Under the "carbon neutrality" strategy, carbon reduction has become an important strategic planning trend for many car companies. In recent years, whether it is new forces such as Tesla, Weilai and Xiaopeng, or established manufacturers such as Toyota, Honda and Volkswagen, electrification has been placed at the core of its future development strategy.
As the first toyota to touch "electricity" and dare to call it "a brother" in the field of hybridization, it has also begun to speed up the all-round electrification strategy and continuously introduce a variety of electrified models.
From now until April 17, GAC Toyota Electrification Experience Pop-up Store will be officially opened in Chengdu New Century Global Center. The six interactive experience areas on the spot allow consumers to experience the powerful product performance of Xena and Veranda high-performance versions at close range through model display + fun and interaction.
In addition to displaying the two electrified models, in the interactive area, consumers can simulate vehicle assembly and racing scenes through somatosensory games to feel the driving pleasure of GAC Toyota's electrified models, and they can also experience the all-round safety protection of the TSS Zhixing safety system through VR glasses and dynamic seats. In addition, in the interactive area of the power system, the trendy technology highlights of electric vehicle models can also be explored through AR technology + 3D printing.
Since the introduction of the first dual-engine hybrid model, the Camry Dual-Engine in 2010, GAC Toyota has gradually introduced 11 products, including HEV (hybrid), PHEV (plug-in hybrid), and EV (electric). This year, GAC Toyota will launch an offensive of pure electric models in the e-TNGA architecture, leading by the pure electric SUV bZ4X, and introduce five pure electric models by 2025. It also plans to accelerate the promotion of all-round electrification by 2035, accounting for 100% of the sales of electrified models.
Cover news reporter Liu Nian