Hammer! Li Shufu father and son entered the private placement! To lay out this ecosystem?

Author 丨 Xu Mengyi

Editor 丨 Lin Kun

Figure Source 丨 Figure worm

Recently, the news related to "Geely Chairman Li Shufu Founded Private Placement" has triggered many speculations in the venture capital circle.

According to 21st Century Business Herald, a few days ago, the new shareholders of Zhongqing Fund Li Shufu, Li Xingxing, Li Donghui, the legal representative was changed from Yu Keqiang to Feng Qingfeng, and the registered capital of the enterprise increased to 16.67 million yuan. Among them, Li Donghui is the CEO and legal representative of Zhejiang Geely Holding Group, Feng Qingfeng is the senior vice president of Zhejiang Geely Holding Group, and he is also the CEO of Lotus Group, and Li Xingxing is the son of Li Shufu.

According to the data, Zhongqing Fund was established in May 2021, the original legal representative Yu Keqiang once worked for Everbright Securities, Qizhao Investment, YTO Express and other enterprises, the person in charge of compliance risk control is Li Wenqi, and once served in the legal department of Geely Holding Group.

In less than a year since its establishment, Zhongqing Fund has been involved in many fields, and the core is still around the direction of new energy vehicles and automotive intelligent networking.

In October last year, Wuhan Jingkai Investment Co., Ltd., Lotus Technology and Zhongqing Fund signed a cooperation framework agreement on the "Vehicle Supply Chain Supporting Forward-looking Technology Industry Fund", focusing on high-growth start-ups in the direction of new energy, automatic driving and intelligent networking, and supporting the support and forward-looking technology layout of the ultra-high-end automotive industry chain in the Economic Development Zone. At the beginning of 2022, the three departments of ningbo economic and technological development zone investment cooperation bureau, district local financial supervision bureau and district market supervision bureau helped several equity investment enterprises set up by Zhongqing Fund successfully complete the landing work in Beilun.

In fact, Li Shufu has been laying out the automotive intelligent network ecosystem for a long time. In 2016, Li Shufu and Shen Ziyu co-founded the automotive intelligent technology company Yijiatong Technology, after which Yijiatong received several rounds of financing and reached a deep binding with Geely and Baidu in the direction of vehicle intelligence. At present, the GKUI intelligent ecosystem (GKUI) equipped by Geely Automobile is customized and developed by Yijiatong.

In addition, Geely acquired the American Flying Car Company and launched the Volo2X pure electric flying car at the Shanghai Auto Show last April. At the same time, Geely built the country's first commercial satellite factory, and Geely commercial satellite officially entered the stage of mass production.

Entering the mobile phone: it is intended to be intelligent networking

If the investment layout in the field of new energy vehicle industry chain and intelligent network connection is more coordinated and easier to understand with Geely's main business, then last year, Geely's mobile phone business investment caused the industry to think.

In September 2021, Geely Group established Hubei Xingji Times Technology Co., Ltd. (hereinafter referred to as "Xingji Times"), and signed a strategic cooperation agreement with Wuhan Economic and Technological Development Zone, the project headquarters settled in Wuhan Economic and Technological Development Zone, positioning the high-end smart phone market, the total investment of the project exceeded 10 billion yuan, and planned to launch the first mobile phone product within 1-2 years, produced or oem by Foxconn.

After its establishment, the Star Age expanded rapidly. At the end of last year, Xingji Times completed the strategic financing with the participation of Geely Group, Ningbo Boma and Jingkai Investment. In addition, Xingji Times also invested in Shanghai Boxing Technology Co., Ltd., which was also established in September 2021, and the actual controller is also Li Shufu.

It is worth mentioning that Shen Ziyu, one of the shareholders of the Xingji era, is the second shareholder behind Li Shufu, and Li Shufu is the actual controller of the Xingji era, accounting for 57.85% of the shares. In addition, Wang Yong, CEO of Xingji Times, is also the legal representative of Shanghai XinAi Intelligent Technology Co., Ltd., former vice president of ZTE, deputy general manager of ASUS China, and supervisor Zhang Yadong has served as the general manager of ZTE's PHS mobile phone product line and vice president of mobile phone research and development. At the same time, Xiaomi's chief MIUI architect announced that he was leaving Xiaomi, where he had been working for 11 years, to join the new Geely mobile phone team.

The 21st Century Business Herald reporter exclusively learned from Within Geely that the original intention of Geely's mobile phone was to combine the trend of car networking and automobile intelligence, positioning and developing high-end 6G mobile phones, equipped with Geely's own satellite communication system. Including future chips and operating systems, Geely has plans to develop their own.

"The mobile phone business is of great significance to the entire Geely automobile industry. The better development of mobile phones can bring better development of vehicles and machines, and the better development of vehicles and machines can promote the continuous improvement of the level of intelligent cockpits, which can help the competitiveness of intelligent electric vehicles to continuously improve. In Li Shufu's view, mobile phones or the key to the interconnection of cars and everything.

He believes that mobile phones are rapid iterations of portable mobile terminals, and can transfer a safe and reliable part of the results to the application of cars, realize the close interaction between car machines and mobile phone software technology, and provide users with a multi-screen interactive life experience of the Internet of Everything.

Private equity: Amplify the scale of capital

"Geely has to do three things, one is the ability to design chips, the second is to have the ability to develop an operating system, and the third is to grasp a certain amount of data. The R&D investment in these three types is huge. The above insider told the 21st Century Business Herald reporter.

The transition from fuel vehicles to electric vehicles, from traditional cars to intelligent networked vehicles, is a reality that Geely has to deal with. Different from the mobile phone track of the Red Sea fight, "Li Shufu" really wants to seize the technological highland of the future intelligent terminal, however, this requires a lot of capital investment.

The above-mentioned person said, "From the perspective of cost amortization, Geely needs more financial support in the ecological layout around the intelligentization and electrification of automobiles." The way private equity funds invest will reduce the dependence on their own funds and enlarge the scale of funds. ”

Geely has also tasted the sweetness of enlarging capital. For example, its new energy vehicle brand, Ji Kr, formally signed a strategic investment agreement with five ecological partners, including Intel Capital, CATL Times, Bilibili, Hongshang Group and Boyu Investment, in August last year. Led by Intel Capital's strategic investment, the five ecological partners invested a total of US$500 million, accounting for about 5.6% of the kryptonian share ratio after investment.

This issue is edited by Li Yutong Intern Zhan Huinan