Medium-sized cars have always been a major car company must compete for the subdivision of the field, especially with the improvement of economic level and consumption level, more and more people have higher requirements for comfort when traveling, and medium-sized cars have obvious advantages compared to compact cars, whether it is power level, space level or configuration level, process flow and safety performance, at the same time, compared with medium and large cars, they have more advantages in price, so medium-sized cars have become an important choice for consumers when buying cars.
The new Ford Mondeo with a very sincere price
The domestic mid-size car market, astro Volkswagen's Magotan and Passat, Japanese Honda's Accord, Toyota's Camry and Nissan's Tianlai are perennial models, although there is a certain dominance, but in the current market changes, their days are not stable, especially after the listing of the new generation of Ford Mondeo, the original market pattern of medium-sized cars will be more or less impacted.
On April 13, not long ago, the new generation of Ford Mondeo was officially launched, and the new car launched 4 configurations, with a price range of 159,800-216,800 yuan. After the price was officially announced, there was an uproar in the industry, and some people said that the price of the new generation of Mondeo let us know that the price of the original mid-size car has always been inflated.
In fact, the new generation of Mondeo is not only a surprise in price, but also excellent in product power, from design, to configuration to power performance and other aspects of the highlights. But before we know that, let's turn the clock back to 1986 and take a look at the birth and growth of Ford Mondeo.
Twenty-nine years of achievement in five generations of models
As early as 1986, Ford began to work on the research and development of the first generation of Mondeo, it is reported that the research and development cost of Mondeo is as high as 6 billion US dollars, setting a new high for Ford in the cost of car design, what concept? Let's make a simple comparison, in 2021, Geely Automobile invested 5.5 billion yuan in R&D for the whole year, Changan Automobile invested 4.14 billion yuan in research and development, GUANGZHOU AUTOMOBILE Group invested 5.17 billion yuan, and the "Wei Xiaoli" research and development investment in the new car-making forces was 4.59 billion yuan, 4.11 billion yuan and 3.29 billion yuan, respectively. Ford's intention to invest so much is simple, to make the Mondeo a truly global model.
After 7 years of research and development, in January 1993, the first generation of Mondeo was officially launched. In fact, Mondeo's name "Mondeo" is also very profound, it is reported that it originated from the French "Monde", meaning "high society", symbolizing classics and honors, at the same time, "Mondeo" also has the meaning of "Mondial", that is, "the whole world", it can be seen that Ford has high expectations for Mondeo.
According to the data, on March 22, 1993, Mondeo took the lead in the European market, and launched models including sedans, five-door hatchback versions and travel editions, which were powered by 1.6L, 1.8L and 2.0L engines, and was rated as the European Annual Wind Car that year.
The first generation of Mondeo wind evaluation is outstanding, but the sales volume did not meet Ford's expectations, and after 7 years of exploration in the market, in October 2000, the second generation of Ford Mondeo was born, this generation of models actually began to have the characteristics of medium-sized cars, the body is longer, the length and width of the height reached 4731× 1812×1492 (mm), compared to the first generation of models a lap, the power has also been improved, the cancellation of the 1.6L engine, the later also launched the 3.0L V6 power version, this model, There should still be people holding it now.
With various advantages, the second generation of Mondeo won more than 30 international awards, and the first year of listing was sold 430,000 vehicles worldwide, at the same time, it is reported that the British princess was also fascinated by its unique temperament, it has also become the British royal car.
In 2004, Mondeo was domestically produced by Changan Ford, and launched two models in the first stage, priced at 209,800-229,800 yuan, which is also the second model produced by Changan Ford, and also marks the official entry of Mondeo into China.
In March 2007, the first third-generation Ford Mondeo was officially put into production in Belgium and announced the price, and Ford racked its brains to create momentum for it, and even had advertising implants in the new 007 movie "Casino Royale" released at the end of 2006, in September 2007, Changan Ford officially released the third generation of Mondeo, and took a resounding name - "Mondeo - Win".
At the 2012 Detroit Auto Show, the fourth generation of Mondeo was officially unveiled, Aston Martin's design elements are extremely eye-catching, at the 2013 Shanghai Auto Show, the domestic fourth generation of Mondeo was officially unveiled, officially listed in August of the same year; on January 17, 2022, the new fifth-generation Ford Mondeo was officially unveiled, on March 18, the new car opened pre-sale, and on April 13, Changan Ford announced the official listing of the new generation of Mondeo.
The beauty of more oriental design
In 29 years, Ford Mondeo has carried out 5 generations, compared with the average frequency of 5 years of the average 5-year replacement of general models, it is slightly slower, but the so-called good meal is not afraid of late, and the latest generation of Mondeo has finally arrived.
