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Ping An innovates inclusive financial products to help the rapid development of inclusive finance

author:Nine rivers on the clouds
Ping An innovates inclusive financial products to help the rapid development of inclusive finance

The "little citrus tire" has grown. Photo by Cao Huanqing

An orange tree and a piece of tangerine peel can also be turned into fixed assets and leverage financial leverage.

In recent years, Ping An has taken practical actions to innovate inclusive financial products and continuously improve the coverage, convenience and availability of financial services.

According to the data, as of the end of 2023, the balance of inclusive small and micro enterprise loans was 572.1 billion yuan, the number of loans exceeded 1 million, and Ping An Bank had invested more than 100 billion yuan in rural revitalization support funds, Ping An Property & Casualty Insurance had provided risk protection of 129 trillion yuan for 2.12 million small and micro enterprises, and Ping An Leasing had cooperated with nearly 30,000 equipment vendors, serving nearly 70,000 small and micro enterprises in 31 provinces, autonomous regions and municipalities across the country, with a cumulative investment scale of more than 85 billion yuan.

Ping An innovates inclusive financial products to help the rapid development of inclusive finance

Tangerine peel dealers collect and store tangerine peel. Photo by Cao Huanqing

Customized service characteristic industries

On April 16, in an ecological farm in Xinhui District, Jiangmen City, Guangdong Province, many Xinhui citrus trees have grown "small citrus tires", and in a few months, fresh fruits can be peeled to make tangerine peels.

For Mr. Zhang, the head of the farm, planting orange trees, picking orange fruits, opening and drying the skins...... Every step is a cost. "Agriculture needs to be invested first and then harvested, and the cost is about three or four million a year, and the financial pressure is not small. He said.

This is not an isolated case. Tangerine peel is a local characteristic industry, and during the annual picking and sales collection season, citrus tree growers and tangerine peel dealers are generally in urgent need of capital turnover.

In this regard, the Inclusive Finance Department of Ping An Bank Guangzhou Branch conducted an in-depth investigation and lasted two months to customize and launch the Jiangmen "Tangerine Peel Loan" program, which converts tangerine peel into operating assets, identifies the value of hidden assets such as fruit trees and land of growers, and helps farmers and small and micro business owners to revitalize their assets and help the growth of business scale.

At the end of 2022, Mr. Zhang applied for a "tangerine peel loan" of 1 million yuan. "The flexibility of 'tangerine peel loan' is very good, it can be borrowed and repaid at any time, the processing speed is fast, it can be done in less than half a month, and the customer manager provides door-to-door service, which is very convenient. He said.

According to reports, since the launch of the "tangerine peel loan", a total of about 40 million yuan of funds have been issued, and the average credit line of about 810,000 yuan per household has solved the urgent need for many tangerine peel practitioners.

"Tangerine Peel Loan" is a silhouette of Ping An Bank's precise service for characteristic industries with financial services. Ping An Bank has strengthened the innovation of agricultural products, built a brand of agricultural loans, and served a number of local characteristic industries through inclusive financial products:

In Quanzhou, Fujian Province, Ping An Bank Quanzhou Branch included the value of fishing vessels in asset recognition to support the development of local fisheries.

In Fuyang, Anhui Province, the Fuyang Branch of Ping An Bank formulated differentiated credit policies for Artemisia annua growers;

In Hohhot, Ping An Bank Hohhot Branch actively uses inclusive finance and flexible credit policies to fill the funding gap for beef cattle farmers......

Ping An Bank closely follows the layout of local industries and provides credit support and supporting financial services through customized financial service solutions to help accelerate the development of local characteristic industries.

Ping An innovates inclusive financial products to help the rapid development of inclusive finance

In the Zhaoming Electronics Factory, many equipment bodies are labeled with "Ping An Rental" logos. Photo by Cao Huanqing

Fine assistance for small and medium-sized enterprises

On April 17, in the factory of Guangdong Zhaoming Electronics Group Co., Ltd., the machine roared, and all kinds of production equipment were running in an orderly manner.

For small, medium and micro enterprises, the financial leasing business integrates "financing" and "financing", and has the characteristics of long financing term, flexible repayment method and optimized asset structure, which is the financial "backing" for enterprise development.

Zhaoming Electronics is one of the beneficiaries. Since 2015, Ping An Leasing has continued to support the development of Zhaoming Electronics, and has completed 20 financings for more than 100 sets of new production equipment, with a total amount of more than 20 million yuan.

"With the help of Ping An Leasing's funds, we can effectively control costs. Min Bo, executive director of Guangdong Zhaoming Electronics Group Co., Ltd., said frankly, "In recent years, through cooperation with leasing companies, the company has reached a new height of development, and it is expected to reach a higher level in the future." ”

At present, the company has about 3,000 sets of various types of high-precision imported equipment, and the output value has increased from tens of millions of yuan to more than 1 billion yuan today.

Over the years, Ping An Leasing has been focusing on the diversified financing needs of small, medium and micro enterprises, giving full play to the advantages of "financing + financing" and exploring new service models combining industry and finance.

"Ping An has a high reputation in the market, diversified products, rapid feedback, good service and good attitude. Min Bo commented.

According to the data, by the end of 2023, Ping An Leasing has cooperated with nearly 30,000 small and micro equipment vendors, serving nearly 70,000 small and micro enterprises in 31 provinces, autonomous regions and municipalities across the country, with a cumulative investment scale of more than 85 billion yuan.

Ping An innovates inclusive financial products to help the rapid development of inclusive finance

GAC Aion's new energy vehicle display. Photo by Cao Huanqing

The whole chain supports the real economy

On April 16, on the production line of the assembly workshop of GAC Aion Intelligent Ecological Factory, the robotic arm operated in an orderly manner. Cao Weibing, deputy general manager of GAC Aion, said that in 2023, GAC Aion's sales will exceed 480,000 units, a year-on-year increase of 77%.

Its rapid development is inseparable from financial support. Ping An adheres to the fundamental purpose of providing financial services to the real economy, and has become increasingly rich in financial products and more inclusive in financial services.

In March 2023, Ping An and GAC Group reached a strategic cooperation to promote the high-quality development of the real economy with all-round, all-field and customized financial services.

"From financing support to sales channels, Ping An has supported us a lot throughout the business chain. Liu Xiaoling, director of auto finance project of GAC Aion New Energy Automobile Co., Ltd., said.

Ping An leverages its comprehensive financial resources to provide GAC Group with a combination of bank funds, battery installment leasing, and insurance equity investment, and diversified services to support the development of GAC's new energy vehicles.

In addition, in terms of user ecology, Ping An has more than 100 million financial vehicle owners, and banks can take advantage of the flow advantages of pocket banks to attract traffic and connect rights and interests with GAC to jointly build a user management system.

The relevant person in charge of Ping An Bank Guangzhou Branch said that in the future, Ping An Bank will always adhere to the guidance of party building, practice the political and people's nature of financial work, continue to increase support for the real economy, focus on the manufacturing industry, provide suitable customized financing products, meet the financial needs of the manufacturing industry, and build a comprehensive financial service system.

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