Editor-in-Chief | Zhong Kun
Author | Huang Tuo
Edit | Chen Shuhao
Reports from car hoist circles
Although consumption upgrades and additional purchases are not new words in the automotive industry, it is undeniable that 100,000 or so is still the budget limit for many consumers to buy cars. This indicates that the automobile market of about 100,000 yuan actually still has a lot of room for development.
However, the vast majority of car companies are not satisfied with the 100,000-level market segment, and have launched models with higher prices to enhance their brand image. This has led to a sinking market of 100,000 and below, which is gradually forgotten by more and more car companies, and the types of models in this market segment are also becoming less and less.
In this context, the Sihao brand did not blindly follow the trend, after all, the product is to serve consumers, since there is demand for a market segment below 100,000 yuan, why not let these consumers own the car first?
So we can see that the Sihao brand is very pragmatic, constantly launching many 100,000-class models, and fulfilling the car dreams of many consumers.
At the same time, we also see that cars priced within 100,000 are often only a means of transportation, which cannot bring users a quality experience, let alone smart technology that is quite popular with young people.
Today's Sihao Automobile, with a variety of models with outstanding quality-price ratios, has gained a firm foothold in the sinking market, and this advantage has been further consolidated. At a time when intelligent technology is becoming more and more popular with young people, the Sihao brand has also begun to attack the field of intelligence.
Just recently, Sihao's new compact SUV - Sihao X6 officially opened pre-sale, the new car not only locked the pre-price at about 100,000 yuan, the starting pre-price was pulled down to 79,900 yuan. For a compact SUV, it can be said to be quite affordable.
Not only that, the Sihao X6 is also the first 100,000-level compact SUV equipped with L2 intelligent driver assistance function. Looking at the same price point or even the same class of models, there are only a few models that can carry this configuration.
In a sense, Sihao X6 kicked off the prelude to the intelligent competition in the 100,000-level SUV market.
It is worth mentioning that Sihao X6 released a total of 5 models this time, with a pre-price of 79,900-114,900 yuan. In the case of the pre-price is very grounded, it also provides generous booking benefits:
During the pre-sale period, you can enjoy a financial discount of up to 10,000 yuan, a replacement subsidy of up to 10,000 yuan, a gift of 3 years and 6 basic maintenance, 5 years of 5G/month car network entertainment traffic and other booking gifts, and at the same time, the next order has the opportunity to win the "9999 yuan car purchase allowance" upgrade gift.
It can be seen that Sihao X6 can see the sincerity of this car from both the pre-price and the booking benefits. In order to meet the needs of consumers, Sihao X6 can be described as a sufficient cost.
So, how big is the advantage of the Sihao X6 compared to other 100,000-level SUVs?
As the first 100,000-level SUV equipped with L2 intelligent driving function, Sihao X6 is equipped with THE HOL-Pilot intelligent driving technology launched by the Sihao brand, which adopts the world's top Mobileye Q4 vision chip to meet more than 2.5 trillion floating-point operations per second, and the operation speed is fast; through the AI visual algorithm, the world's top perception system can identify most of the rear parts of the car, and the recognition accuracy is accurate.
At the same time, it has functions such as full-speed domain adaptive cruise (ACC), active braking (AEB), lane departure warning (LDW), intelligent cruise (ICA) and other functions to make driving easier and safer.
For example, Sihao X6 can achieve full-speed domain adaptive cruise, urban, high-speed and other road conditions can follow and stop; through the camera to monitor the distance and relative speed of the target vehicle in front of the vehicle, monitoring the pedestrian target moving laterally in front of the vehicle, can effectively avoid the driver's lack of concentration to apply the brake too late or insufficient braking force, effectively avoid or reduce collision injuries.
At present, most of the other SUVs at the same price on the market only provide cruise control on the auxiliary function, which is a decades-old configuration. In other words, in terms of assisted driving configuration, Sihao X6 will open up an era gap with other SUVs at the same price, which also allows Sihao X6 users to enjoy the most advanced technology at present.
If assisted driving is the advantage of Sihao X6 in active safety, it is not ambiguous in passive safety.
Sihao X6 vehicle accounts for up to 68% of the high-strength steel, and adopts a new "cage" structure design, no matter the front, side or tail collision, the living space and crew safety of the occupants in the car can be better guaranteed.
Not only that, the anti-torsional C-ring structure design derived from the cross-sea bridge can also effectively improve the torsional stiffness of the body, while improving the overall driving sense of the chassis.
It is worth mentioning that Sihao X6, like other models under Sihao, fully applies the German VDA quality management standards, process, technology, performance, test verification, quality control, and is fully controlled in accordance with public standards to ensure a solid quality foundation and fully meet and even exceed user needs and expectations.
Perfect active and passive safety configuration, so that Sihao X6 has the safety advantages of the same level of models. Safety is a major aspect of quality, and users must be more at ease when driving the Sihao X6.
