On May 10, 2024, the 2024 China Brand Day event was grandly opened at the Shanghai World Expo Exhibition and Convention Center, co-sponsored by the National Development and Reform Commission, the State-owned Assets Supervision and Administration Commission of the State Council, the State Administration for Market Regulation, and the State Intellectual Property Office, with the theme of "Chinese Brands, World Sharing; Domestic trendy brands, products build the future", using a combination of online and offline mode, nearly 1,000 brand enterprises gathered together to convey the voice of Chinese brands to the world. Gansu Province selected 50 enterprises to participate in the exhibition with their own brands to display the positive achievements of Gansu Province's brand building in an all-round way and establish the brand image of Gansu. Shuangkouyuan Co., Ltd. brought sweet lily series products to participate in the offline brand display of the Gansu Pavilion of the China Brand Expo.
The activities of the 2024 China Brand Day include the launching ceremony of the 2024 China Brand Day, the China Brand Development Conference, the China Brand Expo, and the brand characteristics creation activities organized by relevant departments, localities, enterprises, media and brand service agencies. The China Brand Expo will simultaneously build an online and offline display platform. Offline sections such as the preface hall, enterprise exhibition area, local exhibition area, special exhibition area and beautiful market will be set up to display nearly 1,800 brand enterprises, which will continue until the 14th; The online exhibition was officially launched on May 10 and is open online all year round, creating a brand database through rich multimedia means and forms, comprehensively displaying the achievements of mainland brand building, and presenting a never-ending brand event. During the event, a series of special activities such as investment promotion meetings, new product debuts, and media visits will also be organized on the spot, and a series of special activities will be organized to tell the story of Chinese brands at multiple levels, from multiple angles and through multiple channels through theatrical performances and interactive experiences.
The Gansu Pavilion of the 2024 China Brand Expo, with the name of "Gan Yuan Gan", brings together 50 outstanding enterprises in the fields of "Ganwei" brand, light industry, biomedicine, new materials, new energy, cultural tourism industry, etc., to comprehensively display the positive results of brand building in Gansu Province. The Gansu Pavilion shows the effectiveness of Gansu brand building from multiple dimensions such as ecology, city, industry, and humanities, and also sets up a special literary and artistic display, sweet tasting and cultural and creative interaction of Dunhuang elements to enhance the fun and interactivity of the exhibition, show the Gansu brand, Gansu culture and Gansu taste in an all-round and multi-angle manner, bring the audience an immersive viewing experience, and tell the story of the Gansu brand to the audience in three dimensions and vividly.
At the fair, as a representative enterprise of the characteristic sweet independent brand, the team of Shuangkouyuan Co., Ltd. publicized and displayed the independent brand of Lanzhou Lily to the exhibitors, and introduced the high-quality brand sweet characteristic products in detail in the exhibition area, deepening the public's understanding and cognition of the Gansu brand and the cultural connotation it carries, and once again showing the brand power of "Sweet" with solid brand strength and continuous innovation vitality. Shuangkouyuan Co., Ltd. will adhere to the quality of the enterprise, with perseverance to run Hengye, with quality to build a brand, continue to promote the construction of Lanzhou lily regional characteristics of the brand, with quality, taste, word-of-mouth to continuously improve its own brand image, improve the influence and recognition of its own brand, to promote the construction of Gansu brand into new momentum, to further promote high-quality development and create a high-quality life to provide strong support, to tell the story of Lanzhou lily to the world, to spread the "sweet" brand cultural value, so that Chinese brands are famous in the world.