The footsteps of the Spring Festival are approaching, and I can't help but hum "there are three hundred and sixty-five sunrises a year, I send you three hundred and sixty-five blessings", without Teacher Cai Guoqing to give us three hundred and sixty-five blessings, it is not to welcome the new year's taste.
When this blessing falls into concrete life, our blessing for the 365 days a year may be a serious attitude towards life in itself, such as some ritualistic behaviors that can persist for a whole year or even for many years: turning a beautiful calendar every day, making a cup of hand-brewed coffee for ourselves without moving, going to the park for a morning run before work...
For Jason Goldberg and Allie Carr, a couple from San Francisco, the way they spend the year is somewhat special, with a sense of ceremony that celebrates a holiday every day. As the title suggests, Jason and Allie celebrated a total of 365 holidays in 2021, which means that they are doing this project every day called "Every Day Holiday", celebrating different holidays and different reasons every day.
Seeing Jason and Allie filling an annual calendar with a variety of festivals and celebrations, I have to sigh that they are truly practicing the phrase "every day is worth celebrating" every day, and they often go to great lengths to prepare for the celebration of the holiday when they have a full job.
First, they spent half a year in advance to make plans for 2021, filling in the holidays to be celebrated every day. Sounds incredible, but Jason and Allie do find that there are 2-10 recognized holidays a day, and at least one, and they choose the one they're most interested in/fun/most viable for each day.
Next, a social media account and personal website were created to document how each festival was celebrated through the marking of the annual calendar and short video shooting.
And when it comes to celebrating every day, that's the most challenging part. As Jason puts it, "Insisting on not doing any rehearsals and rehearsals, celebrating on the day of the festival itself, will face a lot of difficulties". For example, they decided to go to the beach on World Whale Day to catch whales, only to give up because the wind was too strong and instead watch the movie "Free Willy" at home.
However, this situation is only a minority, and most of jason and Allie's celebrations are still feasible, and the onlookers are happy to hear about it, such as—
On Mario's Day, March 10, 2021, they dressed up as Mario and his brother Louis and drove a go-kart around San Francisco.

On World Cancer Day on February 4, 2021, they responded to the world cancer day website's initiative to light up the city's buildings with blue and orange lights, convincing San Francisco City Hall to complete the move.
On American Reading Day on March 2, 2021, they built a mini-library kiosk for children at a kindergarten in Oakland, California.
Of course, there are also many festivals that do not have much social value, and even outrageous to the point of surprise. Celebrating these holidays is like a joke —
On October 30, 2021, "Contact ex day", the embarrassing operation of texting the ex through the screen has been suffocating.
They say: Some festivals are easy to celebrate, but some require a little courage.
On December 18, 2021, "Toilet Plug Day", Jason spent a day wearing a toilet stopper on his head, walking on the road with a 100 percent return rate.
In addition, they have met many new friends, new careers, tried many new foods, new experiences... It is not possible to count the 365 festivals that Jason and Allie celebrated, but interested friends can go to their website (official website: here) to read the records of each of their celebrations.
They learn from beekeepers on World Bee Day
Why did Jason and Allie make such a bold move? Their personal website writes that after the outbreak of the epidemic in 2020, despite the disorder and confusion of life, they still want to find something to celebrate and be happy about, so they found a variety of festivals.
Although some festivals are nonsensical and even make people want to roll their eyes, such as National Fruit Cake Toss Day, they can still find the joy of life from the various holiday celebrations.
Jason and Allie are the "B B" of life, handing over a surprise "proposal" every day, and their seemingly meaningless celebration may be the most needed way for us to live in our lives at the moment. Happy is a day, unhappy is also a day, it is better to spend every day happily in a celebratory way.