The Ministry of Culture, Sports and Tourism of Korea and the Hanbok Promotion Center have been developing new hanbok overalls since last year in order to promote the culture of wearing hanbok in daily work and daily life, and to open up the market for the hanbok industry. This move has been supported by many organizations and local governments.
Miyang Municipal Government signed a contract with Korea Craft Design Promotion Corporation
On June 8, Miyang City, Gyeongnam, South Korea, announced that it has signed a business agreement with the Korea Craft Design Promotion Corporation to promote the use of hanbok overalls. And just earlier this month, 64 hanbok overalls were released, which vary according to the season and occasion.
In this design and development, four senior designers, including chief designer Shen Qingjing, chief designer Huang Shantai, Liu Xianhe, And Li Huimei, participated in the design, and the designer Jin Qingyin, who won the 2020 annual award, designed it. Shin Kyung Kyung said: "Due to the need to widely publicize our hanbok, we focused on taking advantage of the unique features of hanbok, such as incorporating traditional hanbok lines and colors. ”
For the development and promotion of Hanbok workwear, it has also been warmly welcomed by domestic netizens, and gave a variety of views, "use Hanbok fabrics to make suits to try" and "reflect the elements of Hanbok in casual wear".
The head of policy at the Ministry of Culture, Sports and Tourism said: "With the redesign of Hanbok workwear to achieve aesthetics and comfort, so that people are more and more interested in the culture of wearing Hanbok in daily life such as work and travel, we expect that the demand for Hanbok workwear will be high." ”
Civil servants in Miyang City, Gyeongnam, will be the first to wear the above new design in July, and also plan to use Han ing as the overalls of miyang Arirang Festival staff to promote the popularization and promotion of Hanbok.
It is worth learning from professional institutions, professionals and government groups and various weaving organizations to promote the industry and culture of their own country, I don't know if you agree?
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