In addition to the support of intelligent technology on security, Sihao X6 is also proud of its intelligence in other aspects. Sihao X6 has the HOL-OS intelligent cockpit system, equipped with a wealth of intelligent configuration and applications.
First of all, Sihao X6 is equipped with a 12.8-inch smart large screen, 6-core high-performance CPU, 4G DDR4 memory, 64G EMMC large storage, 16:9 standard large-screen interaction, which can display 1080P ultra-clear picture quality, making the entertainment screen operation more smooth and agile.
Secondly, using the latest generation of iFLYTEK intelligent voice system, it can realize leading functions such as 60-second continuous dialogue, scene wake-free, intelligent context association, sound source positioning, and live-action dialogue, covering the whole scene of users from getting on the car to parking.
In addition, the new car also has a voice image and private voice customization functions, which can generate a 3D avatar with a high degree of similarity to the real person, and the user can customize the sound to simulate the effect of real people speaking. And with the voiceprint login function, according to the user's voice, extract the corresponding sound characteristics, voiceprint registration, voiceprint login account.
In terms of applications, Sihao X6 aggregates head media such as AutoNavi Map, QQ Music, Himalaya, iQiyi Video, NetEase News, and Tianlai K Song, and uses it seamlessly across terminals. You can remotely start the vehicle through the mobile phone APP, turn on the air conditioner in advance, warm in winter and cool in summer. You can authorize and share keys remotely, and you can monitor the status of your car at any time on the App.
As a 100,000-level compact SUV, the advantage of Sihao X6 over the same level is not only intelligent, but to let the user experience more quality.
To this end, Sihao X6 aims at users' love of music and the pursuit of enjoying music quality, sihao X6 and iFLYTEK jointly created the HOL-Music intelligent music system to meet the needs of users for high-quality music enjoyment.
This HOL-Music intelligent music system consists of an independent external digital signal processor DSP, 11 high-quality speakers, and professional tuning software to form a 4.1.2 channel. The 8-channel digital signal processor DSP adopts the industry-leading Arnold ADI Sigma300 series DSP chip, which has high computing power, fast processing speed and sustainable output power of 320W.
In addition, 11 high-quality speakers also have a reasonable layout, with two crossover high and low bass speakers arranged in four doors, two 3D high-pitched sky channels arranged at the A-pillar roof, and a heavy bass in the trunk.
The key to good or bad sound quality lies in tuning. To this end, the sound system of Sihao X6 has been professionally tuned by iFLYTEK's top car sound team, and in accordance with the three different senses of hearing of "space from small to large" and "reverberation effect from weak to strong", it simulates the live sound effects of the three major sound reproductions and stereoscopic surround of mini clubs, private theaters and concert halls.
I have to say that users spend 100,000 yuan to buy Sihao X6, not only can enjoy excellent security, rich intelligent technology, but also enjoy the cross-level auditory feast, ask the same price who can do it?
In other words, the advantages brought by the Sihao X6 have made it a peer-like crushing existence, but it is not satisfied with this. Because, for these consumers who buy about 100,000 cars, their biggest demand is probably space and power.
According to the pre-price of the Sihao X6, it can be concluded that it is likely to become the first car for many people, even many families. And the demands of these people and families for the first car often have to meet the needs of a family of three, so space and power are the aspects they have to consider.
Sihao X6 has a length, width and height of 4505/1850/1698mm, and a wheelbase of 2660mm, due to the design of short suspension long axles, which fully protects the seating space in the car; and the body width of the new car reaches the leading 1850mm in the same class to ensure ride comfort.
In addition, the whole car has more than 20 storage spaces, which can easily and efficiently store the belongings in the car. At the same time, due to the positioning of the SUV, sihao X6 also has a trunk space beyond ordinary cars, and its trunk can reach 485L in the normal state, and up to 1816L after the second row is completely put down, which is enough to meet the needs of a family to place all the luggage under a long trip.
In terms of power, sihao X6 is equipped with a 1.5T turbocharged engine, matching a wet dual-clutch transmission, with a maximum power of 110KW and a peak torque of 230N·m. It is worth mentioning that the engine of the new car adopts an all-aluminum body, integrated exhaust manifold, integrated suspension, reducing the weight of the vehicle and reducing the space occupation.
Write at the end
The sinking market within 100,000 is no longer favored by more car companies, after all, the low price of the product indicates that there are fewer profits. At a time when the entire market has become more impetuous and major car companies are trying their best to quickly enhance their brand image, there are not many truly pragmatic car companies, and the Sihao brand is obviously one of the few.
Especially at a time when most people think that low prices and technology are not related, Sihao X6 can meet consumers' demands for intelligent technology with a 100,000-level identity, which really breaks the industry convention and allows consumers to truly feel the benefits.
Sihao X6 such a high-quality price ratio SUV, it can be said that it is worth consumers to have.
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