In 2019, the Ford China 2.0 plan for more Ford and more China was launched, and the core of this plan is to establish four centers in China, namely the China Innovation Center, the China Product Center, the China New Energy Vehicle Center and the China Design Center. The establishment of these four centers also means that Ford's products in China will have more Chinese characteristics, such as the most intuitive design.
This generation of Mondeo is more in line with the aesthetic needs of Chinese consumers in terms of design, with a wide front end, a large area of grille, a penetrating headlight set, and a slender body are the more mainstream design elements at present.
There are several highlights in the front part of the car worth mentioning, one is that the 3D parametric scale armor grille is very personal and technological, and there will be a breathing rhythm after each unlocking; second, the new headlight group has a penetrating light strip, which can bring higher recognition at night; third, the headlight group is all LED light sources, while supporting the height of the headlights, in addition to the entry-level model, all equipped with automatic headlights and adaptive high beam lights.
The new fifth-generation Mondeo body size is 4935 * 1875 * 1500mm, the wheelbase is 2945mm, compared with the fourth generation of models have a comprehensive increase, of which the length of the car increased by 62mm, the width increased by 23mm, the height increased by 30mm, the wheelbase increased by 95mm, and the size of the Taurus is almost the same, so the seating space in the car is indeed sufficient.
The rear part of the car, Xiaobian believes that the visual center of gravity is slightly higher, can reduce some height, the sense of movement of the whole vehicle may be more outstanding, the tail light group and the mustang taillights have some similar taste, and there is no echo with the headlights using through-type taillights. Trunk volume official data is 520L, a very beautiful data, while the rear seat supports four or six proportions of down, the volume of the trunk can be expanded, and in order to be more convenient for users, there are two levers in the trunk can directly put down the rear seat, the degree of design intention can be seen.
The 1.1-meter large screen and the technology experience brought by SYNC+2.0
Many people are not unfamiliar with the layout design of the car, the 1.1-meter large joint screen is very eye-catching, and the screen resolution is very high, 4K picture quality, the display is very delicate. Of course, it is not excluded that some people think that the design is exaggerated, but on the whole, it should be the design that most young people like, and at the same time, the overall material in the car is not bad, and most of the places that can be touched are wrapped in soft materials.
In order to better meet the needs of Chinese consumers, Ford Motor has developed a SYNC+ vehicle and machine system in the local area, and the new generation of Mondeo is equipped with an upgraded version of SYNC+2.0. Overall, the degree of intelligence and fluency of the car machine is not bad, commonly used APP applications can be found, at the same time, the intelligent driving assistance function is also very perfect, parallel line assistance, lane departure warning, lane keeping, traffic sign recognition and active braking and full-speed adaptive cruise, reversing side warning, etc. are not absent, but only in the top model is equipped with 360-degree panoramic image function.
The overall function of the car machine is rich, and it takes a certain amount of time to familiarize and explore, such as driving mode, theme interface, atmosphere light setting, vehicle lighting, car lock, screen split screen or not, etc. can be set according to their own needs and preferences.
In addition, in terms of functional configuration, the performance of the new generation of Ford Mondeo can also be remarkable, such as B0 audio, front wireless charging, seat heating and ventilation, seat memory, face recognition functions can not only log in to the car account, but also carry out fatigue monitoring and gesture control functions. But in the editor's view, the whole series is not equipped with HUD head-up display is a small regret.
Surging Power is not talking nonsense
Compared with the fourth generation of Mondeo's interior design and configuration, the interior design and configuration of the new generation have obvious changes and improvements, but they are not limited to this, and the improvement in its power level is also very high.
The whole series of 2.0T engines, the maximum horsepower of 238 horses, the maximum torque of 376N·m, the transmission system, in addition to the top ST-Line model with 8-speed automatic transmission, other models with 8-speed automatic transmission. Compared with the fourth-generation model, the 1.5T engine and the 2.0T low-power engine were eliminated.
In the same level of products, the power performance of the new generation of Ford Mondeo undoubtedly belongs to the top, Accord, Camry can not be compared with it, compared with the 2.0T natural sound is comparable, but the new generation of Mondeo has obvious advantages in terms of price.
Auto Network Review: Multi-dimensional improvement is expected to return to the highlands
The new generation of Ford Mondeo has been significantly upgraded from all dimensions such as styling design, interior design, technology configuration, space and power, and in terms of product strength, its performance in the current mid-size car field can be regarded as a leader.
2 days before the official listing, the official said that the order of the new Ford Mondeo exceeded 10,000 vehicles, which shows that after the comprehensive upgrade, the market performance of Mondeo is not low, of course, whether it can finally return to the peak needs time to verify, but at least there is a good start.