April 23 is World Book Day, in response to the call for "reading for all", the Literary and Art Program Center of the Central Radio and Television Corporation, together with the National Library, the Social Liaison Department of the China Writers Association, and the People's Literature Publishing House, produced the first all-weather World Book Day activity.
From 10:00 to 20:30 on April 23, the "Open Book Tasting - World Book Day Special Program" produced by the Literary and Art Program Center of the Central Radio and Television Corporation will be broadcast on the CCTV Variety Channel and the Yangguang Literature and Art Voice frequency. From 13:00 to 23:00, the "4.23 Ten-Hour Live Broadcast Activity for Reading for the Whole People" launched by the Literary program center and the People's Literature Publishing House will be launched on the CCTV, CCTV Literary and Art New Media Matrix, and the New Media Matrix of the People's Literature Publishing House. At that time, the host of CCTV Will meet with book lovers from all walks of life to meet on the 27th World Book Day.
Wang meng
From 10:00 to 19:00, the variety channel will broadcast "one chapter" every hour, each chapter is 15 minutes, with a total of 12 star recommenders and 25 guests recommending high-quality books. At 19:30, wang meng, Kang Zhen, Xu Tao, Zhang Weiliang, Pu Cunxin, Sarina, Meng Qingyang, Song Yi, as well as the Central Ballet, Beijing Spiritual Call for the Disabled Art Troupe and other groups, were invited to read Chinese poetry, foreign literature, modern Chinese literature and Chinese online literature in the form of reading, folk music, dance, sign language, magic, chorus and other forms.
Sarina
It is understood that "Open Book Tasting Fragrance - World Book Day Special Program" from the "Three Hundred Tang Poems" and "100 Classics of Chinese Traditional Culture" representing traditional Chinese culture to the "Rural Trilogy" and "Ordinary World" that express contemporary Chinese, from the philosophical "Only This Life" to the inspirational "Xiao Man", from the Chinese classics "Dream of the Red Chamber" and "Thunderstorm" to the Western classic "Faust". With books in very different cultural contexts to reflect differentiated and diversified reading, guests with different life experiences will tell different reading stories.
Meng Qingyang
The writing of books should keep pace with the times, and the reading of books should also keep pace with the times. The program also distributes guests and content according to the viewing needs of different audiences, including experts and scholars such as Wang Meng, Kang Zhen, Meng Man, Chen Yan, Chen Huaihong, as well as actors such as Wang Yuan, Zhou Dongyu, Yu Haoming, and readers of different industries, different genders, and different ages, talking about how their books are opened.