On January 20, FAW Toyota's another volume SUV, Corolla Ruifang was officially listed, priced at 129,800 yuan - 169,800 yuan, FAW Toyota further seized the compact SUV market. Corolla Ruifang is built on the TNGA-C platform, is an entry-level compact SUV, pre-market prediction and judgment, Ruifang is between Yize IZEOA and RAV4 Rongfang. However, from the perspective of the listing price, Ruifang has further explored the pricing of Yize IZUA, trying to seek a broader market segment of compact SUV.
Previously, FAW Toyota has laid out four models in the SUV market, Nameze IISOA, RAV4 Rongfang, Lingfang, and Crown Land, which can be said to be booming in the mid-to-high-end market segment, but at the largest compact SUV level, only Yize IZEOA is struggling to support. After the listing of corolla Sharp Release, FAW Toyota has a mainstream model that can compete with its own brands such as Haval H6 and Changan CS75.
Only to say that the Corolla Relfang is a veritable volume model, just as the crown is placed in the crown, the Corolla Release can be associated with the Corolla from the name, not only has a product heritage but also a strong strength support of the new model. As a best-selling model in the domestic car market, Corolla has a history of 56 years, the trust of 50 million users around the world, domestic sales of more than 4.5 million vehicles, with the life and growth of generations, is a veritable evergreen tree in the car market.
In order to "meet the needs of more users", FAW Toyota innovatively combines the all-round strength of corolla quality and the SUV "put" family, creating three hard powers of leapfrog space, intelligent safety, and flexible driving control, and creating a new model for the "joyful new generation" crowd. It can be seen from the hard power that the selling points of Corolla's sharp focus on space, control and safety are faw Toyota's own strengths, with distinctive characteristics and very pragmatic.
Based on the judgment and analysis of users, the appearance of the Corolla Sharp Play belongs to the vitality faction, the "double trapezoidal" front grille design, the dual beam LED headlights and the daytime running lights, stable and energetic. The side adopts 18-inch cutting aluminum alloy wheels, the tail adopts a high-tech LED combination taillight, and the thin linear light curtain shows the lighting effect with a sense of technological advancement. In addition, there are 7 colors and 4 two-color body options to meet different differentiation needs.
Corolla Sharp Fang pays attention to the shaping of vehicle practicality, with body dimensions of 4460mm/1825mm/1620mm and wheelbase of 2640mm, respectively. With its class-leading body size, it has 105mm head space at the front and 87mm in the rear. Ample headroom and open driving visibility through the front and rear windows make it comfortable even for long rides.
At the same time, the Corolla Sharp Amp has a strong storage capacity, the trunk volume reaches 438L, there is enough height and width, and because the C-pillar has no bevel angle, the depth performance is better. Optimized ground-to-ground height, combined with kick-out electric tailgates, makes it easier for female users to lift and place items. When the rear seats are reclined in a 6:4 ratio, they can be further expanded, and large suitcases, strollers, small appliances, etc. can be easily loaded.
As a family SUV model, comfort and practicality are essential, and safety is also a pain point. In terms of active and passive safety, corolla Resonic adopts the high rigidity body design of TNGA-C architecture, equipped with up to 9 SRS airbags, and is also configured with rich intelligent technology to give travel a pleasant and comfortable quality. The whole system is equipped with a new generation of TSS security system as standard, which actively avoids unexpected risks and greatly reduces the probability of accidents.
Corolla Remother is equipped with a power combination of 2.0L Dynamic Force Engine engine and Direct Shift-CVT transmission, with a maximum engine power of 126 kW, a maximum torque of 205 N·m, and a fuel consumption of 5.9 L per 100 km, which combines ultra-low fuel consumption performance with abundant power performance. At the same time, thanks to the empowerment of the TNGA architecture, Corolla Sharp has excellent low center of gravity, wide body, high rigidity body design, with outstanding body stability, straight acceleration or continuous cornering, in the case of small steering wheel grip, the flexibility of the body, followability are very prominent.
In the past two years, FAW Toyota has continuously exerted efforts in the SUV market, and has successively launched many new SUV models, from the crown landing, the Ling to the Corolla Sharp Release, which has greatly enriched the product matrix, met more consumer demand, and also promoted the continuous improvement of FAW Toyota's sales. According to the data, FAW Toyota's sales in 2021 reached 860019 vehicles, an increase of 8% year-on-year, of which the Corolla sold 330,280 vehicles and the SUV family 283523 units. Today, Corolla has developed from a product into a family, with Corolla's good reputation in the Chinese market for many years and the durability of the model, as well as a more grounded pricing strategy, I believe that Corolla Ruifang will have a fairly good performance in the market in the future.