[Aika car shopping guide original]
Not long ago, the BMW Group officially acquired ALPINA, which has been working closely together, making the previously independent car manufacturer the fourth sub-brand of the BMW Group after BMW, MINI and Rolls-Royce. However, in China, the name ALPINA is somewhat unfamiliar, and its popularity is naturally far from the three brands just mentioned. So where is it sacred, and what is the relationship between the car on sale and BMW? In this theme, we will reveal the answers for you one by one.
There are many domestic media reports on the BMW Group's acquisition of ALPINA, but for not so senior fans, if you open the browser and search for ALPINA, you will definitely feel that it is just a modification workshop for BMW cars, so is this really the case? Don't worry, let's start with a typewriter more than 70 years ago.
You can see ALPINA at some BMW dealers, and all models can enjoy after-sales service in BMW stores. However, before March 10 this year, ALPINA and BMW did not have any affiliation, and could only be regarded as a business partner for in-depth cooperation. In general, you won't see any BMW logos on alpina's car, even if they look alike.
First, the development process
After decades of development, the cooperation between ALPINA and BMW can be described as intimate, and the birth process of alpina models is different from many passive modification factories, which often begin the research and development of related modification parts before BMW launches a new generation of models.
The starting price of alpina models is basically the same as that of the "M" series, and if it is to be personalized, the price will be much higher than the "M". Attributes that are enough to fight and luxurious enough can definitely be the ultimate destination of the Bimmers.
Editor's Summary: If "M" is likened to a "hairy boy" with flaunting claws, then ALPINA is a secluded mountain high-ranking person, although low-key but absolutely do not doubt its strength. However, when the global auto market is facing great changes and continues to transform into the field of new energy, car companies like ALPINA, which sell thousands of units a year, are bound to encounter greater survival pressure, so it is natural to turn to bmw as a "big tree".
It is believed that in the future product line, ALPINA will continue its high performance and luxury, while retaining the deep personalization that has always been there. But at the same time, as a car fan, I am also very much looking forward to what kind of new soul BMW will inject into the ALPINA brand.
Highlights review:
The BMW Group formally acquired ALPINA as the fourth largest brand
Alpina XB7 official figure released "Performance Monster" attack
BMW 8 Series/M8 releases mid-range redesign exterior interior upgrades
Alpina and BMW