Recently, in the German authoritative automotive professional media "Auto Bild" "Best Import Cars of the Year" selection, Hyundai Motor's products IONIQ (Ani Kr) 5, Tucson and GENESIS GV80 three cars with their spacious space, a variety of high-end configurations, exquisite design, etc. won the unanimous praise of the judges, respectively in the three categories of electric vehicles, medium-sized SUVs and large SUVs. It fully demonstrates the ultra-high-value attributes of Hyundai Motor's products and further consolidates Hyundai's brand position in the European market.
Germany's "Auto Bild" has been committed to providing car consumers with purchase decision support through detailed independent data testing, professional skills guidance and thoughtful reader service concept, and has quickly become a trusted media for European car consumers, and its evaluation results have become an important criterion for European consumers when buying cars. Auto Bild praised Hyundai's IONIQ, Tucson and GENESIS GV80 for their spacious space, high-end features and attractive exterior design, and said that "Hyundai Motor and GENESIS can fully meet customer needs in terms of design, innovation, performance and other aspects, and obtain customer satisfaction evaluations."
Auto Bild's "Best Import Cars of the Year" selection used to be divided into six categories based on the model, but this year the electric vehicle category has been added, and the IONIQ (AniKr) 5 is the first model to receive the award. As the first mass-produced model under the exclusive brand of Hyundai Electric IONIQ, IONIQ 5 for the first time adopts a clamshell power hatch design, and with a striking V-shaped front bumper, it interprets Hyundai's understanding of retro design and demonstrates the design concept of "Parametric Dynamics" of Hyundai Motors. In addition, with the blessing of E-GMP (Electric-Global Modular Platform), a dedicated platform for hyundai electric vehicles, IONIQ (Ani Kr) 5 places the battery pack under the floor, so that the car has a fully flat floor, leaving plenty of room for interior innovation and occupant leg movement. It is also thanks to the E-GMP platform that IONIQ (Ani Kr) 5 can support both 400V and 800V charging piles, when using 350kW charging piles, IONIQ (Ani Kr) 5 from 30% charge to 80% only takes 14 minutes, which is almost the fastest charging electric vehicle on the market.
Also honored as "Best Import Cars of the Year" was Hyundai's Tucson. In April last year, Beijing Hyundai took the lead in introducing the fuel version of the fifth-generation Tucson L to the Chinese market, and the fifth-generation Tucson L adopted the design concept of "Sensuous Sportiness", which subverted the shackles of traditional car design concepts through a rigorous sense of proportion, structure and shape, and a flat design idea. At the same time, the first SUV model built by Beijing Hyundai based on Hyundai's i-GMP platform is also equipped with a number of innovative technologies such as CVVD continuous variable valve duration technology. During the Guangzhou Auto Show in November, Beijing Hyundai introduced the Tucson L Hybrid and Tucson L N Line to the Chinese market, providing younger consumers with more product choices.
The continuous recognition of products is the source of brand development, Hyundai Motor not only has a deep brand heritage, but also has a wealth of technical accumulation, with the continuous innovation of its own technology, Hyundai Motor is also continuing to "feed back" Beijing Hyundai products. With the continuous development of the automobile industry, technological innovation and technical quality have entered a cruel competition cycle, and enterprises with technological innovation capabilities can be qualified to continue to stay in the "battlefield". Beijing Hyundai is well versed in the development concept of current technological innovation, continues to promote the HSMART+ technology brand strategy, continues to drive brand upgrading through new products and new technologies, and continuously accelerates the launch of innovative products that meet the needs of users in response to the changing trends of the market and consumers.
In terms of product layout, Beijing Hyundai continues to promote product iteration and improve the product matrix for the segments of cars, SUVs, new energy and MPV. From the formation of b-class geminis with the tenth generation of Sonata, to the fifth generation of TuCson L and Tucson L N Line, Tucson L hybrid to improve the SUV family product sequence, until the "home MPV popularizer" Kustu's listing hot sales, Beijing Hyundai uses practical actions to build a diversified product layout, and continues to create competitive high-quality products for the market structure, further meeting the personalized needs of different consumers.
The diversified development of products is always inseparable from the blessing of technological innovation, relying on the technical advantages of Hyundai Motor, Beijing Hyundai continues to accelerate the introduction of new technologies. Among them, i-GMP, CVVD continuous variable valve duration technology, Hyundai SmartSense "mind-in-one" driver assistance system and the third generation of intelligent networking system and other cutting-edge technologies, have been displayed on the main sales model of Beijing Hyundai, and continue to enhance the technical influence of Beijing Hyundai.
With leading and reliable innovative technology and all-round diversified product layout, consumers can personally feel the extraordinary driving experience brought by Beijing modern technology, and further consolidate the brand image of "modern technology". At the same time, relying on the technological innovation of Hyundai Motor, Beijing Hyundai also has full confidence to face the challenges brought by competitors, and will continue to improve in the challenges and continue to create a new trend of new travel for users in the future.