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【Korean system movement 641】Kia Jawa in mid-2023 rebranding, hybrid four-wheel drive, dead bump xena

Although Kia Ka Wah's sales in the Chinese market are not good, in the Korean market, Ka Wah is still a proper MPV sales champion. Kia also plans to make an annual redesign of this model.

At present, the accurate news is that kia Jawa will launch a facelift in the Korean market in July next year, planning to produce test cars in January 2023 and officially starting mass production in July 2023.

【Korean system movement 641】Kia Jawa in mid-2023 rebranding, hybrid four-wheel drive, dead bump xena

The new car is expected to positively reflect Kia's latest product trends, such as curved displays for interiors. It is equipped with advanced driver assistance systems, including lane change functions, and also applies the latest infotainment systems including software over-the-air update (OTA) capabilities. As for the design aspect, there will not be much change.

With the launch of the remodeling, Kia also plans to launch a hybrid. The application was previously installed in the K8's 1.6-liter gasoline turbo hybrid system, and the possibility of replacing the matching combination 6-speed automatic transmission with a new 8-speed automatic transmission, as well as the possibility of four-wheel drive, is also mentioned.

【Korean system movement 641】Kia Jawa in mid-2023 rebranding, hybrid four-wheel drive, dead bump xena

After the launch of the Ka Wah remodel, electric vehicles will also be launched. After trial production in April 2023, mass production will begin in November of the same year, and it is reported that it will be produced in combination with the E-GMP-based special electric vehicle EV9 (project name MV).

The Jawa EV is expected to combine the characteristics of electric vehicles such as the V2L and build on purpose-based mobility (PBV) derivatives. Given the vehicle's dimensions and range, the battery pack is likely to use the 87.2kWh class previously applied to the G80.

Kia plans to launch at least two electric vehicles per year by 2027 and build a lineup of 14 electric vehicles.

【Korean system movement 641】Kia Jawa in mid-2023 rebranding, hybrid four-wheel drive, dead bump xena

Kia Ka Wah is arguably the most seriously undervalued MPV in the Chinese market. Compared to the Buick GL8, Kia Jawa has a richer configuration, more flexible trunk space. Compared with Toyota Xena, Kia Kahua still has a great cost-effective advantage. And the materials used for workmanship are more exquisite. Compared with other self-owned brand MPV, Kia Ka Wah is also the most outstanding in terms of comprehensive product features and the utilization of interior space.

The only factor that has led to kia Jawa's poor sales now is the brand. Therefore, if Kia Kahua wants to sell well, it must increase the influence of the Kia brand. In order to increase brand influence, it needs the help of high-value products.

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