Sony released a trailer on its official YouTube channel (Sony Global) announcing the upcoming 2024 BRAVIA models, which, unlike last year's solgan, which was "Born for Entertainment", this year the slogan is "CINEMA IS COMING HOME" ,It is estimated that in addition to new TV products, there will also be home theater sound bar related products launched simultaneously,Sony has been laying out the center sound field synchronization mode for many years is gradually maturing,The distinctive and stronger sound positioning effect has also become a powerful weapon for Sony to lead other brands of TVs and sound bar。 The premiere of the 2024 new product launch conference is scheduled for a week later at 0:00 a.m. Beijing time on April 18, 9:00 a.m. Pacific time on the 17th, and 1:00 a.m. Japan time on the 18th. It is expected that the release will be in the form of recording, according to the usual Sony press conference, the new BRAVIA 7 series products will be launched immediately after the Sony press conference, and it is estimated that the media review will also be released at the same time, and the higher-end BRAVIA 8 and 9 series flagship products may be gradually launched in accordance with the rhythm of May and autumn.
In addition to the words "CINEMA IS COMING HOME" on the thumbnail on the display, the title is "2024 New TV and Home Audio Lineup", and it is expected that a sound system other than the TV will also be announced.
According to the YouTube channel comment area, the home audio product is likely to be the successor of HT-A9, known as "HT-A9 MK2" or BRAVIA Theater Quad, because the current domestic e-commerce platform HT-A9 has been out of stock for several months, so the possibility of new product release is extremely high, and there is a legendary BRAVIA Theater U product with a single rear surround and TV combination surround sound may also appear.
Let's set an alarm clock in the early morning of April 18th and watch the 2024 new TV and home audio lineup launch event that will be broadcast live around the world.