At the end of September last year, Geely, which announced its entry into the mobile phone industry in a high profile, broke a "scandal" at the beginning of the new year, and it was reported that it and Meizu were negotiating on the acquisition, opening the road of "buying, buying and buying" in the mobile phone industry.
For the market news, Geely said in its response to the media: "We do not comment on market rumors, the high-end mobile phone research and development business of the Xingji era is progressing in an orderly manner, and we hope to create an open and integrated ecological partnership." And the other party of the "gossip" party, Meizu, responded with "thank you for your concern." Although neither side admitted it head-on, it did not directly deny it, indicating that this matter must be inseparable. Moreover, insiders close to the acquisition in the market continue to release news, saying that the two sides are "still in the process of conducting the transaction and are doing due diligence."
Last year, traditional mobile phone manufacturers such as Huawei and Xiaomi set off a lot of turmoil in the automotive circle. One refutes rumors every day not to do the whole car, but to help the car company build a good car; the other aims the last attempt of life to the car. Maybe it is to see that mobile phone manufacturers are "not doing the right thing", so Geely went against the trend and chose to be a "new force" in the mobile phone industry.
On September 28, Hubei Xingji Times Technology Co., Ltd., founded by Li Shufu, chairman of Geely Holding Group, signed a strategic cooperation agreement with Wuhan Economic and Technological Development Zone, officially announcing its entry into the field of mobile phones, and the headquarters of the project settled in Wuhan Economic and Technological Development Zone, positioning high-end smart phones.
At that time, Li Shufu said: "Mobile phones are rapid iteration of portable mobile terminals, and are application carriers for electronic product market verification and software innovation, which can not only allow users to share innovative achievements as soon as possible, but also transfer a safe and reliable part of the results to the application of cars, so as to realize the close interaction between car machines and mobile phone software technology." In the future, cross-border to build a user ecological chain, according to the law to build a corporate moat has become a major trend, mobile phones can link the Internet of Vehicles, satellite Internet, to create a rich consumption scenario, to strengthen the ecosystem, to provide users with a more convenient, more intelligent, Internet of Everything multi-screen interactive life experience. ”
In fact, at the beginning, Li Shufu's move seemed to be a bit of a ticket play to the outside world. However, just a day before the official announcement of the mobile phone, the first commercial satellite factory in the country built by Geely rolled off the production line. There are satellites, mobile phones, and cars, so it seems that the most critical factors to achieve car intelligence seem to have gathered here, and it can only be said that Li Shufu's "abacus" is very loud.
So why Meizu? On the one hand, Meizu's continuous sluggish market performance in recent years has given Geely the opportunity to acquire; on the other hand, Meizu's "bottom" that has been squeezed out of the front-line camp of the mobile phone market is still good. At present, in order to survive, in addition to the mobile phone business, Meizu is also involved in smart home and AIoT smart wear business, but in order to do a good job, it must have strong funds and the support of the ecological chain, but as far as its current situation is concerned, it seems difficult to achieve. Therefore, some industry insiders said bluntly, "If Meizu can really be acquired by Geely, it is a good thing."