On March 19, BYD Han DM-i/p officially opened pre-sale. Han DM-i pre-sale price of 216,800 yuan, Han DM-p pre-sale from 322,800 yuan, this price is called expensive by many people, some people say that BYD is floating, before there was no money to buy BYD, now there is no money to buy BYD.
But only one day later, BYD "can't wait" to post the good news: Han DM-i/p pre-sale 10 hours cumulative orders exceeded 12,098 vehicles! Three days later, BYD Han DM-i and DM-p orders exceeded 50,000 units. Why is it expensive to open the pre-sale, but the order volume is quite large? The mouth says it is too expensive, but the body can not escape the law of "true fragrance", silently placing an order?
First of all, one thing is certain, that is, the 50,000 units of this pre-sale order, most of them should be low-end versions of the model, in fact, when Han DM-i was listed, everyone said expensive, mainly because it is generally felt that the 242 km pure electric endurance version, close to 300,000 prices are too expensive, and the DM-p model more than 320,000 is also expensive. However, for the starting price of low-end models of 216,800 yuan, most people feel that it is still not expensive, and the lowest version of DM-i is actually rich enough, and the 121-kilometer endurance to meet daily household needs is enough, and it will be the main force of sales.
Secondly, there is another reason for the explosion of this car, that is, this car currently has no competitors. It can be said that there is not a single one that can be played.
For the B-class fuel vehicles at the same price, including Toyota Camry, Honda Accord, Volkswagen Passat and other competitors, Han DM-i can be said to be a dimensionality reduction blow, the size is larger than you, the fuel consumption is lower than you, the driving experience is better than you, the configuration is higher than you, you can get a green card, and you can drive pure electricity. Moreover, considering the purchase tax and the cost difference caused by the battery, the landing price is actually lower than that of many joint venture mid-level cars.
Compared with the hybrid models at the same price, it seems that there is no mid-level car of the same type. Camry Accord hybrid are oil-electric hybrid, Passat Magotan and other European plug-in hybrid models, the technical level is relatively weak, the fuel consumption is high, the pure electric endurance is often only 50 kilometers, while other independent car brands, hybrid models have just rolled out, there are only one or two models, did not launch this level of competitors, Han DM-i seems to have no opponent of the same type.
That is to say, if you want to buy one, oilable and electric, can be on the green card, pure electric mileage is longer, feeder fuel consumption is lower medium-sized or medium-sized sedan, you have no choice, only Han DM-i. At a glance, it is understandable whether the pre-sale of Han DM-i is hot.
However, I also think that the price of the Han DM-i 242 km version is high, but I also know that this is the result of a sharp increase in raw material prices, but in any case, I still hope that Han DM-i can launch a longer-endurance version with a lower price version in the future, even if the configuration is lower, it does not hurt, after all, in this era of oil prices like monkeys, it is a very happy thing to be able to use pure electricity as much as possible.