturing technology, new material connection technology, flexible production, quality control, green public welfare, etc., and has the first 30JPH steel and aluminum hybrid body production line in China.
In terms of research and development, the "new joint venture" model also realizes the right to share the right to use international leading technologies such as platform intellectual property rights and R&D system processes, ensuring that ARCFOX polar fox products take the lead in applying the latest scientific research achievements of both parties.
What is the strength of the products produced by Beiqi Blue Valley Magna?
At present, Beiqi Blue Valley Magna produces two models of ARCFOX Polar Fox, Alpha T and Alpha S.
They won the "China Top Ten Body" and "Best Material" double awards respectively, and at the same time, they are also the first batch of CA-CAP corrosion resistance evaluation platinum grades, relying on Beiqi Blue Valley Magna, Jihu Automobile's product strength is unique in the field of new energy.
Of course, for the quality of the Polar Fox car, the most enjoyable thing is that in the collision test of a media in July this year, the Polar Fox Alpha S defeated the BYD Han EV, and after 48 hours of the collision, the BYD Han EV equipped with the "black technology" blade battery also spontaneously combusted when it was standing. This made the Polar Fox Alpha S famous for a while.
Why is the Polar Fox Alpha S so strong?
The mixed body of aluminum under steel on The Pole Fox Automobile is composed of a cage frame structure surrounded by high-strength steel, and in the most critical A-pillar and B-pillar parts of the cage structure, the Pole Fox adopts thermoformed steel of more than 1500MPa. According to engineers, this thermoformed steel is mostly used in tanks, submarines and space shuttles, and can withstand more than 10 tons of pressure per square centimeter, equivalent to the weight of two adult elephants.
According to reports, the torsional stiffness of the new generation of intelligent luxury pure electric sedan Alpha S vehicle reached 63,000Nm/deg, reaching the industry ceiling level, and the all-terrain performance pure electric SUV Alpha T vehicle torsional stiffness reached 50,000Nm/deg, even higher than the Rolls-Royce Phantom.
In addition to the above, the Polar Fox Alpha S is also a lot of selling points, it has the longest 708km of real endurance, in the current new energy mass production vehicles, is definitely the leader. The new HI version of Alpha S, the world's first mass production car that supports high-end intelligent driving on urban roads, has now opened for small batch delivery.
In the state of most new energy vehicles are still in the production of oil-electric hybrid lines, Jihu not only has its own pure electric automobile factory, but also a joint venture with international manufacturing giants, which is unique in China's automotive industry. It is also a very good attempt to enhance the intelligent manufacturing of Chinese cars.